Thread by @aakashg0

21 essential TED talks for PMs:

1. How giant websites design for you (and a billion others, too) by @mags

· VP of product design at Meta walks you through their design process.

· Demonstrates how billion-person design requires audacity & humility.

· Shows how to design with data.

ted.com/talks/margaret…

2. Don't Listen To Your Customers - Do This Instead by @bermster

· Explains you can’t always trust what people say about the past.

· People barely know how they feel now.

· People poorly forecast the future as well.

· Behavioral design is the answer.

ted.com/talks/kristen_…

3. How to speak so that people want to listen by @juliantreasure

Explains 7 deadly sins of speaking:

· Gossip
· Judging
· Negativity
· Complaining
· Blaming
· Exaggeration
· Dogmatism

ted.com/talks/julian_t…

4. How to write less but say more by @JimVandeHei

· Explains almost nobody listens to or reads most of what you write.

· People read at most for 26 seconds.

· The antidote? Smart Brevity.

ted.com/talks/jim_vand…

5. What it takes to be a great leader
by Roselinde Torres

· Explains how important it is to preparing not for the comfortable predictability of yesterday.

· Great leaders prepare for all of those unknown possibilities of tomorrow.

ted.com/talks/roselind…

6. What I learned from going blind in space by @Cmdr_Hadfield

· Helps you internalize how danger is entirely different than fear.

· Inspires you: “I guarantee if you walk through 100 spiderwebs you will have changed your fundamental human behavior.”

ted.com/talks/chris_ha…

7. The art of choosing by @Sheena_Iyengar

· Demonstrates how change is a creative process.

· Shows how many false assumptions about choice we make.

ted.com/talks/sheena_i…

8. Your elusive creative genius by @GilbertLiz

· Mega-successful author grapples with writing another creative masterpiece.

· Walks us through catching creativity by its tail.

ted.com/talks/elizabet…

9. The surprising science of happiness by @DanTGilbert

· Harvard professor walks through a series of mind-bending experiments.

· Synthetic happiness is as real as natural happiness.

· We have within us the capacity to manufacture what we’re chasing.

ted.com/talks/dan_gilb…

10. How to build a business that lasts 100 years by @MartinKReeves

· The average US public company now can expect a life span of only 30 years.

· Shows how you can think biologically to avoid this fate.

ted.com/talks/martin_r…

11. The secret to mastering life's biggest transitions by @BruceFeiler

· Goes through key lessons based on his life experiences.

· Linear life is dead.

· Non-linear life involves many more life transitions.

· Life transitions are a skill.

ted.com/talks/bruce_fe…

12. Grit: The power of passion and perseverance by @angeladuckw

· University of Pennsylvania professor, and author of the book Grit, breaks it down.

· Grit is passion and perseverance for very long-term goals.

ted.com/talks/angela_l…

13. The single biggest reason why start-ups succeed by @Bill_Gross

· Legendary investor goes through 5 factors.

· Shows how timing accounted for 42 percent of the difference between success and failure.

ted.com/talks/bill_gro…

14. How a "Hi Level" mindset helps you realize your potential by @cordae

Grammy nominated hip hop artist walks you through his mantra:

· Always remain positive.
· Be intentional with your desires.
· Discipline.

ted.com/talks/cordae_h…

15. Inside the mind of a master procrastinator by @waitbutwhy

· Shows we should be aware of the instant gratification monkey.

· We don’t only want the panic monster motivating us.

· Long term procrastination in life is a tragedy.

ted.com/talks/tim_urba…

16. How to get your ideas to spread by @ThisIsSethsBlog

Shows 3 key rules:

· Design is free when you get to scale.
· The riskiest thing you can do now is be safe.
· Being very good is boring.

ted.com/talks/seth_god…

17. How to spot a liar by @Pamela_Meyer

· On a given day, studies show that you may be lied to anywhere from 10 to 200 times.

· Author of Liespotting goes through key steps to identify the lies.

ted.com/talks/pamela_m…

18. Creative problem-solving in the face of extreme limits by @NaviRadjou

Shows frugal innovation is about making high tech more affordable & accessible to more. 3 principles:

· Keep it simple.
· Do not reinvent the wheel.
· Think & act horizontally.

ted.com/talks/navi_rad…

19. How product design can change the world by @cmaats

· Shows how meaningful products are based on a belief system we can identify with.

· Inspires you to design products that fully align with your users’ lives.

20. The happy secret to better work by @shawnachor

· 90 percent of your long-term happiness is predicted not by the external world, but by the way your brain processes the world.

· Explains how to experience the happiness advantage.

ted.com/talks/shawn_ac…

21. How great leaders inspire action
by @simonsinek

· My favorite one: a masterclass in presentation.

· Each time you watch it, it gets better.

· Having the Apple lesson of how to market your products & ideas in your pocket is a secret weapon.

ted.com/talks/simon_si…

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