Do we understand the food we eat? Know it, intimately? The few who do, are making ginormous profits from our ignorance. The state is complicit. We are oblivious.
Farmers sell #wheat for Rs21/kg while we buy packaged whole wheat flour @ Rs41/kg. So how is the food processing industry benefiting either farmers or consumers? What explains this wholesale-retail price wedge?
India's native oils like mustard, groundnut, sesame, coconut etc were sacrificed to push refined and 'pure' packaged oils. Which made us heavily import dependent; now oil prices hit the roof during events beyond our control. Who is minting this crisis?
We are forced to buy packaged food #fortified with vitamins and iron, not because the industry cares about our health but it can convert billions of daily grocery purchases, local and unpacked, into profits
The food industry does not want us to know what ultra processed food contains. So it is resisting #warninglabels on #upf which can warn consumers of high sugar, salt and fat content. The result? We think juices and shakes are healthier than Coke and Pepsi!
The food on our plates is determined by a heady mix of profit, politics, policy, trade, information, energy and weather. Farmers are helpless. And the consumer thinks she's spoilt with choice!
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