How to generate 100 ideas to write about in 30 minutes - even if you think you have nothing to say (THREAD):
My promise is to solve all 3 of these problems by the end of this thread:
1. You're not sure what topics to write about 2. You're not sure how to find the topics you're credible enough to write about 3. You're not sure how to come up with engaging ideas about those topics
1 rule before we dive in:
During this exercise, do not let yourself start judging the quality of your ideas.
The goal here is to generate a ton of raw materials, knowing you won't write about 90% of them.
BUT - you will emerge with crystal clear clarity.
Let's go:
Quick overview of The Endless Idea Generator:
Step 1. Use the 2-Year Test to find your topic ideas
Step 2. Add specificity to match your credibility
Step 3. Use the 4A Framework + proven approaches to generate ideas
Step 4. Choose 3 ideas to write about over the next 3 days
Step 1: The 2-Year Test
Finding the general topics you want to write about starts with asking yourself 1 simple question:
"What are all of the problems I've solved and topics I've learned about over the last 2 years?"
Why 2 years?
Good question:
One of the biggest mistakes beginner writers make is thinking they have to be an "expert" to write about something.
But this is wrong.
The truth is, people don't want to learn from experts.
They prefer to learn from those just a few steps ahead of them on the same path.
And once you realize this, it's a huge creative unlock.
So answer the question and brain dump every problem you've solved and topic you've learned in the last 2 years.
Get them all out there with no judgment.
I did this exercise last week and here was my list:
Now you have a long list of topics.
Turns out you have plenty to write about!
From here, you are going to narrow it down to 3 buckets.
To do this, listen for internal resonance.
Which topics jumped off the page right when you wrote them down?
Lean into those and latch on.
To keep the example going, I emerged with 3 buckets:
• How to build a writing habit
• All things journaling and asking high-quality questions
• General golden nugget growth frameworks
You should have your 3 buckets as well.
Now, onto Step 2: Adding specificity
Remember how I said you don't have to be an expert?
That was only half-true.
You do need to be an expert in a topic to write about it - but you simply need to tweak the topic by adding specificity to match your level of credibility.
Here's what I mean:
• • •
Missing some Tweet in this thread? You can try to
force a refresh
In 2008, he sold CD Baby for $22 million, giving 95% to charity.
Since then, he’s written 5 books and given hundreds of talks.
Here are 7 of his best tips on writing, publishing your work, and going all in on your craft:
In this thread, we'll cover:
• How to stress-test your ideas with writing
• Why hitting Publish is the most important act as a writer
• The “Useful, But Not True” belief all writers must internalize
And more!
Let's dive in:
1/ Being a “writer” comes from hitting publish.
Why?
Because if you aren’t publishing, you’re just journaling.
Here’s how Sivers separates “writing” and “publishing”:
It was the first step I took to break free from my corporate prison on Wall Street.
So I sat down with @calum_johnson9 to tell the story of landing my first client.
Here’s my 3-step process (that you can easily copy today):
In this thread, I’ll cover:
• Why I started writing online (& how I fell into ghostwriting)
• How to get started in the lucrative world of ghostwriting
• The mindset you should take with anything new you start
Let’s dive in!
In 2019, I was working a full-time job on Wall Street.
And according to every expectation and metric, I’d “made” it.
But one moment changed the way I looked at this career trajectory forever: