First thing first, choosing the right niche for your blog is of utmost importance.
CPC of an ad directly depends upon the topic on which you’re writing your blog. and there are niches that can pay you high CPC.
Some of the highest CPC-paying niches are as follows (high to low):
- Domains – It pays highest CPC.
- Gadgets –
- Cryptocurrency
- Banking
- Automobile
- Health
- Real Estate
- Home Loans
- Jobs
- Dating & Romance – It pays the lowest CPC.
2) Focus on content
The second thing is the content, you must write content tailored to your niche so that you can build topical authority and rank higher on SERPs to drive traffic to your site.
Remember, Google loves quality content. So, don't compromise with it!
3) Block low CPC Ad categories
Google Adsense allows you to block ads from specific categories. Suppose blog is about technology then block the ad categories for dating, politics, religion, etc. This might help in increasing your AdSense CPC.
4) Create country-specific content
A click on an ad from the USA can pay you up to $2 to $3, while the same ad from India may pay only 20 to 30 cents.
Hence, always tailor your blog content to audiences in English-speaking countries like the USA, UK, Australia and others.
5) Find the right ad placements
Never neglect the placement of your ads on the web page as it is directly proportional to your AdSense revenue.
You can enable Auto Ads from your AdSense account to allow Google to place ads anywhere on your website for high conversions.
Or you can use AdSense companion tool, @ezoic to automate AdSense ad placement on your blog for maximum revenue.
Before going ahead, ask yourself - Why you want to become a blogger?
Get your reason straight & clear.
Once you’ve your answer, start focusing on these tips.
1) Write with Confidence
Remember that people are unlikely to take advice from a non-confident person. If you are sharing information without confidence, nobody is going to believe it. Always remember that you can build credibility by not losing it.
If your webpages are ranking on top but not driving huge traffic to the website, you need to focus on the optimizing your pages visibility for better CTR.
If you write review articles, you can use the Google Rich Snippet star rating to make your reviews stand out. These star ratings work to rank the product you are reviewing, and they clearly stand out
2) Display published/updated dates 📅
Google uses Freshness as a ranking factor for artciles. So, does the users looking for latest information.
By displaying post date on SERPs, readers know when the blog post was published/updated, which results in high CTR for recent posts.