atareh.eth Profile picture
Jan 23 42 tweets 12 min read
While ETH is taking a dump, let's remember that builders are what move the space forward. Let's talk about that.

@opensea recently acquired @Dharma_HQ - a DeFi application.

Let's breakdown what that means for Opensea and where NFTs are headed in 2022 and beyond

👇 🧵
1/ First, this acquisition was an "acquihire" rather than an outright purchase of the @Dharma_HQ app and its IP (an example of the latter is when Facebook bought Instagram). Image
2/ Generally, the main motivation behind an acquihire is to acquire key talent and expertise that a startup or company has.

It's why OpenSea founders are taking on leadership roles at @opensea (more on that later)
3/ Big acquihires of the past includes: Apple buying Beats in 2014, or Google buying Waze in 2013 both still have their product on the market today.

To note: in both those cases, the product wasn't deprecated like it is with Dharma Image
4/ Back to Dharma and Opensea.

Why does this acquihire make sense for Opensea? and what are they hoping to do with the new talent?

Well, you can hear it straight from their new CTO @NadavAHollander - Scalability.

5/ It's clear that Opensea has a lot of issues staying up, especially when traffic is high

6/ And I don't blame them. I don't even they could have anticipated this kind of volume Image
7/ While, 2021 was the "year of NFTs", Opensea volume didn't reach absurd heights all the way till August 2021.

Let's take a closer look
8/ In July, the overall volume on Opensea was $328M USD

Their biggest month to date! That's cause for celebration Image
9/ But if they did celebrate, it didn't last long, because scalability was about to be a huge issue

Enter, August 2021 volume: $3.4 Billion Image
10/ That's right, billion with a B. In one month, their volume 10x. Over the full year, that's close to 1000x
11/ @NadavAHollander (their new CTO) wasn't exaggerating when he said:

12/ So, a seasoned CTO is coming over to fix Opensea's scalability. Hopefully no more Opensea down memes moving forward.

But... is that it? Is that why buying Dharma made sense for Opensea? I don't think so
13/ While Nadav will focus on addressing their scalability, that's only the beginning.

What comes next gets interesting for Opensea.

🚨Fair warning: there will be some speculation here on my end.
14/ First, let's talk about the airdrop, or token.

They've got me asking: Will they, won't they? Like it's a a romcom

But I think we finally have some answers
15/ If you remember, early in December, Opensea hired @BKRoberts as their new CFO - his previous gig was that for @lyft

Around then, rumours started swirling around twitter that Opensea hired him because they're going public (IPO)
16/ NFT twitter didn't like that too much.

17/ and the rumours weren't totally unfounded...

Quoting @BKRoberts from Bloomberg:

"When you have a company growing as fast as this one, you'd be foolish to not think about going public" Image
18/ Now, whether that was Brian speaking broadly, or actually Opensea's initial plans, we'll never know - because they walked it back pretty quickly

19/ Fast forward to last week, and their new CTO had this to say about "wen token":

20/ "rewarding Opensea users with crypto primitives" sounds a lot like: airdrop.

So we can say it: Opensea will be airdropping a token. That's coming.

and it would be crazy not to when you have alternate marketplaces like @LooksRareNFT rewarding users from day 1
21/ But, scalability and token can't be the only reason to acquihire Dharma.

Let's go further down the speculation rabbit hole...🐰🕳️
22/ If 2021 NFTs were just "jpegs". 2022 is a totally different animal.

NFTs are evolving - they're now bonafide yield generating assets moving forward
23/ In 2022, play-to-earn (P2E) is set to become the next big wave in web3 - that started a year back, in 2021 with @AxieInfinity

Quick detour: a brief primer on Axie
24/ The core premise of Axie is that players buy and breed Axies to fight against each other to earn in-game currency - Small Love Potions (SLP) Image
25/ and you trade SLP for ETH, which you can trade for fiat

To start earning, you first need to purchase 3 Axie NFTs (~300 USD each) Image
26/ Now, instead of playing to earn yourself, many Axie NFT holders lend them to to players where the cost of living is considerably lower - like the Philippines. Image
27/ A lower cost of living means players can earn a full months wage in a fraction of the time
28/ These factors, plus the pandemic, which put most people inside their homes accelerated the growth of Axie in 2021 Image
29/ and In October, they airdropped nearly $60M worth of AXS (their governance token) to its early users.
30/ The growth of Axie has spurred and inspired many projects to launch tokens and start experimenting with the play to earn model.

