Thread by @bsc_daily

FAN TOKEN: A PATH FOR CRYPTO MASS ADOPTION ?

Lately, @binance has launched 3 Fan Tokens on Binance Launchpool.

Is it just a short term trend or will it be one of the paths to crypto mass adoption ?

Check out our thread below 👇

#BSC @binance @BinanceFanToken @BinanceChain

@binance @BinanceFanToken @BinanceChain 1.1/ The token economy and distributed ledger enables the fan tokens to be monetized similarly to $BTC, but the utility of the token also means that they can be used for voting rights, fan, sponsorship and ownership engagement as well.

#BSC

@binance @BinanceFanToken @BinanceChain 1.2/ Speaking of the Token Fan, we need to mention @socios $CHZ as one of the pioneers. Socios now has more than 43 fan tokens, working with a lot of football teams from a lot of different countries as well as other fields like esport, racing, and tennis.

#BSC

@binance @BinanceFanToken @BinanceChain @socios 1.3/ And Binance recently, has also pushed the development of Fan Token with the first step being @OfficialSSLazio, then @FCPorto and most recently @SantosFC, all 3 were launched on Binance Launchpool with good ROI.

@binance @BinanceFanToken @BinanceChain @socios @OfficialSSLazio @FCPorto @SantosFC 2.1/ Why is the Fan Token sector ?

It can be seen that promoting the development of fan tokens could be a move from Binance to target the sports market, specifically the associate football - a huge market with more than 3.5 B estimated fans, almost half of the world's population

@binance @BinanceFanToken @BinanceChain @socios @OfficialSSLazio @FCPorto @SantosFC 2.2/ and is the king of sports in most countries. Lazio, Porto and Santos are all big teams and have the most loyal fans in their respective countries as well as the world. The characteristic of football is that often teams have a very loyal fan community

$LAZIO $PORTO $SANTOS

@binance @BinanceFanToken @BinanceChain @socios @OfficialSSLazio @FCPorto @SantosFC 2.3/ and the introduction of a fan token will help increase the engagement of fans with their favorite team and help them get involved in the club development through public polls voted by using fan token → Potential market to utilize.

@binance @BinanceFanToken @BinanceChain @socios @OfficialSSLazio @FCPorto @SantosFC 2.4/
Binance appearing on their jerseys and billboards in stadiums is a clear strategy to promote awareness of people around the world about crypto, while at the same time clearly showing the ambition to lead the way to mass crypto-adoption through utilizing the sports market.

@binance @BinanceFanToken @BinanceChain @socios @OfficialSSLazio @FCPorto @SantosFC @cz_binance looks good in that Binance x Porto jersey

https://twitter.com/FCPorto/status/1467244137766432769

@binance @BinanceFanToken @BinanceChain @socios @OfficialSSLazio @FCPorto @SantosFC @cz_binance 2.5/ In addition to the traditional sports market, the E-sport game market is also potential market with a young, easy-to-access audience that attracts a lot of attention with high viewership

@binance @BinanceFanToken @BinanceChain @socios @OfficialSSLazio @FCPorto @SantosFC @cz_binance 2.6/ CSGO is quite famous for releasing collections of gun skins and rare skins that are often bid at extremely high prices, similar to NFTs marketplace in P2E games. In the future, if there was a CSGO x Binance collection. It'd be a pretty cool way of promoting, isn't it ?

@binance @BinanceFanToken @BinanceChain @socios @OfficialSSLazio @FCPorto @SantosFC @cz_binance 3.1/ Real effects

Similar to other cryptocurrencies, news and rumors have an effect on token. For example, the $PSG value and volume surged at the time the rumors of Messi coming to PSG began. Fan token is a new way to translate Fan sentiment, as @alex_dreyfus said.

@binance @BinanceFanToken @BinanceChain @socios @OfficialSSLazio @FCPorto @SantosFC @cz_binance @alex_dreyfus 3.2/ One more example, is the case of $ATM, the value of Atletico Madrid's token skyrocketed in the days running up to the club's surprise La Liga title triumph last season. It plummeted the instant they were crowned winners on May 22.

@binance @BinanceFanToken @BinanceChain @socios @OfficialSSLazio @FCPorto @SantosFC @cz_binance @alex_dreyfus 4.1/ Concern

In addition to the benefits that Fan Tokens bring, there are conflicting opinions about the true meaning behind them. Some people think that fan tokens are actually just a gimmick to profit from fan loyalty → monetizing loyalty.

@binance @BinanceFanToken @BinanceChain @socios @OfficialSSLazio @FCPorto @SantosFC @cz_binance @alex_dreyfus 4.2/ In addition, they also argue that fan tokens are still just a cryptocurrency and still a money-making tool for whales when they can get inside news before the others, like in the case of Messi to PSG. There is also a conflict in the minds of modern fans and traditional fans

@binance @BinanceFanToken @BinanceChain @socios @OfficialSSLazio @FCPorto @SantosFC @cz_binance @alex_dreyfus 4.3/ where one side thinks that sport should be kept pure and not dominated by business while modern fans think it's time for them to be able to engage and involve in team development digitally through fan token.

@binance @BinanceFanToken @BinanceChain @socios @OfficialSSLazio @FCPorto @SantosFC @cz_binance @alex_dreyfus 5.1/ POV: Fan tokens bring many benefits to the fans and the clubs. The fact that Binance targets the sports market - an extremely large and potential market to promote crypto as well as raising people's awareness about blockchain is a smart -

@binance @BinanceFanToken @BinanceChain @socios @OfficialSSLazio @FCPorto @SantosFC @cz_binance @alex_dreyfus 5.2/- and absolutely right move, in our opinion. However, in the immediate future, it will be an extremely difficult journey for them to make the sports fan community, which is a community of many ages as well as differences in thought, to

@binance @BinanceFanToken @BinanceChain @socios @OfficialSSLazio @FCPorto @SantosFC @cz_binance @alex_dreyfus 5.3/ accept cryptocurrency as a part of the sports industry in particular and the world in general. We believe, if Binance succeeds in this market, @binance 's ambition - Crypto Mass Adoption will be more possible than ever before.

@binance @BinanceFanToken @BinanceChain @socios @OfficialSSLazio @FCPorto @SantosFC @cz_binance @alex_dreyfus 6/ Disclaimer: the analysis and content in this thread are the author's POV, not financial advice. Please invest at your own risks.