It's a cryptocurrency any community, a brand or an influencer can use to monetise themselves beyond the typical means!
Today platforms like @instagram@YouTube are used as a medium to monetise their skills, however these platforms exert artistic control on their content
Social tokens help eliminate this barrier and help foster a new principle of ownership in the digital economy!
Social tokens are more than just marketing tokens
They can be creator tokens or community tokens.
Personal tokens are created by entrepreneurs, influencers and artists to exchange forms of labour
Community tokens are created as a means to gain access to a community
Something like a memeber card but a decentralised one!
Well then what's NFT, aren't they both the same?🤔
No, Social tokens are fungible. Just like BTC and ETH, each token has the same value as the other
Why would someone creat social tokens?
Let's see👇👇
Since these are blockchain based tokens, the brands can ensure only genuine fans and consumers are part of the experience they create!
Say you want to create a club of loyal followers to whom you can directly offer relevant. This is exactly what such a token can achieve. Content creators and brands can launch their own social token and share it with their most loyal followers. And the benefits are bi-directional
Token owners get a pre-defined level of ownership in this new ecosystem that they gain access to. Over time, the value of these tokens can increase as per the demand that the ecosystem is able to generate.💯
Social tokens have immense potential to redefine the way companies can generate targeted business opportunities.
Social tokens are enabling them to build a decentralized and secure ecosystem that caters to only their genuine customers/fans resulting in long-term growth prospects
If you're a community/creator using social tokens, would love to know your experience and thoughts on social tokens.
Whether its a brand fight b/w Pepsi & Coca Cola or Nike launching a new shoe collection, brands spend millions of $$ on marketing to win the battle. For brands to hold a prominent position in the eyes of their targeted audience, strategising is vital
Let me ask you question👇👇
How much does an Umbrella cost?
10$ - 12$ maybe
What's the function of an umbrella?
📌To Keep you dry when its raining
There’s a brand called Pasotti, whos’ umbrellas cost anywhere between 250$ - 800$
Obviously a more sturdy, luxurious umbrella, even opening it sounds good💯
But, why would someone pay 500$ for an umbrella when the function is the same?🤔
When people are buying quality, they’re expecting something different. They take better care of it, and since they take better care of it, it lasts longer.
Its finally day 26 of #web3glossary🚀
And with this, series has come to an end
Z: zk Rollups
By learning you'll teach and by teaching you’ll learn. Sharing on web3 terms & jargons for the last 1 month was a great learning experience for me and I hope for you too
Let's get to the thread now?
Having to spend $20 or more in gas fees for a single txn is not ideal if you want to complete a DeFi trade
If you've been hearing zk or zero knowledge, you're not alone. It's the next big thing in web3
With an increase in the number of Dapps, ...
there’s a need for faster processing speeds & cheaper txns.
That’s when layer 2 solutions came in.
Zk rollups are also a layer 2 scaling solution that increases throughput on Ethereum Mainnet by moving computation & state-storage off-chain
Decentralized networks can only provide 2 out of 3 benefits at any given time in terms of decentralization, security, & scalability Blockchain Trilemma
Let’s look at modular blockchains which aim at solving for scalability & flexibility
We’ll be comparing different modular blockchains today, but first
What’s modular blockchain?🧐
In monolithic blockchains such as bitcoin,Ethereum all the nodes & validators of the network are required to execute the same txns & do consensus on the chain
Modular blockchain..
..focuses on handling a select few duties (consensus, execution, Data availability & settlement) & outsourcing the rest to one or more separate layers
It’s just like separating a system into distinct components that can be combined in various ways to achieve specific objectives
Consensus mechanisms ensure that all the txns on the network are genuine & all participants agree on a consensus on the status of the ledger. PoS and PoW are the most commonly known.
Today we look at PoA, PoB, PoC and PoH
👇👇
Need some background on consensus algos? Check out this thread on PoS vs PoW
Both PoS and PoW have their fair share of pros and cons, let's look at how other cosensus algos differ
PoA: Proof of Activity (not authority)
To verify participants blocks, it combines its tokens to allow both mining and staking. The blocks themselves do not contain transactions
W: WWW,Wrapped token,wei
Do you remember the first time you heard about Blockchain? Maybe you took it as a new technology that would change everything. Maybe you just wondered if you should start investing in crypto.
Maybe...
👀👇
..you were just getting your head around the concept of a decentralized web
The truth is web3 is indeed the decentralized internet of the future🚀
#web3glossary was started as a series of twitter threads to help people understand this space better and clear the air around...
.. the terms & jargons we hear around. We are almost at the end of the series and I would like to hear from you what value you gained from it and what more would you like to see😃
Until then, let’s get to today’s thread
Let’s go back to where it all started- the world wide web👇
Validators of blockchain technology aren't only its sower but its rewards reaper too. Let's get to the depth of it🧐
But first, here's some humor to start with
👇👇
What are crypto validators and how do they work?
Crypto validators = Payment processors of the decentralized networks.
Technically, a crypto validator is a participant in a blockchain responsible for verifying txns.
After verifying the legitimacy of the txn, the validator adds..
..it to the distributed ledger.
Seems like the job of a blockchain validator is not that difficult!
You receive some data, check its accuracy, and validate it or not.
However, on a distributed ledger, it's easier said than done👀👀