Brian Feroldi Profile picture
Aug 28, 2022 20 tweets 7 min read Read on X
If you pick stocks, you MUST learn how to read an income statement.

Here’s everything you need to know:
The income statement shows a company’s revenue and expenses over a period of time, usually a quarter or year.

It’s also called:
▪️Profit and Loss statement, or “P & L”
▪️Statement of earnings

It follows this basic format:
Most public companies show their income statement in their quarterly earnings press release, but not always

Find them by looking at:
▪️10-Q (quarterly report)
▪️10-K (annual report)
▪️Aggregator websites like @theTIKR
Let's use Home Depot fiscal 2021 as an example

Step 1: Get the data
▪️ Go to sec.gov
▪️ Search "HD"
▪️ Click the "10-K" from March 23rd
▪️ Scroll to "Statement of earnings"
The income statement flows in a step-down manner.

The top number is revenue (sales), and costs + expenses are subtracted as you go down
Let's take them one at a time

1: Revenue

This is the net amount received from the sales of products/services to customers

Sales are NET, meaning it includes discounts, returns, and any other deductions.
2: Cost of Goods Sold (COGS)

This figure shows all of the costs related to producing the product and/or service

It's also called "cost of sales"
3: Gross profit

Also called “gross income”

This assesses a company's efficiency at using its labor and supplies in producing goods or services

This is a VERY important number
4: Operating Expenses (OPEX)

A catchall category that includes all expenses to run a company’s day-to-day operations

Some companies break them out by category. Others lump them all together.
5: Operating Income

Gross Profit - OPEX

This shows how much profit a company earned from its ongoing operations

It can also be called “EBIT”
6: Non-Operating Income/Expense

Revenue or expenses incurred unrelated to running the business

The biggest number is usually interest on debt or gain/loss on the sale of an asset
7: Pre-tax income

Operating Income
+/-
Non-Operating Income/Expenses

Also called “EBT” or “Earnings Before Tax”
8: Income Tax Expense

Taxes paid to federal, state, and local governments
9: Net income

We made it to “the bottom line”, aka “earnings” or “profits”

If this number is positive, the business is "profitable"

If it's negative, the business is "unprofitable"
10a: Time to divide the profits!

There are 2 ways to report "earnings per share"

1) Divide by "basic shares," which is the total number of shares of common stock currently outstanding
10a:

2) Divide by "diluted" shares, which is the total number of shares that could be outstanding including stock-based compensation + convertible debt
A helpful exercise is to divide each figure by sales, giving us "margins"

Doing so allows you to compare companies of different sizes to each other and track profit direction

My favorites:
▪️Gross Margin
▪️Operating Margin
▪️Net Margin
If you invest, it's CRITICAL to learn accounting

Want help? @Brian_Stoffel_ and I created a course that teaches accounting in plain English

Registration is currently open

Interested? DM me for a special coupon code

maven.com/brian-feroldi/…
Prefer to learn by reading books?

These three are excellent:
Want to learn more about the nuances of accounting?

This other thread I wrote can help:

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More from @BrianFeroldi

Sep 6
Tangible vs Intangible Assets.

What's the difference?

Here's everything you need to know: Image
They confused me until I discovered an easy way to distinguish them:

𝗧𝗮𝗻𝗴𝗶𝗯𝗹𝗲 𝗔𝘀𝘀𝗲𝘁𝘀 𝗖𝗮𝗻 𝗕𝗲 𝗧𝗼𝘂𝗰𝗵𝗲𝗱

𝗜𝗻𝘁𝗮𝗻𝗴𝗶𝗯𝗹𝗲 𝗔𝘀𝘀𝗲𝘁𝘀 𝗖𝗮𝗻'𝘁 Image
Another major difference.

- Tangible assets are depreciated

- Intangible assets are amortized Image
Read 6 tweets
Aug 31
How to analyze an Income Statement, FAST.

Warren Buffett’s 8 Income Statement 'Rules of Thumb': Image
1: Gross Margin

🧮 Equation: Gross Profit / Revenue

👍 Rule of Thumb: 40% or higher

🤔 Buffett's Logic: A consistently high gross margin signals that the company isn’t competing exclusively on price. Image
2: SG&A Margin

🧮 Equation: SG&A Expense / Gross Profit

👍 Rule of Thumb: 30% or lower

🤔 Buffett's Logic: Wide-moat companies don’t need to spend a lot on overhead to operate & convince consumers to buy. Image
Read 11 tweets
Aug 30
Some stocks are STRONG BUYS when they fall

Other stocks are SELLS when they fall

How can you tell the difference?

Watch for these 5 financial yellow flags: Image
1) GOODWILL WRITEDOWN

This represents the premium a company pays for an acquisition above its fair market value.

If there’s a major goodwill write-down on the Income Statement, it means management has wasted a TON of capital. Image
2) GROSS MARGIN DECLINING

1: The competition is forcing me to lower prices
2: Demand is weak
3: My suppliers are raising prices

Either way, it can be a thesis-busting development Image
Read 9 tweets
Aug 29
Capitalism is brutal.

If you invest, you MUST know how to identify a moat.

Here are 9 financial “rules of thumb” that Warren Buffett uses to tell if a company has one: Image
1: Gross Margin

Found: Income Statement

Formula: Gross Profit / Revenue

Moat: Consistently above 40%

No Moat: Under 40% & volatile Image
Buffett’s logic:

A consistently high gross margin signals that the company isn’t competing exclusively on price.

A high gross margin also provides ample gross profit to pay expenses and leaves money for shareholders.
Read 22 tweets
Aug 27
How to analyze an income statement in less than 2 minutes: Image
The income sheet is one of the three major financial statements.

It shows a company’s:
▪️Revenue (Sales)
▪️Expenditures (Costs / Expenses)
▪️Net Income (Earnings, Profits)

Over a period of time. Image
Management teams have leeway in categorizing their income statement.

This means that not all income statements look the same.

Here is a typical layout and the meaning of the most commonly used terms: Image
Read 11 tweets
Aug 26
Financial Statements For Beginners

Want to learn accounting?

Study these 9 simple infographics (a visual thread) ↓ Image
Image
Financial Statements DO NOT have a universal layout

Here are some other balance sheet terms you might see: Image
Read 9 tweets

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