Thread by @LidiaInfanteM

Literally every week women crate and share so much SEO knowledge I can't keep up! The #SEOwomen bar is so high I can't keep up 🔥
Here's the best of the best from this week🧵⬇️

Last week we celebrated the #WTSFest, organised by @areej_abuali and @techseowomen. The talks were incredible, and if you missed out, I really really recommend that you buy a recording ticket (available till the 4th of March): womenintechseo.com/conference/

The slides by @CrystalontheWeb offer a very data-rich business case on creating profile pages. It even offers an SEO template with the on-page optimisations and CTAs to implement. Epic. slideshare.net/CrystalCarter2…

SEO royalty, @aleyda, gave the best talk on how to report what matters. Her 3 step process will make you ditch automated dashboards forever and become BFFs with C-level leadership:
slideshare.net/aleydasolis/se…

And @lazarinastoy shared with us her framework on what is machine learning, when to use it and how to start incorporating it in your day-to-day. All explained in an extensive, sexy, inspiring blog post: lazarinastoy.com/beginners-guid…

I was a speaker at #WTSFest too! Here are my slides on the wonders of SEO gap analysis to design an SEO roadmap that actually moves the needle in a measurable way. Do me proud and use it to get a raise (it comes with templates!) slideshare.net/LidiaInfante/s…

With BrightonSEO fast approaching, it's going to be many people's first time doing public speaking. @emmathompsonseo has 8 tips to feel confident and calm ahead of your talk:

https://twitter.com/emmathompsonseo/status/1498198958862184450

Gorgeous gorgeous girls share invaluable marketing insights on Twitter. @amandanat is one of them. I really enjoyed reading all the proven marketing tactics gathered here:

https://twitter.com/amandanat/status/1496158596366684168

Last but not least, I created a template using a bottom-up approach to competitor identification for small and new sites. Go use it. The world is your oyster. docs.google.com/spreadsheets/d…