One of the things that seems to come up regularly in the #podcasting space is around the word “indie.

From indie podcaster to #indiepodcast, it’s a term that usually results in a healthy discussion/debate between podcasters and others in the space. A 🧵
In an early episode of Pod Chat, my guest @JamesCridland wondered whether the term was doing more harm than good.

Podcast consultant @tannerhelps and podcasters like @podcast_father are looking to help define a standard that covers exactly what indie means.

player.captivate.fm/episode/661a44…
There are even specific marketing and promotional tips just for indie podcasters.

So, I’m curious.

If you hear the term indie podcast or indie podcaster, what do YOU think it means? #podcasting #IndiePodcast /🧵

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More from @DannyBrownCA

Sep 19
25 podcasting tips through the songs of Whitesnake.
A 🧵 #podcasting Image
1. Sure you can monetize your podcast, but you need to make it worth monetizing. There Ain’t No Love in the Heart of the City when it comes to sponsors. #podcasting
2. You don’t always have to monetize - many podcasters simply do it All in the Name of Love. #podcasting
Read 28 tweets
Sep 21, 2021
For many podcasters, downloads are the key metric for a show's success.

Here's why you should maybe stop thinking about hard downloads, and instead look at what really makes for good podcast download numbers – growth and engagement.

A thread. 1/16 #tweet100 #podcasting
I get it – downloads are something that every podcaster wants to be as high as they can be.

After all, it’s – arguably – one of the main metrics podcasters ask about, and something to be used for sponsors.

The problem is, not all podcast numbers are "good". 2/16 #podcasting
- A download isn’t necessarily a listen (auto-downloads, queue for later, etc)

- Unless your podcast host offers IAB V2 Certified Analytics, then bots and scripts can skew the numbers

- High downloads aren’t a sign of a highly engaged audience 3/16 #podcasting
Read 16 tweets

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