And we're back! Up next is @jackiecchu to talk about SEO in the enterprise. 🎤
Jackie will show you how to identify, prioritize, and get buy-in on large-scale SEO campaigns to drive traffic and revenue. #MozCon
Jackie will show you how to identify, prioritize, and get buy-in on large-scale SEO campaigns to drive traffic and revenue. #MozCon
If you want win in enterprise SEO, you have to nail these 3 things:
1. Identify the most impactful projects
2. Prioritize ruthlessly & forecast to get buy-in
3. Over-communicate wins to get support
@jackiecchu #MozCon
1. Identify the most impactful projects
2. Prioritize ruthlessly & forecast to get buy-in
3. Over-communicate wins to get support
@jackiecchu #MozCon
"If you're in enterprise, it's absolutely imperative that you get good at storytelling with data." 📊 @jackiecchu #MozCon
Rinse and repeat these 3 steps:
1. Identify the best SEO opportunity
2. Ruthlessly prioritize, forecast, and storytell to get buy-in
3. Share your wins to continue getting support
@jackiecchu #MozCon
1. Identify the best SEO opportunity
2. Ruthlessly prioritize, forecast, and storytell to get buy-in
3. Share your wins to continue getting support
@jackiecchu #MozCon
• • •
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