Carl Weische Profile picture
Apr 13 10 tweets 11 min read
I've spent the last month looking for the best eCommerce marketers on Twitter.

Here's a list of 7 accounts to level up your Marketing game ASAP:

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More from @CarlWeische

Apr 14
36% of your paid traffic is going to waste because your page takes ponger than 2 seconds to load

You are paying for clicks just for them to bounce away

How we improve page speed for clients and how you can do it too

THREAD🧵
What I'll cover:
1. How to check Page Speed
2. Relevance for your Conversion-Rate
3. How to Improve your page Speed
First of all you want to check your Page Speed with: pagespeed.web.dev

It should have a rating of above 40 for mobile

and a First-Contentful-Paint of less than 2 seconds
Read 9 tweets
Apr 14
(PART 2:) I've spent the last month looking for the best eCommerce marketers on Twitter.

Here's a list of 5 accounts to level up your Marketing game ASAP:
Read 7 tweets
Apr 10
Another Day another "If I was doing CRO"

Today for David Von - The Jewelry Brand from @iamjakeschmidt

10Min Loom Input packed with Ideas you can plug and play for your Store below

>>> A Thread 🧵<<< Image
What I'll be tackling:

- Product Page
- Input for Jewelry Niche specific
- Page Speed

So let's jump right into it
I focussed all of the Ideas on the Product Page

As this is the make and brake for most Jewelry brands

You want to tell a story

In this niche you need to keep in mind: you are selling the emotion!
Read 9 tweets
Apr 7
We boosted Sales by $78,347 a month for a Brand by implementing ONE CHANGE in their Store

See what we did and how you can copy & pase this for your store too

THREAD🧵
On the PDP we took Data from the Shopify Backend & Google Analytics to display how much Stock is left and how many other People are viewing the Product right now.
This triggers Scarcity & creates Social Proof. And when we tested it, it bumped up Conversion-Rate by 12%.

So after seeing this work really well we also wanted to test it in the Cart.
Read 8 tweets
Apr 6
The biggest take away I had from college

Was a thesis I wrote in the relevant personality traits of successful entrepreneurs

Every one of these stuck with me and helped me earn over $540000

Follow these principles👇

THREAD🧵 Image
During dozens of studies on personality traits, business research and business psychology...

There was always one Trait to be highly relevant to the success of the individual and company:

Self-Efficacy (The Belief to be able to get the results that you want.)
you need to be able to believe in yourself and your skills.

you need to be 100% confident that you can achieve anything you put your mind to.

otherwise you'll get lost in the process and fail.
Read 6 tweets
Apr 5
If I was doing CRO for this >$30m Brand: Obvi by @ashvinmelwani & @obviceo, here’s how it’d do it

4 Ideas for A/B-Tests that you can plug and play for your Store Obvi

+ additional Input on how to decrease your cart abandonments

>>> A Thread 🧵<<<
These Ideas are designed to get you some quick wins!

We have tested similar ones in the past for clients and got uplifts in CVR from 4-7%.

You literally can copy-paste what I did and get very similar results.

So…
Let’s get started:
Idea #1: Redesign of Header

Here we redesigned the Header to have more emphasis on the Cart

So whenever a Product is added to the Cart, it now has a green dot which attracts attention

Also It reduces the time a user needs to think, to be able to navigate the store
Read 12 tweets

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