At #disruptedtimes22, @johnnyryan says even tech giants don't know what they do with data (shades of Amazon's multiple scandals).
This is where #PurposeLimitation comes in. The #GDPR bans e.g. reusing phone numbers gathered for #2fa to target ads.
This is where #PurposeLimitation comes in. The #GDPR bans e.g. reusing phone numbers gathered for #2fa to target ads.
If one company is acquiring another, a regulator could compel both firms to disclose every single use they make of PII, and then analyze 'what happens when those two spreadsheets have a baby'
Purpose limitation is Big Tech kryptonite, and the DMA strengthens it, allowing the EU to pursue cases where national governments e.g. Eire won't
Europe no longer rules the world (thankfully) but there's one jewel in the crown: data protection, which is being replicated globally
But this Commission hasn't enforced the GDPR, and we'll be screwed if the next Commission won't enforce the DMA
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