Justin Wise Profile picture
Aug 17 17 tweets 6 min read
In the past 10 years I've helped CEOs, entrepreneurs, and business owners generate over $20M in revenue.

Here are the 15 most important lessons so you can do the same:
1. Highest and best use of time

They’re focused–almost obsessed–with finding the highest and best of their time.

Nothing trivial, certainly.

But nothing “good” or “okay”, either.

Highest and best…only.
2. Personality > Knowledge

It’s not benefits, features, or best practices that are gonna grow your business.

It’s your personality.

Inject your unique personality into every nook and cranny of your biz.

Sounds weird. But it’s truly one-of-a-kind.
3. Your network is your net worth

It’s been said so many times, hasn’t it?

But the people you surround yourself with contribute more to your wealth than most realize.

Identify the 10-20 most important relationships to your business and check in with them every quarter.
4. Focus on cashflow, not expenses

Winners focus on increasing their revenue.

Losers obsess about cutting expenses.

One is about abundance.

The other is scarcity.

Spend your energy coming up with new ways to make money.
5. Hire a coach

High-performers work with coaches. There is no exception to this rule.

There’s always a blind spot you can’t see.

A good business/mindset coach will 10x your performance over the long-run.
6. Give yourself a break

Winners are surprisingly gentle with themselves when they mess up.

They don’t let themselves off the hook. There’s still accountability.

But they approach a mistake by asking, “what can I learn from this?”

Not, “why am I so stupid?”
7. More leverage, not more time

Focus on leveraging your time, talent, and treasure.

Every 7-figure business owner I know uses leverage–meaning, they’ve graduated from the “hustle” and “grind”.
8. Protect your calendar

Almost everything is a ‘no’ for high-performers.

Their calendar isn’t 7/11–open to everyone, all the time.

They’re defensive of their time. Super protective.

(See #1 for the reason why.)
9. Time block #likeaboss

They don’t use to-do lists.

They block off time in their calendars. They have weekly rhythms.

Most of their work happens in 2-4 hour blocked off chunks.

They know exactly what needs to get done and by when.

No productivity method required.
10. Asynchronous lifestyle

As much as possible, live on your own timeline.

Chuck regular in-person meetings.

Use @Loom or @ZipMessage.

Your day doesn’t revolve around other people’s schedules.

It revolves around yours.
@loom @ZipMessage 11. Mindset of experimentation

Experiment. Often.

Marketing, sales, health, fitness, education…take an approach of, “what would happen next time if I do *this* instead?”

Experimentation is about learning–not “good” or “bad”.
@loom @ZipMessage 12. ‘No’ is the new ‘yes’

When you’re just starting out you need to say ‘yes’ to every opportunity that comes your way.

Once traction is established, do the opposite.

Say ‘no’ to nearly everything.

You’re looking for leverage at this point (#7). Not volume.
@loom @ZipMessage 13. Buck the trend

Make ‘best practices’ a dirty word.

If everyone else is doing it, it's probably not worth your time.

Find ways to zig when everyone else is zagging (this is why #11 is so important).

The upside is found in the exponential, not the incremental.
@loom @ZipMessage 14. No sh*t-talking

Adopt the mindset of never talking bad about anyone.

It reflects poorly on you.

It reflects poorly on the person you're talking about.

It's just not worth it.

"Did you hear about what so-and-so did...?"

No. I haven't.
@loom @ZipMessage 15. Delegate everything

When you find the highest and best use of your time, other stuff still needs to get done.

Master the art of delegating the "important, but not urgent" to others.
@loom @ZipMessage Speaking of delegation:

If you want my team to create on-brand content and get you quality followers from Instagram, YouTube, LinkedIn and Twitter...

...with a guaranteed ROI in just weeks, with no work needed from you...

Send me a DM to learn more 👇

twitter.com/messages/compo…

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More from @JustinWise

Aug 4
Do you spend most of your day doing work or tasks that make you $0 per hour or $10,000 per hour?

👇 Here's a simple way to find out:
Before we get started I gotta thank @PerryMarshall for introducing me to this concept—

...it's changed my life and it'll do the same for you.

Onward!
@PerryMarshall 5. Do a task inventory.

Write down every task you've completed in the last week.

Don't think too much.

Put it all down.

Rapid fire.

If it took more than 2 minutes of your time, it goes on the list.

(This'll be important later, so don't skip it.)
Read 11 tweets
Jul 13
Struggling to build an online following?

I've worked with multiple clients that do $1m+ dollars in revenue.

Here's 5 of the biggest mistakes even people with a lot of money make when building a following:
5.) Likes ain't cash.

You can't pay bills with engagement.

It's not that it doesn't matter.

But optimizing your content for likes is a popularity contest.

Optimize your content for cash collected.

(Stole this one from @OneJKMolina!)
@OneJKMolina 4.) Not knowing your Dream Client ratio.

There are 3 components to your ratio:

Impressions
Leads
Conversions

Tracking each number shows you what it takes to land dream clients.

Ex: X amount of impressions means Y amount of leads means Z amount of conversions.

Got it?
Read 8 tweets
Jul 2
If your business is frozen between $250k - $750k in annual revenue, read this:
First, I love that you want to grow.

Tons of entrepreneurs hit their first income goal and just coast.

If you're not content to coast, keep reading...
Second, you're in what I call the "Business Bookend"—a motivated entrepreneur can grind their way here.

But what got you here won't get you there.

If you wanna break out of the bookends and hit 7-figures, you have to do something different.

Ya dig?
Read 12 tweets
Jun 30
Leads are like oxygen for your business.

But 80% of owners are gasping for air.

Why?

Because they're one of the three owner-types who don't know where their next breath is coming from.

Here's what they are and how to fix them 👇:
1.) The Out-of-Control Owner

You’re throwing random marketing efforts at the wall and hoping something sticks.


You have no time/desire/energy to think through marketing on a strategic level.


What prospects say: "I had no idea you did that / I don't know what you do"
The Fix: get clear on WHO you want to reach, WHAT you want to sell them, and what the WIN looks like (what your WHO gets when they buy your WHAT).
Read 9 tweets
Jun 26
More qualified leads = more sales = more money.

But 95% of entrepreneurs, founders, and CEOs are doing twice the work for half the leads...

Why?

Because they're using the tactics of smaller, less successful businesses.

Here's what they are and how to fix them:

👇👇👇
Level 1: The Novice

Spends no time on inbound or outbound marketing.

Relies entirely on the ebbs and flows of word-of-mouth leads and referrals.

Website is non-existent or insufficient.

What they say:

"I don’t need to do lead generation...I have all the referrals I need.”
Level 2: The Whiteknuckler

Leads coming from cold-calls/emails, usually through a tremendous amount of manual effort.

Purchasing lead lists to ensure the volume needed to close sales.

What they say:

“I know my numbers: if I make 100 cold calls I’ll complete one sale.”
Read 8 tweets
Jun 18
5 ways to use Twitter to 5x your revenue:
1. Grow your email list

One of the smartest things you can do on social media?

Use the free traffic to grow your email list!

Why is having an email list important?

Because you have 100% ownership of it and total control.

Your Twitter can be banned/lost…

Your list can’t.
Also, only about 10% of your audience on Twitter will see your content at one time…

When you send an email to your email list, every single person on that list will receive the email.

Start growing your email list.
Read 12 tweets

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