Cyberkongz can earn #bananas, Supducks can earn $volt, and wolfgame participants earn $wool Image
31/ Lets not forget @BoredApeYC . They are set to airdrop their token to holders early 2022, and have partnered with the giga brains at Animoca labs to launch their own P2E game later this year Image
32/ So, where am I going with this? Well... pure speculation ahead, but lets connect the dots:

1) Opensea is the premiere marketplace to buy NFTs
2) Most NFTs projects are creating P2E games
3) Dharma lets you swap tokens, and exchange for fiat
33/ To me, it looks like Opensea is getting ready for the NFT token wave and will offer people a one stop shop to buy NFTs, swap tokens (via Uniswap), and let users withdraw to fiat
34/ The P2E space will explode this year, and NFTs are leading the charge. Why wouldn't the largest NFT marketplace want a piece of the token action?
35/ There's also fierce competition in the wings for Opensea, @Coinbase_NFT is launching later this year Image
36/ Coinbase already has exchange capabilities, and already list the Axie governance token AXS Image
37/ Now, one big caveat is: NFTs which generate tokens can be considered securities under US law.

In response, Opensea does ban projects that outright say "earn $$$ with NFTs"
38/ To get around that, projects now say: "our token has no monetary value, and should not be used as speculation. It is an in-game currency and/or a governance token"
39/ in short: it gets complicated with US securities law. I'll leave a longer explanation for lawyers that are much better at understanding that
40/ But I don't see Opensea acquihiring the Dharma team - who build fiat to crypto rails in their defi app, simply for scaling or launching their token.

again - this is speculation on my end, but there's more a foot.

P2E is set to make a splash in 2022...
41/ anyways, back to the #mutantsvsapes game Image

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More from @atareh

Dec 23, 2021
The future of work came early, when many companies like @Shopify went fully remote in 2020. But that's just the beginning.

The next evolution of work, is what @balajis calls the "pseudonymous economy".

and web3 is leading the charge in this

🧵
1/ Let's wind the clock back. It's 2002, we're just past the dot-com bubble, and the internet is starting to be more integrated with society.

There were about half a billion people using it regularly, and 95% used internet explorer to access it Image
2/ What we forget now about internet back then, because it's so common place is: putting your real name on the internet was seen as risky.

We all used a pseudonym back then, even if we didn't call it that. Your username or gamertag was never your IRL identity.
Read 21 tweets
Dec 4, 2021
When the ethereum network gets congested (read: all of 2021), gas gets pricy.

So, to help you save your ETH, here are three ways you can save on gas fees (so you can ape into more NFTs)

Here we go 🧵
1/ The first tip is obvious but needs to be said. The best way to save your ETH is to perform transactions when the gas fees are low.

You can see the current gas price on etherscan.com/gastracker, but it's not practical to watch the gas all day.

Instead, get set up alerts
2/ ethgas.watch is a great website, that lets you set up email alerts.

Just say enter a gas price and your email. When gas dips to your price, you'll get an email alert.

If a transaction isn't urgent, alerts like this will go a long way for saving on gas fees
Read 12 tweets
Nov 11, 2021
🧡 it or hate it, @supremenewyork is cool

It's worth $2 billion, celebrities like Kanye wear it, their drops have long line ups, and the resale value is 5-10x

So, how did they get here? and is @BoredApeYC really a "decentralized competitor"? (cc @punk6529)

Let's find out 🧵
1/ We can't start this thread without a bit of history on Supreme and how they've impacted the culture.

Let's wind the calendar back to 1994 - when Supreme first launched - not as a brand, but as a skate shop in SoHo by founder James Jebbia.
2/ Jebbia wanted to create a clubhouse for NYCs budding skateboard scene, a place where counterculture kids could hang out and feel accepted.

But Jebbia only saw Supreme as a retail store, not a brand. Until he met Kenichi Omura, a Japanese businessman.
Read 38 tweets
Nov 10, 2021
In light of the another discord scam - where hackers get access to moderator account and announce a fake mint to steal ETH -

I'm breaking down a few of their tactics and the red flags🚩so that you don't fall victim to this
By and large, this is social engineering more so than a technical hack.

It involves hijacking a moderators account at the very least, or getting a mod to grant admin permissions to an attackers account and post fake announcements
Remember, their goal is to override your logical mind with your FOMO brain.

Even though it feels like a scam, you might still go through it, because... what if it's not?

Red flag #1🚩- You'll feel pressured to rush and mint without thinking
Read 10 tweets
Oct 20, 2021
If you can tell a good story, you can capture attention.

Attention drives value. Many NFT projects don't truly understand this.

That's where @10Ktf is different.

Let's explore how they've built a strong loyal and inquisitive community, simply by telling a great story. Image
1/ Before we begin, you might ask, why does storytelling matter? Does it really capture value?

Let's take a quick detour and talk about one of the greatest movie studios of our time and masters of storytelling: Pixar. Image
2/ Over the past 20+ years, the studio has won 18 academy awards, and their films gross ~$700 million on average.

Put simply: Pixar movies perform.

And while they have industry leading graphics and cute characters, you need something deeper than that to achieve this success. Image
Read 26 tweets

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