30 Top #LinkedIn Tips
✅ 30 Top Tips to keep your LinkedIn #Profile visible, legible and credible. These tips are gleaned from over 15 years of LinkedIn experience by ‘The World’s first Digital Biographer’.
Thread (1/32) #LinkedInTips #PersonalBranding
✅ 30 Top Tips to keep your LinkedIn #Profile visible, legible and credible. These tips are gleaned from over 15 years of LinkedIn experience by ‘The World’s first Digital Biographer’.
Thread (1/32) #LinkedInTips #PersonalBranding
30 Top #LinkedIn Tips
✅ 1/30: Your About Section —
The pivotal part of your profile is the 'About' section or summary. It also needs to be there to help you be found in search results.
mzs.es/30d1
✅ 1/30: Your About Section —
The pivotal part of your profile is the 'About' section or summary. It also needs to be there to help you be found in search results.
mzs.es/30d1
30 Top #LinkedIn Tips
✅ 2/30: Own your own name —
Personalise your LinkedIn URL. Edit your LinkedIn URL so that your name is yours. Get rid of those random numbers. Helps your visibility in search, and looks professional.
mzs.es/30d2
✅ 2/30: Own your own name —
Personalise your LinkedIn URL. Edit your LinkedIn URL so that your name is yours. Get rid of those random numbers. Helps your visibility in search, and looks professional.
mzs.es/30d2
30 Top #LinkedIn Tips
✅ 3/30: Don’t bury the lead —
Use your headline to tell a story. Your headline may be all that people read on your profile before moving on. You have 220 characters to use here.
mzs.es/30d3
✅ 3/30: Don’t bury the lead —
Use your headline to tell a story. Your headline may be all that people read on your profile before moving on. You have 220 characters to use here.
mzs.es/30d3
30 Top #LinkedIn Tips
✅ #4/30: Get rid of distractions —
When people visit your LinkedIn Profile, you want them to focus on you. You don't want them distracted by links to others’ profiles.
mzs.es/30d4
✅ #4/30: Get rid of distractions —
When people visit your LinkedIn Profile, you want them to focus on you. You don't want them distracted by links to others’ profiles.
mzs.es/30d4
30 Top #LinkedIn Tips
✅ 5/30: Look your best on LinkedIn —
Invest in a good profile photo - and find out how to choose the best photo to use on LinkedIn through crowdsourcing.
mzs.es/30d5
✅ 5/30: Look your best on LinkedIn —
Invest in a good profile photo - and find out how to choose the best photo to use on LinkedIn through crowdsourcing.
mzs.es/30d5
30 Top #LinkedIn Tips
✅ 6/30: Use a header image on LinkedIn —
Don’t be grey. You have free advertising real estate at the top of your profile: use it! And of course, size is important.
mzs.es/30d6
✅ 6/30: Use a header image on LinkedIn —
Don’t be grey. You have free advertising real estate at the top of your profile: use it! And of course, size is important.
mzs.es/30d6
30 Top #LinkedIn Tips
✅ 7/30: Talk to me —
Use sound or professional video in your profile. It's good to talk. And good to listen. Did you know you can add a ten second audio intro to your profile?
mzs.es/30d7
✅ 7/30: Talk to me —
Use sound or professional video in your profile. It's good to talk. And good to listen. Did you know you can add a ten second audio intro to your profile?
mzs.es/30d7
30 Top #LinkedIn Tips
✅ 8/30: Talk to me —
UA good slide deck will make a much more effective, portable and memorable impression than simply reading text on you profile. Here’s how to add one to yours.
mzs.es/30d8
✅ 8/30: Talk to me —
UA good slide deck will make a much more effective, portable and memorable impression than simply reading text on you profile. Here’s how to add one to yours.
mzs.es/30d8
30 Top #LinkedIn Tips
✅ 9/30: Add your contact details —
They visited your profile. They're not connected, but they want to get in touch. Make it fast & easy, but share only what you are comfortable with.
mzs.es/30d9
✅ 9/30: Add your contact details —
They visited your profile. They're not connected, but they want to get in touch. Make it fast & easy, but share only what you are comfortable with.
mzs.es/30d9
30 Top #LinkedIn Tips
✅ 10/30: Reorder your LinkedIn roles —
Doing more than one job? Work as an Advisor or NED? Got a side hustle? Put your current roles in the order that suits you.
