Discover and read the best of Twitter Threads about #ecommerce

Most recents (19)

A thread on E-commerce 🧵🧶

Here is how e-commerce really works in India. There are two major companies, 1: amazon 🥇2: Flipkart (owned by Walmart).🥈

they both are legally a marketplace. to understand it deeply you need to understand the FDI policy of India for e-commerce
In India e-commerce is divided into two models’
🎁(a): marketplace model ( NO inventory can be held by the marketplace ) and FDI in this model is 100%

🎁(B): inventory model (inventory can be controlled by the e-commerce company) and FDI in this model is 0 %.
India allows 100% FDI in B2B wholesale, so what amazon/ Flipkart do is, they buy products in bulks using their B2B arm from various brands and manufacturers then they add a layer of preferred sellers to whom they sell these products 🔜🔝🔛🔙🔚
Read 8 tweets
[#DigitalChange] Second #témoignage de cette matinée : @LAVARECYvan de @CHR_Avenue. En 2013, Mateco a fait le pari osé de vendre en ligne du matériel de cuisine pour les #CHR. Et visiblement ça a marché !
@LAVARECYvan @CHR_Avenue [#DigitalChange] Son intervention démarre maintenant animée par @a_Launois d’@audencia et sous l’œil de @sitterv, experte en #marketing digital.
@LAVARECYvan @CHR_Avenue @a_Launois @audencia @sitterv [#DigitalChange] En 2012, les dirigeants de #Mateco se sont aperçus que certains de leurs clients professionnels se tournaient dorénavant vers le net pour s’équiper. Et ont donc décidé d’ouvrir eux aussi un site marchand.
Read 13 tweets
A thread about how well #China is playing the international game to become the most prominent economy in this decade, by @swardley.
@swardley Some key points about #China's long-run #strategy:

- For the #CPC (Communist Party of China) the #market is only a tool to leverage the power of the Chinese people, culture, and state, and not the holy sacred truth, as most western liberals believe. See @swardley's explanation.
@swardley - #China, through its CPC, acts as the #world's #biggest #buyer of goods & services, and hence, is able to impose its conditions (read law, prices, access to intellectual property, etc) to all multinationals that want to access the Chinese market, no matter how big they are.
Read 22 tweets
Are you getting ready for #BlackFriday or #CyberMonday? What are some things you can do to drive sales? Here are some quick hits... #ecommerce #tips 1/6
Tip 1: Compress those images! Use tools like @jetpack @imagify @cloudinary or @KrakenIO to compress your images so that your pages load faster. When pages take longer than 2 seconds to load, sessions length can get cut in half! 2/6
Tip 2: Run load tests! Don't wait for the traffic to tell you if your hosting is ready for tons of sales. Instead, work with your host to run load tests. We can help you if you're hosting your stores at @LiquidWeb or @nexcess. 3/6
Read 6 tweets
In my last thread, I promised to share a few steps on

{How to make your first N100,000 as a New Copywriter in Nigeria…. }

I am now about to keep that promise

For obvious reasons, I will start with how u can do this on Twitter

You say you agree?

Great…. let’s proceed then
[THREAD] How to make your first N100,000 on Twitter as a New Copywriter...in 60-days or Less

1. Optimize your bio --- {Make it abundantly CLEAR that you’re a Copywriter… Eg: Copywriter who helps biznesis create highly engaging copy that grabs attn. & makes people buy}

👇🏿
2. Use your real-name as your handle

3. Fill your timeline with valuable content that demonstrates your skills & Knowledge in marketing

Consistently share content that helps solve biz problems… you don’t have to sleep on Twitter, 2 or 3 hrs/day will do.

Avoid arguments
Read 15 tweets
With my last drop of CJEU judgments brainpower for the week, here are some key points from the global takedown of #Facebook defamatory comments case published yesterday #Glawischnig Long thread alert! 1/x curia.europa.eu/juris/document…
Setting the scene: this is not a data protection or #privacy case. This is a case concerning deletion of information, but grounded on defamation. It is irrelevant for the case at hand that those comments contained personal data, even if they did. 2/
Fun fact: the #GDPR specifically excludes from its scope of application those situations which also fall under the scope of liability rules for intermediary service providers, Art 12 to 15 from eCommerce Directive, precisely what the CJEU was asked to interpret. 3/
Read 18 tweets
#SundayThoughts on SCALE when it comes to #ecommerce businesses.

