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Oct 18 11 tweets 3 min read
Bluesky is building a social protocol. We released “ADX” (the X stood for Experiment) in May. Now that the design is starting to solidify, we’re renaming it to the “Authenticated Transport Protocol” — the “AT Protocol.”

blueskyweb.xyz/blog/10-18-202…
The AT Protocol is a new federated social network. It integrates ideas from the latest decentralized technologies into a simple, fast, and open network.

What’s a “federated” network? It’s a way for servers to communicate with each other – like email. Instead of one site running the network, you can have many sites. Users get a choice of provider, and individuals and businesses can self-host if they want.
What makes the AT Protocol unique:

🔶 Account portability
🔶 Algorithmic choice
🔶 Interoperation
🔶 Performance
🔶 Account portability

A person’s online identity should not be owned by corporations with no accountability to their users. With the AT Protocol, you can move your account from one provider to another without losing any of your data or social graph.
🔶 Algorithmic choice

Algorithms dictate what we see and who we can reach. We must have control over our algorithms if we're going to put trust in our online spaces. The AT Protocol supports open algorithms so users have more control over their experience.
🔶 Interoperation

The world needs a diverse market of connected services to ensure healthy competition. The AT Protocol includes a schema-based interoperation framework called Lexicon to help solve coordination challenges.
🔶 Performance

Many novel protocols don't prioritize performance, resulting in long loading times before you can see your timeline. We don’t see performance as optional, so we’ve made it a priority to build for fast loading at large scales.
Learn more on the AT Protocol website.

You’ll find a few “TODOs” in the specs, but the technology is stable enough that we can start to communicate what we’re doing now. atproto.com
The World-Wide Web wouldn’t have been much fun if it was created without a browser, and the same is true of the AT Protocol. So we’re also building a Bluesky social app.

Join the waitlist at bsky.app
And if you’re interested in joining the team, we’re hiring a mobile developer! blueskyweb.xyz/join/software-…

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More from @bluesky

May 4
Today we're open-sourcing the Authenticated Data eXperiment (ADX) to begin working in public. blueskyweb.xyz/blog/5-4-2022-…
Before you get too excited: this isn't a launch! There's no app or network, there's only a command-line for testing. We're releasing this to work in the open and share our progress. github.com/bluesky-social…
The core of ADX is self-authenticating data. Self-authenticating data moves authority to the user and preserves the liveness of data across every host. Users can publish to someone else’s service, or to their own, and still be a part of the network.
Read 7 tweets
Apr 25
Given the surge of interest in Twitter's future, we thought this would be a good time to clarify the relationship between Bluesky and Twitter.
The bluesky project originated with Twitter in 2019, but the Bluesky PBLLC established this year is an independent company focused on decentralized social network R&D.
Both Twitter and Bluesky realized that our independence is important to the success of the project, which is why we established an independent company to ensure that we serve the broadest possible interests.
Read 8 tweets
Apr 6
With the new team on board, we’re ready to share some of the groundwork we've been doing for Bluesky. blueskyweb.xyz/blog/3-6-2022-…
Bluesky’s mission is to drive the evolution from platforms to protocols. The tools for public conversation should exist outside of private companies as common infrastructure, like the Internet itself.
There are many existing protocols for decentralizing discourse, including ActivityPub, SSB, Matrix, & RSS. Each of these are successful in their own right, but none of them fully met the goals we had for a network that enables global long-term public conversations at scale.
Read 20 tweets
Jan 21, 2021
One of the goals when we announced bluesky was to develop a grounded understanding of relevant work that many talented people in the decentralization community have been doing. Today, we want to share an update on this.
Starting last February, we invited a diverse group of people from different parts of the decentralization community to a virtual forum for collaboration + discussion. They led an inspiring conversation on the purpose bluesky is intended to serve and the directions it can take.
Working virtually through the pandemic, this group self-organized, invited additional experts, and created a review of the ecosystem around protocols for social media. You can read it here: matrix.org/_matrix/media/…
Read 4 tweets

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