mzs.es/30d10
✅ 10/30: Reorder your LinkedIn roles —
Doing more than one job? Work as an Advisor or NED? Got a side hustle? Put your current roles in the order that suits you.
mzs.es/30d10
30 Top #LinkedIn Tips
✅ 11/30: Publish articles on LinkedIn —
Show your knowledge and expertise. Let's see your swagger, your attitude, your way of seeing things, and grow a focused audience on LinkedIn.
mzs.es/30d11
✅ 11/30: Publish articles on LinkedIn —
Show your knowledge and expertise. Let's see your swagger, your attitude, your way of seeing things, and grow a focused audience on LinkedIn.
mzs.es/30d11
30 Top #LinkedIn Tips
✅ 12/30: The power of LinkedIn recommendations —
A LinkedIn recommendation shows me that someone else rates you. You're biased, they're probably not, so it's instant credibility.
mzs.es/30d12
✅ 12/30: The power of LinkedIn recommendations —
A LinkedIn recommendation shows me that someone else rates you. You're biased, they're probably not, so it's instant credibility.
mzs.es/30d12
30 Top #LinkedIn Tips
✅ 13/30: Be human —
Don’t be a results-focused professional with a demonstrated history of achievement. Be you. Be interesting, and interested. Be human. Then people will want to connect.
mzs.es/30d13
✅ 13/30: Be human —
Don’t be a results-focused professional with a demonstrated history of achievement. Be you. Be interesting, and interested. Be human. Then people will want to connect.
mzs.es/30d13
30 Top #LinkedIn Tips
✅ 14/30: Be a little unexpected —
I learned Russian when I was 12, and once opened the fuselage door of a TU-154 in Saint Petersburg when the ground crew could not. What’s an unexpected fact about you?
mzs.es/30d14
✅ 14/30: Be a little unexpected —
I learned Russian when I was 12, and once opened the fuselage door of a TU-154 in Saint Petersburg when the ground crew could not. What’s an unexpected fact about you?
mzs.es/30d14
30 Top #LinkedIn Tips
✅ 15/30: Select & Sort your Skills —
Take a look at the skills listed on your profile. Then take a look at your job title or headline. Is there a natural match between the two? Choose your skills carefully.
mzs.es/30d15
✅ 15/30: Select & Sort your Skills —
Take a look at the skills listed on your profile. Then take a look at your job title or headline. Is there a natural match between the two? Choose your skills carefully.
mzs.es/30d15
30 Top #LinkedIn Tips
✅ 16/30: Write like Hemingway —
I'm kidding, right? No. There's an app for that. Use it. Write better. Be clearer. Be simpler. Get read. Get shared.
mzs.es/30d16
✅ 16/30: Write like Hemingway —
I'm kidding, right? No. There's an app for that. Use it. Write better. Be clearer. Be simpler. Get read. Get shared.
mzs.es/30d16
30 Top #LinkedIn Tips
✅ 17/30: Be in the right industry —
Which industry are you in? It's important, as although it may be invisible on your profile, recruiters are not the only people to use it.
mzs.es/30d17
✅ 17/30: Be in the right industry —
Which industry are you in? It's important, as although it may be invisible on your profile, recruiters are not the only people to use it.
mzs.es/30d17
30 Top #LinkedIn Tips
✅ 18/30: Add all your emails —
This might seem very mundane, and not really a great way to improve your profile on LinkedIn. But you'd be wrong there.
mzs.es/30d18
✅ 18/30: Add all your emails —
This might seem very mundane, and not really a great way to improve your profile on LinkedIn. But you'd be wrong there.
mzs.es/30d18
30 Top #LinkedIn Tips
✅ 19/30: All-Star is not enough —
Why you need your Linked Profile to be more than an all-star experience, and how to go about it.
mzs.es/30d19
✅ 19/30: All-Star is not enough —
Why you need your Linked Profile to be more than an all-star experience, and how to go about it.
mzs.es/30d19
30 Top #LinkedIn Tips
✅ 20/30: Don’t get hacked —
Need we say more? Here's how to activate LinkedIn's two-factor authentication to protect yourself and your network.
mzs.es/30d20
✅ 20/30: Don’t get hacked —
Need we say more? Here's how to activate LinkedIn's two-factor authentication to protect yourself and your network.
mzs.es/30d20
30 Top #LinkedIn Tips
✅ 21/30: Who’s who? Jim? James? Jimmy? Jamie? —
Use the name people know you by. If it varies, just include the variations in your about section. Please don't just use your initials.