Over the past 2 years, I've been blessed to speak with, listen to, and work alongside some of the most disruptive DTC (direct to consumer) firms in the world. The conversation happens 9/10 times is as follows..
It starts with humble beginnings and a great idea/product/marketing/method of experience or delivery, and they are off to the races (usually growing YoY by 100+%). This is what I like to call the first "phase" (sorry don't have a cooler method name yet).
In this phase, CAC (Customer Acquisition Cost) is healthy, ROAS (return on ad spend) is 2x-4x, and the founder is making more money than they ever have before. "It's time to pour rocket fuel)

But then the desires for more set in and they start looking up at the market leaders 🤩
Read 13 tweets
Attempting my first twitter thread to describe what we will cover in the free #GoogleAnalytics for #Retailers training workshop in London next Thurs 12th Sept.

We will start with introductions along with a statement on the purpose of digital analytics (its not reporting) 1/9
First discussion will be on the different options available to retailers for how they can increase profitability, with the actions being driven by the data available through analytics tools. 2/9
The first exercise will be to map out your own website, identifying page nodes, common customer paths and required detailed sections. This helps identify where success actions/key behaviour occurs and to define KPIs 3/9
Read 9 tweets
My post on LinkedIn about my interview experience in 1996 @amazon blew up. But a bunch of people asked me why I left after 3 yrs and boomeranged 14 years later. So I thought I’d tell the story here #AWS #amazon #techjobs

linkedin.com/posts/joshuabu…
Everyone assumes that if you’re “successful” by some measure they seen you got there through a series of brilliant chess moves or you were an overnight #success. Occasionally that’s true, but far more often it looks like this
My first 3 years at amazon were amazing. We changed the world of #ecommerce, survived competitive threats that were supposed to kill us, invented lots of 😎 #tech that’s now commonplace in websites. But it was also exhausting. I worked 6-7 days a week, every week for 3 years 😓
Read 17 tweets
#STPIINDIA has been playing the role catalyst in bolstering the growth of #IT industry by providing state-of-the-art incubation facilities to #startups,#MSMEs & budding entrepreneurs in IT/ITeS sector to nurture tech-fueled entrepreneurship in India.#STPIIncubation #KnowAboutSTPI
In the early 90’s, when development of physical infrastructure needed massive investment, #STPIINDIA pioneered incubation services to nurture budding IT companies & promote them to leverage the enormous opportunities in software exports. #STPIIncubation #KnowAboutSTPI @Omkar_Raii
#STPIINDIA has been providing world-class incubation facilities to #startups, #MSMEs & budding entrepreneurs in #IT industry since 1991 to stimulate the growth of tech entrepreneurship pan-India by enabling hassle-free operations. #STPIIncubation #KnowAboutSTPI @Omkar_Raii
Read 48 tweets
1/5 @Buttarelli_G Further concentration of #personaldata poses additional risks to rights & freedoms of individuals. The launch of digital coin #Libra by #Facebook will require careful scrutiny from several enforcement bodies, including data protection authorities #cryptocurrency
2/5 We recognise the potential of new technologies, including, as in the case in question, new applications, which aim to provide financial and #ecommerce services in new or efficient ways.
3/5 However, it would be deeply concerning, e.g. for a company with access to massive volumes of personal information, gathered through its social media platforms and communications services, to be able to combine this information with the tracking of online digital purchases
Read 5 tweets
If you are a product seller or service provider struggling with generating sales or looking for how to make more sales online especially with a tight budget then this is for you
Let’s call it “How To Generate Sales with a N3k budget”
@Gidi_Traffic @MyGbagada #thread
The platform is Facebook. And by Facebook I hope you know it includes Instagram.

The budget is N3000

The goal is N50k sales daily

#facebookads
When I say Facebook ads I’m not talking about the ones you create by clicking the boost post button on Facebook or the promote button on Instagram.

