Lidia Infante Profile picture
SEO speaker | @SEJournal contributor | Senior SEO Manager @Sanity_io | MSc in Digital Business & BSc in Psychology | Made in Barcelona 🌴 | ♀️
Oct 13, 2022 8 tweets 5 min read
Hello hello! Welcome to your weekly thread on the latest and greatest of women in SEO 🔥
This week, the #SEOwomen are talking about content, analytics and public speaking.
[1/8] Let's go! ⬇️🧵 [2/8] I'm a huge fan of re-purposing contentto increase ROI. I'm also a huge fan of podcasts. This article by @irina_kudres teaches you how to reach a wider audience for your podcasts with organic search!
And no, it's not just transcribing and publishing. transcribe.com/blog/seo-for-p…
Sep 29, 2022 6 tweets 4 min read
Hello hello and welcome back to #SEOwomen! After taking a little break to get married, I've returned with the best of the best of women in search.
This week we've got a ton of bookmarkable content for ecommerce and local SEO. Let's begin! ⬇️🧵 Lately I've been obsessing about headless SEO and the incredible possibilities it offers for omnichanel search (*cough* #SearchOn announcements *cough*). I've written a 101 guide on it for @sanity_io because headless is awesome and I don't gatekeep 💅🏽 sanity.io/headless-seo
Apr 28, 2022 5 tweets 3 min read
Hello hello you gorgeous nerds!
The #SEOwomen have been busy making beautiful content for us this week. We've got AI stuff, international SEO, empowering pitches and a study that has ruffled some feathers.
Let's begin! 🔥🧵⬇️ If you've caught the speaking bug and would like to pitch to @brightonseo, @hannah_bo_banna has got you. She has written out a guide that'll teach you how to get your pitches accepted, so we can see your beautiful face on stage soon 💙
worderist.com/2022/04/19/how…
Apr 25, 2022 11 tweets 4 min read
69% of published authors in the last 12 months in SEO publications were men.

This is what I found on my latest study on the gender gap in SEO publishing ⬇️

lidia-infante.com/post/gender-ga… Image There's a huge variation in inclusion amongst SEO publications.

@semrush boasts the most articles written by women in the industry, while at @ahrefs only 11% of their content is authored by a woman. @Moz is the closes publication to a 50/50 gender split. Image
Mar 3, 2022 9 tweets 5 min read
Literally every week women crate and share so much SEO knowledge I can't keep up! The #SEOwomen bar is so high I can't keep up 🔥
Here's the best of the best from this week🧵⬇️ Last week we celebrated the #WTSFest, organised by @areej_abuali and @techseowomen. The talks were incredible, and if you missed out, I really really recommend that you buy a recording ticket (available till the 4th of March): womenintechseo.com/conference/
Dec 16, 2021 7 tweets 4 min read
🧵 Hello SEO twitter and happy Thursday! It's once again time to celebrate the #SEOwomen and the fantastic work they've done this week Sometimes we find lessons in the weirdest places. This article but @Juxtacognition the learnings she's picked up throughout her career that have made her a better writer is one of those. It's honest, wholesome and it will actually make you a better writer. searchenginejournal.com/writing-advice…
Dec 9, 2021 6 tweets 5 min read
🧵 Hey there SEO twitter! One more Thursday, one more day of #SEOwomen awesomeness. This week the women in the industry have gotten creative and I'm HERE👏🏽 FOR👏🏽 IT👏🏽 This aritcle on the effect of IP location (your own and others') on your international efforts by @annaleacrowe is *chef's kiss*. And it features sassy responses from @JohnMu. What else could we ask for? searchenginejournal.com/ranking-factor…