This proposal is essentially privatized cyberwar on millions of innocent Russians. In my view, better to do targeted positive acts (offering asylum, helping dissidents) or targeted negative acts than untargeted broad attacks.
Using US tech power against millions of Russians in this way isn’t like a typical deplatforming, where it's a consequence-free act by a huge company on a powerless individual.
This is Russia. They may hit back, in nasty ways.
Third, retaliation may also not stop at cyberwar.
We have not yet seen ideologically motivated attacks on tech CEOs, but Russia has signaled its willingness to track, poison, and murder their enemies. Even in the middle of London.
Again, if you do this, go in eyes open.
Fourth, talk to your team.
I don't want to quite say that throwing your firm into the global cyberwar is like picking up a rifle and standing a post.
But it does expose your team & customers to targeted lifelong retaliation by nasty people. They should take that risk knowingly.
Fifth, the US military can't protect you against cyberattack.
After Solarwinds & OPM, it's clear the US is a sitting duck for cyber. They can't protect themselves, so they can't protect you. Thus any entity that decides to engage in privatized cyberwar does so at their own risk.
Sixth, the US military won't defray your costs.
If you decide to enter a privatized cyberwar, the US government is not going to pay for any damages you, your employees, and customers may suffer as a result.
And this kind of war can get extremely expensive.
Seventh, spiraling may ensue.
At the beginning of WW1, people didn't think about how things could escalate unpredictably. And many US tech cos are themselves vulnerable to cutoffs from China, a Russian ally.
This game has more than one move, and the enemy also gets a say.
The age of total cyberwar
I've been apprehensive about this for some time. The involvement of global firms can make a conflict spiral. The potential for this has been clear, but perhaps we can come back from the precipice.
Tech companies have grown accustomed to taking consequence-free actions against individuals. Arbitrary corporate deplatforming of folks across the political spectrum is common.
A state like Russia is a totally different beast.
No one thought WW1 would spiral as it did.
A great way to internationalize the conflict is for transnational tech companies to get involved in a global, privatized cyberwar. This may not play out in a feel-good way.
At a minimum, we should game out the possible consequences.
Broad attacks may be counterproductive.
Mass cyberwar like what is proposed below may actually make Russians rally around the regime, as no distinction is being made between civilian & combatant.
China is just pursuing the exact opposite strategy. They're trying to expand into as many markets as possible, because they think they'll win the game of global technocapitalism.
1) Until five minutes ago, the West was run by NPCs. You slotted into your role, waited decades to be president, propped up the postwar order, established the establishment.
2) Now it's run by high agency people. You can just do things people. Tech people, Trump people. Because the Internet increases variance. It means that small groups[1,2] of highly motivated individuals — as small as one, like Satoshi or Elon or Trump — can change the world.
3) But there are limits to agency. Historic forces, genetic constraints, physical limits. A high agency person can’t just grind their way into starting for the Lakers. They can’t intuit the preimage to a cryptographic hash. They can’t turn rye into wheat by pure willpower.
4) That way lies Neo-Lysenkoism. Lysenko was a communist who denied that genetic constraints existed at all — and executed Darwinists who thought they did. He believed rye could become wheat by pure willpower.
5) And, confusingly, the same NPCs that just ran the West also believe in a Neo-Lysenkoism where a Down's Syndrome patient[3] is only constrained by societal expectation rather than unfortunate chromosomal aberration. Genetics denial also underpins their insistence that XX=XY. And economics denial underpins most socialist policy.
6) So — wait. What then is the difference between the determined technocapitalist idea that “you can just do things” and the delusional communist idea that “constraints do not exist”? Does the far left also in some sense have a high agency model of the world?
7) To complicate this further, the technolibertarian view on agency often doesn't extend to the rest of the world. Deepseek can also just do things. As the military says, "the enemy also gets a vote."[4]
8) Moreover: high agency, taken to the ultra-alpha extreme, can impede large-scale cooperation. There is a reason beta cooperation arose[5]. Every man cannot be a leader on everything; indeed, he can only at most lead on one thing.
9) Steve Jobs' famous memo on how dependent he was on his species[6] acknowledged this. You are probably not leading the engineering of the screen you're looking at now. And you can't become a good leader till you've become a good follower, as you don't even know what good instructions look like.
10) As I think through this, I think the key distinction is numerical. The technocapitalist is soberly enumerating known constraints and calculating ways to solve for X=Y, while the delusional communist is simply asserting that XX=XY. And the technocapitalist also knows how to build teams, manage budgets, handle personnel, and generally acknowledge reality.
11) Or, to paraphrase Reinhold Niebuhr: may God give us the serenity to accept what cannot be changed, the courage to change what can be, and the mathematics to know the difference.
We can just do things.
But only if you can do the math.
This post was spurred by the realization that:
(a) I generally agree with the high agency view of tech founders
(b) I generally disagree with the Neo-Lysenkoism of the far left
(c) I respect but am concerned by the high cooperation of the Far East, which is distinct from high agency
(d) I also respect physical laws greater than any man
[3]: Unfortunate Neo-Lysenkoist ad that is essentially genetics denial: x.com/the_beardedsin…
[4]: I don't think open source is the enemy. It's a turn of phrase to emphasize that the "high agency" model often doesn't account for other actors' high agency. High agency means high global volatility and high unpredictability.
[5]: China's cooperation game is a visual depiction of the complement to high agency: x.com/PicturesFoIder…
[6]: Steve Jobs was an extremely high-agency uber-alpha by anyone's definition, and even he acknowledged how dependent he was on the rest of his species.
