Let’s settle the debate of “is MRR black hat?” — A THREAD:
MRR stands for Monthly Recurring Revenue for those who don’t know already & in the eComm community it seems to be a hot topic at the moment.
MRR In and of itself is not blackhat. Pre-Checking a box on a Shopify Checkout IS. You cannot preemptively opt your customers into a subscription that they “may or may not” know about..
The pre-checked box has been what we’ve seen 99% of the dropshipping industry run, rather than building a legitimate MRR offer.. So - we’re here to help.
eComm owners: If you want to scale your business with a REAL MRR offer, hit the link on our profile and book a call. You’ll make more money, add more value to your business and ACTUALLY increase your exit potential.
What we learned by doing $200k+ days with a continuity offer -- A THREAD:
First, some of you may not know this but running continuity / any business at this scale takes a whole lot of infrastructure building - so here's what we did and what we learned while doing:
Customer Service: We feel this goes without saying, but in continuity if you want to reduce churn you absolutely need to have A1 customer service. We had to man our call center and email support reps heavily & start to introduce CS downsell flows to keep customers.