Literally every week women crate and share so much SEO knowledge I can't keep up! The #SEOwomen bar is so high I can't keep up 🔥
Here's the best of the best from this week🧵⬇️
Last week we celebrated the #WTSFest, organised by @areej_abuali and @techseowomen. The talks were incredible, and if you missed out, I really really recommend that you buy a recording ticket (available till the 4th of March): womenintechseo.com/conference/
The slides by @CrystalontheWeb offer a very data-rich business case on creating profile pages. It even offers an SEO template with the on-page optimisations and CTAs to implement. Epic. slideshare.net/CrystalCarter2…
SEO royalty, @aleyda, gave the best talk on how to report what matters. Her 3 step process will make you ditch automated dashboards forever and become BFFs with C-level leadership:
slideshare.net/aleydasolis/se…
And @lazarinastoy shared with us her framework on what is machine learning, when to use it and how to start incorporating it in your day-to-day. All explained in an extensive, sexy, inspiring blog post: lazarinastoy.com/beginners-guid…
I was a speaker at #WTSFest too! Here are my slides on the wonders of SEO gap analysis to design an SEO roadmap that actually moves the needle in a measurable way. Do me proud and use it to get a raise (it comes with templates!) slideshare.net/LidiaInfante/s… Image
With BrightonSEO fast approaching, it's going to be many people's first time doing public speaking. @emmathompsonseo has 8 tips to feel confident and calm ahead of your talk:
Gorgeous gorgeous girls share invaluable marketing insights on Twitter. @amandanat is one of them. I really enjoyed reading all the proven marketing tactics gathered here:
Last but not least, I created a template using a bottom-up approach to competitor identification for small and new sites. Go use it. The world is your oyster. docs.google.com/spreadsheets/d…

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More from @LidiaInfanteM

Dec 16, 2021
🧵 Hello SEO twitter and happy Thursday! It's once again time to celebrate the #SEOwomen and the fantastic work they've done this week
Sometimes we find lessons in the weirdest places. This article but @Juxtacognition the learnings she's picked up throughout her career that have made her a better writer is one of those. It's honest, wholesome and it will actually make you a better writer. searchenginejournal.com/writing-advice…
Search console reporting, but make it sexy. @annielytics teaches you how use regex efficiently and make the most out of GSC.
annielytics.com/blog/programmi…
Read 7 tweets
Dec 9, 2021
🧵 Hey there SEO twitter! One more Thursday, one more day of #SEOwomen awesomeness. This week the women in the industry have gotten creative and I'm HERE👏🏽 FOR👏🏽 IT👏🏽
This aritcle on the effect of IP location (your own and others') on your international efforts by @annaleacrowe is *chef's kiss*. And it features sassy responses from @JohnMu. What else could we ask for? searchenginejournal.com/ranking-factor…
One of my favourite pieces that I've seen this year is the Pinterest Predicts 2022 report by @AndreaMallard (and her team). You dive in it for hours and come out the other side with 4 new hobbies, a DIY project and a smart business strategy for 2022: business.pinterest.com/en-gb/pinteres…
Read 6 tweets

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