Let's be honest, I'm not a designer.
I got my degree in Econ, the least creative field.
But I have created 1000s of visuals over the past few years.
So how did I do it?
By using these 7 simple tips non-designers can use to look like a PRO.
I got my degree in Econ, the least creative field.
But I have created 1000s of visuals over the past few years.
So how did I do it?
By using these 7 simple tips non-designers can use to look like a PRO.
1️⃣ Leave white space around your design elements
To make your designs look more professional, leave negative space around your design elements.
This gives your content, text, graphs & more some room to breathe.
Not only will this look better, it will help with readability.
To make your designs look more professional, leave negative space around your design elements.
This gives your content, text, graphs & more some room to breathe.
Not only will this look better, it will help with readability.
2️⃣ Use a clear text hierarchy
This might sound scary to some people, but it's not!
Basically, just make sure your main headers are larger than the subheaders & those are larger than the body text.
A clear text hierarchy will allow readers to move through visuals with ease.
This might sound scary to some people, but it's not!
Basically, just make sure your main headers are larger than the subheaders & those are larger than the body text.
A clear text hierarchy will allow readers to move through visuals with ease.
3️⃣ Use image frames
If you want to use images in your designs, use an image frame or border to help them integrate seamlessly with the other design elements.
Also make sure the shape or border ACTUALLY fits the theme of your design, like in the example below.
If you want to use images in your designs, use an image frame or border to help them integrate seamlessly with the other design elements.
Also make sure the shape or border ACTUALLY fits the theme of your design, like in the example below.
4️⃣ Don't overcomplicate things
Sometimes it's best to just keep things simple.
This is especially important when it comes to clear communication.
For example, you don't need to create a complicated graph if you only want someone to focus on one statistic.
Sometimes it's best to just keep things simple.
This is especially important when it comes to clear communication.
For example, you don't need to create a complicated graph if you only want someone to focus on one statistic.
5️⃣ Keep everything consistent
Whenever I'm giving design feedback, the first thing I look for is consistency.
Did they use the same fonts, layout & color palette throughout?
If not, readers will focus on those inconsistencies & it will make your content harder to consume.
Whenever I'm giving design feedback, the first thing I look for is consistency.
Did they use the same fonts, layout & color palette throughout?
If not, readers will focus on those inconsistencies & it will make your content harder to consume.
6️⃣ Embrace neutral colors
Not every part of your visual has to use a color from your brand palette.
Instead use whites, blacks & grays to make your colors pop.
Sometimes, less is more. Especially if your visual has some written content or data.
Not every part of your visual has to use a color from your brand palette.
Instead use whites, blacks & grays to make your colors pop.
Sometimes, less is more. Especially if your visual has some written content or data.
7️⃣ Use a template
I will be the first to admit I love a good template.
A REAL designer has done all the heavy lifting for you.
Just be sure to follow the tips above once you start editing the template!
Otherwise, even a great template can't help you communicate effectively.
I will be the first to admit I love a good template.
A REAL designer has done all the heavy lifting for you.
Just be sure to follow the tips above once you start editing the template!
Otherwise, even a great template can't help you communicate effectively.
As you can see, with a few simple tips...
Basically anyone can be a designer!
So start creating today!
Basically anyone can be a designer!
So start creating today!
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