Thread by @jonlevyBU

BA.5 is neither the sniffles nor the apocalypse. Doing nothing during this wave is a terrible idea, and so is telling people they are doomed if they leave home. There are sensible exposure and risk reduction measures, especially during the summer with more outdoor activities.

We just took a family vacation. Very important for mental health. We rapid tested before seeing people and masked when sharing air for extended periods. No masks for swimming, mini-golf, boating, hiking, etc. Ate outdoors when with people. Lots of fun, returned home healthy.

BA.5 is very transmissible, and being outdoors isn’t a “get out of COVID free” card. But a little common sense helps. In a large outdoor crowd for a long time? Wear a mask. Walking in the tranquil woods? Don’t.

We need to message to people to take BA.5 seriously, and be up to date on vaccine + booster. But also reinforce that you can enjoy your summer while at the same time using sensible exposure reduction strategies.

Anticipating some of the comments, I know some people can’t easily reduce their exposures, especially in workplaces. We need policies that protect people where voluntary individual action won’t cut it. And some people want or need to do indoor recreational activities.

My broad point is that people are getting the message either that the pandemic is over or that doom is upon us, depending on who they listen to. This leads to inaction and polarization. We need different messaging that encourages and enables exposure and risk reduction.

Addendum - I am not trying to individualize what needs to be collective, or to minimize risks for the vulnerable. But in a moment where few leaders seem willing to do anything, messaging that parallels the “3 Cs” as in Japan would be a huge step forward.

For those not familiar, the “3 Cs” are closed spaces with poor ventilation, crowded places, and close-contact settings. Japan emphasized avoiding these, and especially their intersection, throughout the pandemic. The results speak for themselves.

And yes, Japan has had some case surges, including now. But consistent exposure reduction strategies have reduced the impact.