Those ads are engagement ads and are not aimed at real time conversion. In simple English they are for likes and comments
Read 22 tweets
My beard care #ecommerce business had a 901% sales increase for the first quarter of 2019 versus 2018. How did I do it? Log on to the interwebs, navigate over to the YouTube and watch everything you can by @rorysutherland @CravenPartners and @RobertCialdini then
go implement it. Here’s some teasers; figure out what people want/need and find a way to make it-or figure out what you can make and find a way to make people want/need it. Makes no difference to the added economic value, GDP doesn’t care how you got there.
Branding isn’t how cool you are, it’s really a heuristic for clients to say “well this probably isn’t shit.”
Read 48 tweets
1/ Everyone seems to be talking about WTO reform at the moment. Thought I would share some of my thoughts. This conversation has been a long time coming. The membership of the @WTO has been skirting around the issue since #MC10 in 2015 (and before @DmitryOpines & others whisper).
2/ In 2015, the WTO held the 10th Ministerial Conference. This was the first time there was no agreement among all the countries (and territories) present were unable to agree to continue the Doha Development Round of trade negotiations. #DDA. They agreed to disagree.
3/ Lots of historical reasons for this (and a separate discussion in itself) but result was that the @WTO no longer had an overarching trade negotiation to aim towards. This meant that the membership once again focused on the regular functioning of the organisation.
Read 14 tweets
0/ Been away from the #crypto and #blockchain space for a while and now find yourself out-of-the-loop?

Fear not! I've pieced together a thread dedicated to ecosystem events that occurred over the past day or two. Read on to get back up to speed.
1/ 🥼 Over on #EthResearch, @JieyiLong proposed a SNARK-based sidechain for #ERC20 tokens.

Can reduce processing time per transaction significantly on the #Ethereum network, relative to a fully on-chain ERC20 smart contract. Click below for more! ethresear.ch/t/snark-based-…
2/ 🤝 @FantomFDN x Fuiou Group

Having partnered with one of China's leading payment solution provider, #Fantom will work to integrate its pioneering DAG-based smart contract platform to give Fuiou users access to a faster, more scalable payment service. medium.com/@FantomFDN/fan…
Read 25 tweets
1. I’ve been thinking a long time about how #ecommerce, #fintech, #blockchain etc. can solve real problems in the developing world. I think I’m close to being able to formulate a theory.
2. As with many other things to understand the developing world we have to back to the book the Mystery if Capital by @ReadingSignals goodreads.com/book/show/8615…
3. Most Developed world fintech sits on top of a trusted centralized society built on governments, banks and other institutions that mostly work.
Read 15 tweets
1. Good piece on where business is up to on #GDPR & personalisation: linkedin.com/pulse/personal… However, #ePrivacy Directive sets out cookie consent req unless "strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested"
2. There is significant EU case law on "strict necessity", as well as some on "explicit" & "specific" consent. It does not really suggest a "take-it-or-leave-it" rather than opt-in approach to additional "services"/"intrusions" (depending on your perspective) is OK/"debatable".
3. Rather it strongly points to such an approach being NOT legally OK. That may be inconvenient to #ecommerce & even v silly on the part of #EUDataP. However, those factors alone cannot change the meaning of v specifically crafted law, albeit law widely bent (or ignored) online.
Read 5 tweets
Let's discuss this thread for our #GlobalEChats!

So what do you make of the wave of #ecommerce these days? Come delve into the ins and outs of it with us!
So #Entrepreneurs out there, what is ecommerce?

It just refers to electronic transactions done in the name of #sale and #purchase.

In simpler terms, you buy and sell things online with the #internet! That's it!
But to whom and from whom can these #transactions take place between? Surprisingly, it's not just between #business (B) and #Customers (C)!

It can take place between:
1. B2B
2. B2C
3. C2C (or P2P)
4. C2B
Read 11 tweets
1/ Which is the world's most valuable #unicorn ?

A: Uber
B: Airbnb
C: SpaceX
D: Ummm ... none of the above

Read on ...

#valuation #privatecompanies #mobilepayments #fintech #ecommerce #strategy #startup #founders #entrepreneur sam33r.com/home/alipay
2/ At $150bn valuation @AntFinancial Services Group, which was spun out from #Alibaba in 2014, and one which owns China’s biggest payments app, #Alipay, is the biggest #unicorn in the world.
3/ Drivers of Ant Financial's $150bn valuation:

1: Size of #mobilepayments market in #China : ($13 trillion - 61.8% transactions globally)
2: Growth
3: 700 MM smartphone users
4: 76% of of those made a mobile PoS purchase in 2017
5: Penetration: street vendors accept m-payments
Read 5 tweets

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