Successful #SEO requires both hard and soft skills. Follow along for 13 SEO Tips! ๐Ÿงต

#SeoTips #SeoTipsandTricks
1) If you are a small site/brand, it's *often* more important to focus on content creation than to worry about technical SEO. *Caveat: if your site is an SPA or PWA, more tech SEO will be required!*
2) Know what your customers search for - find them "where they are", and help them understand how your products or services are good solutions for that. Too many brands try and focus on keywords about where the brand is at, instead of where the customer is at.
3) Be very careful when using robots meta and canonical tags together. It's REALLY easy to send conflicting messages. ๐Ÿค–
4) Good SEO QA will save you a lot of heartbreak. ๐Ÿ’”
5) If you are learning SEO, find yourself a community where you can ask questions & grow. We highly recommend #WomenInTechSEO!
"6) Don't be afraid to ask questions - especially when you want to better understand the problem, so you can propose the right solution.๐Ÿ™‹โ€โ™€๏ธ
7) Don't forget your old, existing content! Site quality is a moving finish line, and unless you are improving old content... you are falling behind. ๐Ÿ
8) Work to develop a good relationship with your IT, data and development teams. You're going to need their skills, insights, and expertise! ๐Ÿค“
9) Learn to pick your battles; not getting every item on your SEO roadmap done to perfection is the norm. โœจ

๐Ÿ‘ŠFight for the features that matter - that will move the
needle - and let the rest go.

Perfection is the enemy of progress!
10) When prioritizing #International #SEO, try to eliminate same-language duplication across different countries (when it's not a business requirement.) Google is quite good at serving appropriate international content to new audiences in other countries.
12) Remember to communicate the "why" in addition to the "what" when requesting new #SEO features.

The more informed your team is, the more equipped they are to make good micro-decisions that will add up to help SEO, without you having to micro-manage the details. ๐Ÿ™Œ
13) A robots.txt Disallow does not mean the page(s) can't be indexed! It simply stops the *crawling* of the page.
Have any more questions? Reach out to us today at the Gray Dot Company! ๐Ÿ‘‘

โ€ข โ€ข โ€ข

Missing some Tweet in this thread? You can try to force a refresh

Keep Current with The Gray Dot Company

The Gray Dot Company Profile picture

Stay in touch and get notified when new unrolls are available from this author!

Read all threads

This Thread may be Removed Anytime!


Twitter may remove this content at anytime! Save it as PDF for later use!

Try unrolling a thread yourself!

how to unroll video
  1. Follow @ThreadReaderApp to mention us!

  2. From a Twitter thread mention us with a keyword "unroll"
@threadreaderapp unroll

Practice here first or read more on our help page!

Did Thread Reader help you today?

Support us! We are indie developers!

This site is made by just two indie developers on a laptop doing marketing, support and development! Read more about the story.

Become a Premium Member ($3/month or $30/year) and get exclusive features!

Become Premium

Too expensive? Make a small donation by buying us coffee ($5) or help with server cost ($10)

Donate via Paypal

Or Donate anonymously using crypto!


0xfe58350B80634f60Fa6Dc149a72b4DFbc17D341E copy


3ATGMxNzCUFzxpMCHL5sWSt4DVtS8UqXpi copy

Thank you for your support!

Follow Us on Twitter!