Thread by @franchisewolf

The pet industry EXPLODED last year during covid.

U.S. pet ownership rose to an all time high of 70% of households, and owners spent 11% more on their furry friends.

Here's 5 emerging franchise businesses that could help you capitalize on the pet boom👇

1. Scenthound

Founded in 2015 and franchising since 2018, Scenthound offers dog grooming services via a membership model for customers.

They had 13 units open at the start of 2021, and now have 80+ in development.

The investment profile is as follows:

• Royalty: 6% of gross sales
• Brand Fund: 1% of gross sales
• Initial investment: $181k - $298k
• Average net income/location: $105,886*

*This # is based on 4 affiliate locations in 2020 and accounts for all royalties and other fees

2. PetWellClinic

Founded in 2011 and franchising since 2019, PetWellClinic offers urgent care style walk-in services for dogs and cats.

They had 5 locations open at the start of 2021, have opened a few more, & have 85+ in development.

The investment profile is as follows:

• Royalty: 7% of gross sales
• Brand Fund: 0-2% of gross sales
• Initial investment: $145k - $254k
• Top net income before paying a vet: $378,913*

*This # is based on the top performing affiliate location that was open 7 days a week in 2019

3. Hounds Town

Founded in 2001 and franchising since 2008, Hounds Town provides dog daycare and boarding services. The founder is also a founding member of NYPD's K-9 unit.

They had 18 locations open at the start of 2021.

The investment profile is as follows:

• Royalty: 6% of gross sales
• Brand Fund: 2% of gross sales
• Initial investment: $266k - $493k
• Avg net profit/location: $147,683*
• Avg owner salary/location: $50,142*

*These #'s are based on 5 franchised locations in 2019

4. DoodyCalls

Founded in 2000 & franchising since 2004, DoodyCalls (yes that's the name) scoops poop so that dog owners don't have to 💩.

They had 41 territories open at the start of 2021, and were acquired in March by Authority Brands.

The investment profile is as follows:

• Royalty: 7.5% of gross rev
• Brand Fund: 1.5% of gross rev
• Initial investment: $74k - $92k
• Avg gross sales/franchisee: $443,454*
• Combined Net Income of 2 Affiliate locations: $878,466*

*These #'s are based on 24 franchisees in 2020
** This # is from 2020 performance

5. Sit Means Sit Dog Training

Founded in 2006 and franchising since 2009, Sit Means Sit enables franchisees to operate a home based business training other peoples dogs.

They had 129 territories open at the start of 2021.

The investment profile is as follows:

• Royalty: $600-$900/month
• Initial investment: $25k - $124k
• Avg gross revenue/franchisee: $722,044*

*This number is based on 25 franchisees in 2019

Those are my top 5 emerging pet franchises. If you know of another, feel free to drop a reply!

If you liked this thread and want more insight into franchises and the entrepreneurs behind them, give me a follow @franchisewolf

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I'll be breaking down interesting emerging franchises in specific industries every day this week.

Tomorrow I'll be covering commercial + residential service franchises 👀

Also if you think franchises are dumb, read this thread about why why entrepreneur's making $1M+/year chose to buy franchises:

https://twitter.com/franchisewolf/status/1451233502184316930?s=20

Obligatory Disclaimer: Nothing written above should be considered investment advice. Do Your Own Research. This thread is simply to shed light on franchises that have shown potential.

I am a french fry avatar wearing sunglasses, not the Nostradamus of franchises 🤷‍♂️

TLDR:
• Scenthound: Avg net income/location: $105,886
• Hounds Town: Avg net profit/location: $147,683
• DoodyCalls: Avg gross sales/franchisee: $443,454
• Sit Means Sit: Avg gross revenue/franchisee: $722,044
• PetWellClinic: Top net income before paying a vet: $378,913