and because one Facebook lawsuit as the world turns to xmas eve isn't enough, the AG of Washington DC has his lawsuit for FB's cover-up of Cambridge Analytica and just filed reply to FB fighting Mark Zuckerberg being personally named in the suit. /1
"he 'personally participated' in the company's tortious conduct" hints at the newly discovered evidence that caused the AG's office to personally add Mark Zuckerberg to the lawsuit. Facebook paid the FTC $5 billion supposedly to avoid Zuckerberg being added to its lawsuit. /2
this is first time I've seen these exact words in a court doc, "his [Mark Zuckerberg] role in covering up Cambridge Analytica when Facebook first discovered it in 2015." This all gets to timeline where Zuckerberg's testimony and Facebook's failure to answer Parliament. /3
it's timely because a parallel lawsuit in california just unsealed earlier this week there is an email by Zuckerberg back in January 2017 asking about Cambridge Analytica. Court has now ordered discovery of Sandberg and Zuckerberg in case. /4
we also just learned that the SEC deposed Mark Zuckerberg back in 2019 - supposedly on all of this. That deposition transcript is redacted but needs to be unsealed. It's also relevant to this massive pension-fund suit on the matter. Must-read thread. /5
facebook's fraud lawsuit for inflating its claimed reach for advertisers just posted 95 files (3,646 pages!) - including a lot of the evidence dcn pushed to unseal. includes internal email threads behind prior claims. looks damning. will link to prior threads in a bit. /1
In the thousands of pages, we learn Publicis in France was especially concerned suggesting clients significantly reduce spend leading to their largest client, P&G, supposedly ceasing all spend. They estimated differences of 40-50% in claimed reach vs census in certain targets. /2
We also see Alex Schultz (now CMO) breaking down the source of inflated reach which follow-up docs show he accurately assessed as mostly due to #2 - lying about age and #3 - fake and duplicate accounts. Both listed as "millions" of the inflation... /3
Thankfully northern Virginia hasn’t been a very interesting case study on Covid but I worry it’s about to be one. Heavily vaccinated with cases going vertical hockey sticking the last few weeks. /1
It’s so very odd to see Alexandria and Arlington near the top of the cases per capita charts for Virginia after eighteen months of this. So-early on quarantining, masks, vax and double-vaxed albeit majority not yet boosted (important). /2
I hear the White House leaning heavily into the lower hospitalization per infection rate but not sure public grasps reports indicating omicron penetrating double-vaxed and reinfects easier so the denominator is larger with people protected from serious outcomes. /3
!!! As I mentioned last week, ND Cal court ordered unsealing of motion to compel Sheryl Sandberg and Mark Zuckerberg for discovery in their cover-up of Cambridge Analytica which broke wide open March 2018. Yellow was just unsealed - compare to Zuckerberg's testimony to @AOC. /1
This matters as it's long been expected much of Zuckerberg's messages on the matter happened directly with Sandberg or offline. It's an entirely rational practice to keep the CEO off the messy emails. Hence the need for discovery and depositions of Zuckerberg and Sandberg. /2
Meanwhile, Facebook:
- paid $5B to FTC to avoid depositions of leadership;
- negotiated questions off-limits the one time Sandberg testified;
- denied and deflected Parliaments attempts to get answers;
- so far, has avoided discovery and depositions of leadership by AG of DC. /3
woah. new on DC docket. looks like the attorney general of DC filed 270 pages late Friday night documenting Facebook's multi-year resistance to discovery in its cover-up of Cambridge Analytica and related platform issues for 3yrs. stay with me until the end. /1
The most sensitive part is Facebook protecting these 4 executives from discovery/depositions. It's claimed to also be reason Zuckerberg was willing to pay $5B to the FTC.
It's an insult to every user a breach this problematic could happen without evidence from these 4 execs. /2
I mean this claim involved one of more infamous political operatives in DC at Facebook involved in a cover-up that protected the use of data in the most controversial election operation in history and allowed senior execs to continue to trade on the stock in the process. /3
For those covering society, tech and policy, Ressa’s Nobel Peace Prize speech is a an equally powerful witness to the importance of a free and plural press while a strong rebuke of Facebook, Inc and Mark Zuckerberg putting him in the same sentence with another authoritarian. /1
She describes Facebook in its bias against facts and journalism by their own design providing velocity and reach to lies and undermining trust. Dividing us and undermining global democracy. /2
Here, Ressa correctly dissects the core problem where market power is driven by unbridled data collection citing surveillance capitalism as the source of their strength. /3
Feels like I may have a few threads related to these issues. lol. Ok, disclosure here: DCN surfaced the census comparison issue and filed to successfully unseal much of the evidence from what was ultimately fraud allegations. Still more sunlight to come. Will link below.
Here is a thread to deep dive on the census vs potential reach issue and what appears to be emails deciding it was a big deal but at the same time not to disclose it.