mzs.es/30d21
✅ 21/30: Who’s who? Jim? James? Jimmy? Jamie? —
Use the name people know you by. If it varies, just include the variations in your about section. Please don't just use your initials.
mzs.es/30d21
30 Top #LinkedIn Tips
✅ 22/30: Add media —
You probably are familiar with the phrase 'a picture paints a thousand words'. So I recommend you add pictures, slides, video, and documents to your profile, especially to your experience sections.
mzs.es/30d22
✅ 22/30: Add media —
You probably are familiar with the phrase 'a picture paints a thousand words'. So I recommend you add pictures, slides, video, and documents to your profile, especially to your experience sections.
mzs.es/30d22
30 Top #LinkedIn Tips
✅ 23/30: Share your profile —
How many emails did you send yesterday? And how many times did those emails invite people to connect with you on LinkedIn? Can you see the issue?
mzs.es/30d23
✅ 23/30: Share your profile —
How many emails did you send yesterday? And how many times did those emails invite people to connect with you on LinkedIn? Can you see the issue?
mzs.es/30d23
30 Top #LinkedIn Tips
✅ 24/30: Show me the benefits —
Don't tell me you sell shoe polish. Tell me I can save 22.6% on making my shoes shine, and make them last 3 months longer.
mzs.es/30d24
✅ 24/30: Show me the benefits —
Don't tell me you sell shoe polish. Tell me I can save 22.6% on making my shoes shine, and make them last 3 months longer.
mzs.es/30d24
30 Top #LinkedIn Tips
✅ 25/30: Join LinkedIn Groups —
Why joining groups is useful, even if you choose to ignore what happens in the groups you join. And how to filter noise & signal from those groups.
mzs.es/30d25
✅ 25/30: Join LinkedIn Groups —
Why joining groups is useful, even if you choose to ignore what happens in the groups you join. And how to filter noise & signal from those groups.
mzs.es/30d25
30 Top #LinkedIn Tips
✅ 26/30: Use the past tense —
Your previous experience is not your current experience. If you did something in the past, don't talk about it as if you're still doing it.
mzs.es/30d26
✅ 26/30: Use the past tense —
Your previous experience is not your current experience. If you did something in the past, don't talk about it as if you're still doing it.
mzs.es/30d26
30 Top #LinkedIn Tips
✅ 27/30: Proof read —
How many times have you seen trrible spalling erors or grammir mistaks that spoil an otherwise good profile or post? Check your work before you publish.
mzs.es/30d27
✅ 27/30: Proof read —
How many times have you seen trrible spalling erors or grammir mistaks that spoil an otherwise good profile or post? Check your work before you publish.
mzs.es/30d27
30 Top #LinkedIn Tips
✅ 28/30: Be brief —
Life is short. Say what's needed on your LinkedIn Profile, then stop. That's it.
mzs.es/30d28
✅ 28/30: Be brief —
Life is short. Say what's needed on your LinkedIn Profile, then stop. That's it.
mzs.es/30d28
30 Top #LinkedIn Tips
✅ 29/30: No Notifications —
I don't need to know every time you tweak your profile. I do want to know when it's important. Here's how to make that work.
mzs.es/30d29
✅ 29/30: No Notifications —
I don't need to know every time you tweak your profile. I do want to know when it's important. Here's how to make that work.
mzs.es/30d29
30 Top #LinkedIn Tips
✅ 30/30: Never stop updating —
Your profile is never 'complete' any more than you are. Here are some tips for improving further.
mzs.es/30d30
✅ 30/30: Never stop updating —
Your profile is never 'complete' any more than you are. Here are some tips for improving further.
mzs.es/30d30
30 Top #LinkedIn Tips
✅ All 30 tips summarised —
All of the tips summarised on one page, with links to the detailed blog articles for each. Worth bookmarking!
mzs.es/30t
✅ All 30 tips summarised —
All of the tips summarised on one page, with links to the detailed blog articles for each. Worth bookmarking!
mzs.es/30t
30 Top #LinkedIn Tips
✅ If you’ve enjoyed this thread —
Please retweet or add a comment. You can leave a tip or buy me a drink at my virtual bar and optionally, book an appointment to talk with me, @petherick
mzs.es/bar
✅ If you’ve enjoyed this thread —
Please retweet or add a comment. You can leave a tip or buy me a drink at my virtual bar and optionally, book an appointment to talk with me, @petherick
mzs.es/bar
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