Oh, and here's a cite on Lysenko.
Communists have always been denying biological reality, but they used to do it for plants. archive.is/X3Ip9
Overnight, the vast majority of the net worth ($59B) of the next President of the United States is now held in cryptocurrency. This will hold true even with a 90% drop.
What are the implications?
1) First, President Trump just went from crypto being perhaps 1% of his net worth to 90%+. Many early Bitcoin, Ethereum, and Solana holders experienced the same thing.
2) Second, this phenomenon — the overnight relative devaluation of all non-crypto holdings — will be experienced by billions globally within our lifetime as fiat dies.
3) Third, every politician, influencer, and celebrity worldwide is watching mouth agog at the phenomenon. They’ll wait to see how it shakes out politically and financially, and if the memecoin shows staying power — big if! — they may do their own.
4) Next, if we do then get a large market with thousands of personal memecoins, it may actually be ok, because every buyer knows what they’re buying: the potential future brand value of the meme.
5) Much depends on how much value the TRUMP asset holds, if any. Other celeb memecoins went to zero quickly, but Trump is Trump, and has the unique qualities of (a) 100M+ followers, (b) daily non-stop coverage, (c) presidential immunity, and (d) unprecedented control over the government.
6) So, whatever form of political counterattack comes his way, Trump is now strongly incentivized to legalize cryptocurrency in the most aggressive way possible.
7) Of course, this will be attacked as a conflict of interest. But Biden took 10% for the big guy, and Pelosi traded her stocks, and Hillary monetized her speeches, and Podesta had his $300B climate slush fund, and Obama got his Netflix deal. All became millionaires via various deniable forms of payola for Democrats.
8) So, Trump’s rebuttal may be that he’s just doing everything in public. His claim may be that disclosure solves the conflict of interest problem.
9) And that may be true, but it doesn’t fully solve the *alignment* problem. As context: the CEO of a company is typically one of the largest shareholders, but he is aligned with all his employees because they hold the same shares. All holders rise and fall as one, ideally.
10) By analogy, you would ideally want the President to be aligned with his citizens, such that they all held (say) USA coin, which gave some dividend from the profits of the USA. Kind of like the Alaska Permanent Fund.
11) So, one way of solving the alignment problem would be for Trump to airdrop some TRUMP to every US citizen. However, it might be easier for him to just send an email in his personal capacity to every Trump supporter offering them some free TRUMP.
12) Specifically: he could give 72 hours notice and all kinds of Democrats would also sign up for his personal email list, just to get the airdrop.
13) Would it be legal? Well, it is certainly legal for politicians to email out *requests* for money. But to my knowledge no politician has attempted a personal airdrop before, to *give* away money — and certainly not at this scale.
13) At current valuations, Trump could give $100 of locked up TRUMP to all 77M Trump voters via airdrop and it would “only” cost him $7.7B in an asset that was worth zero two days ago. Heck, he could give $500 per person and still have $20B+ left over.
14) Yes, it would cost Trump some of his asset to do this. But if you needed to join his email list to get the coin, and if the airdrop could be effected without any cap gains, it would “pay for itself” by turning his base into even more rabid supporters.
15) It could even give him the political support necessary to completely destroy the Democrat patronage machine. Basically, by joining Trump’s email list and supporting his crypto policies you’d get a kind of UBI.
16) And if 77M Americans are also benefiting from TRUMP, charges of conflict of interest go away. It’d be a new kind of social contract, a personal relationship between President & citizen.
Worth thinking about.
To defend the asset after a potential crash, you need a huge base of holders. Not 770k, but 77M in the US.
So, the ideas below are fine, but the scalable strategy is an airdrop by the issuer. It boils down to enlightened self interest. Will Trump airdrop TRUMP to his email list?
But if it suddenly gained 77M Republican voters as users, and held them over time — very nontrivial ifs — it would gain value simply from the size of the distribution.
There is no wealth creation. Every buy order is simply matched by a sell order. And after an initial spike, the price eventually crashes and the last buyers lose everything.
* It’s actually negative sum if the platform takes a cut.
If you want to gamble as entertainment, in moderation, like at Las Vegas, ok.
If you are a professional trader, ok.
But most should buy assets that retain their value over the long run.
It is sometimes possible to add use cases to a memecoin, or to keep it in the headlines to keep its value aloft indefinitely. And we’ve seen examples of that as well.
But in general, don’t invest anything you can’t afford to lose.
You are free to consider any asset a memecoin, and I’m not offended by that, but I’m happy to explain why I think Bitcoin is different.
1) Bitcoin is the base layer asset of a blockchain with ~800 Th/s in hashrate across hundreds of datacenters worldwide.
2) It hasn’t been hacked in 15+ years, and has survived several 80-90% drawdowns.
3) It has hundreds of millions of holders worldwide and a global network effect.
4) It grew gradually over time, rather than all at once, and the mining issuance schedule limits how much can be sold by any one party.
5) It has an “industrial use” in the sense that the Bitcoin blockchain permits hard to fake cryptographic proofs-of-existence.
6) It is the first of its kind and pioneered the entire space.
In short, I think Bitcoin has proven its staying power.
What does retribalization look like in the physical world? This is Germany before Bismarck.
Ah, it’s actually not the start.
Congress was highly polarized by 2012.
And Twitter by 2017.
Then Gab and Truth broke away in 2020.
Now Bluesky and Threads in 2024.