Thread by @ShaharAbrams

OK, let's talk about $CEL token

Whole market has been ripping... Why is $CEL stagnant/down?

I mean, we just raised a whopper $400m, have tons of new launches coming up, and we’re burning all them tokens right? So what gives?
🧵

1/ I said about a year ago that the biggest risk I saw to $CEL was competition, not from banks obv, they’re already toast… from Defi
Look what happened, this year (and esp recent months) we’ve seen Defi evolve in ways we never even imagined

2/ The stuff you can do is crazy. The yields are crazy.

For the first time since 2018, I moved my stablecoins out of Celsius entirely, the yields in Defi are just better. And it’s not just stables…

Why can't we keep up with Defi?

3/ Part of the problem is… regulation. Celsius has always done things by the book, and in the best interests of the community. This is the right strategy.
Ironically, our thanks for that has been continued harassment by various state govs (to varying degrees)

4/ Meanwhile Defi innovation and experimentation continues apace, in fact faster than ever. It isn’t fair but we can’t blame Defi… blame our regulators, write your congressman 🤷‍♂️

5/ Celsius still has one huge advantage. We are still the easiest and best crypto yield app for people onboarding to crypto. We’ve had stunning growth

We can’t take this for granted though

CB and others are coming. Defi is coming

6/ Our audience/user base is closer to no-coiners than it is to heavy defi users - they should be our #1 focus

We need to complete the loop @waseemshabout talked about – turning Celsius into THE end to end solution for all of your financial needs. The one-stop shop

7/ Progress there is good. The credit card will be a huge piece. Once we can add swaps and better direct purchasing options, we’ll no longer need CB at all

In the meantime tho, we should be exploring every avenue to boost yield for Celsius users and get more competitive vs Defi

8/ So how can we can boost the yield of $CEL token in Defi? How to get the influence we deserve?

After all, we ARE one of the biggest users in Defi… we should be RESPECTED as such. When people talk about exciting shit in Defi I want them to be talking about US @CelsiusNetwork!

9/ There are a few things we can do. Adding $CEL as collateral to more platforms is nice (s/o @JoshuaTjo)

But what more can we do? What will give us the RSPK we deserve? A force to be reckoned with in Defi as well as Cefi?

10/ Celsius' core business is YIELD. Why not go after yield? Why not join the Curve Wars?

With enough $CRV voting power WE can control yields in Defi. We can boost yield on $CEL to 20% or more without diluting hodlers

11/ We have the cash money – we are profitable. We are rich enough to burn our own tokens, sure. But what if there was a more productive use for our spare cash? One that could sustainably boost yield for all Celsius users?

12/ What if we used our extra $$ to accumulate voting power in Curve

We can do this by buying CRV or CVX. We can also bribe votes using bribe.curve

With substantial vote share in Curve… we become powerful. We will have a controlling share on the yield of new CRVs

13/ We can kingmake, boost our own yield (imagine CEL earning 20%?) – without even helicoptering our own tokens, or take bribes from other projects for additional yield

Our Curve votes will remain an asset for years to come

14/ There are risks. We do take a bet on Curve staying relevant, but we’ll be in good company

And we’ll be able to create yield for the community, for a long time

And... we'll cement @CelsiusNetwork in the minds of every Defi user and builder out there

Retake. the. narrative.

15/ I look forward to discussing this and other proposals more on @1TrillionCEL upcoming community call, but I wanted to share these thoughts/ideas ahead of time

Would love to hear from the community. Love you guys 🙏