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Oct 28 • 7 tweets • 4 min read
Why is that so many advertisers have chosen not to fund GB News? Is it because of a "sinister" plot against the channel by #StopFundingHate supporters, as suggested in this article? Or might there be additional reasons for big brands to steer clear? 1/ archive.ph/2022.10.28-132…
Just last week, GB News was called out by leading UK Jewish organisations over its repeated use of a term widely associated with antisemitism. Is it any surprise that responsible advertisers might not want to be aligned with this kind of rhetoric? /2 theguardian.com/politics/2022/…
Soon after GB News launched, one of its own contributors quit, accusing the channel of "demonising trans people at every opportunity". Many LGBT-inclusive companies will be mindful of the risks of supporting an outlet with this track record. /3

pinknews.co.uk/2021/06/23/ind…
GB News has repeatedly run inflammatory content aggressively targeting the respected climate change campaigner @GretaThunberg. How many mainstream advertisers would actively want to be associated with this? /4

Even before GB News launched, it was being trailed in UK media as a "British Fox News".

Following the efforts of @MMFA @Slpng_Giants & now @CheckMyAdsHQ, Fox News style TV is now seen as increasingly toxic by many global advertisers /5

standard.co.uk/insider/gb-new… Article from the Evening Standard titled "Are you ready
The #StopFundingHate campaign is driven by its supporter community & heavily reliant on volunteers.

But the reason our campaigning works is that many, many people across the UK are tired of toxic & divisive media - and advertisers know this. /6 archive.ph/eR8IY
Not everyone's a fan, but #StopFundingHate works.

If you'd like to get involved, you can support our campaign here: stopfundinghate.info/donate/?d=1 /7

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More from @StopFundingHate

Stop Funding Hate Profile picture
Oct 16
OpIndia is notorious for publishing toxic content like this. Now the Guardian is having to appeal to them to end their public attacks on a respected Guardian reporter.

If you work in advertising, today would be a good day to exclude Opindia.com from your online ads:
"Spreading hatred against Muslims within the majority community is what was happening there... I quit. I did not become a journalist to spread hatred" - ex OpIndia employee
newslaundry.com/2020/01/03/fak…
Hi @Uk_vikingdirect - we're sorry to say that your advertising has shown up on the notorious toxic website OpIndia.com - you can easily fix that by excluding them as outlined here: support.google.com/google-ads/ans…
Read 14 tweets
Stop Funding Hate Profile picture
Sep 7
Reading this Daily Mail headline - and the related wave of UK media coverage - you might easily get the impression that a teacher was jailed for mis-gendering his student...

But here's a factcheck from Reuters: reuters.com/article/factch… Daily Mail headline: "Jailed, the Christian teacher who
Despite what the Daily Mail's headline might imply, the defendant was jailed for contempt of court, after defying a High Court order not to attend his workplace while under suspension pending the outcome of a disciplinary review: reuters.com/article/factch…
Britain urgently needs a media that informs rather than misleading us. It's no surprise that the UK press has regularly been found to be the least trusted in Europe reuters.com/article/factch…
Read 7 tweets
Stop Funding Hate Profile picture
Sep 6
So now the Daily Mail is promoting the toxic Islamophobic "Love Jihad" conspiracy theory - supported by advertising from @audibleuk

Surely this isn't something that @AudibleUK want to align themselves with this?

en.wikipedia.org/wiki/Love_jihad Daily Mail headline: "Teenage Hindu girl is burned al
Hi @AudibleUK - there's some more background here on the toxic Islamophobic "Love Jihad" conspiracy theory, which the Daily Mail has now been promoting: theguardian.com/world/2022/jan…
It's worth contrasting the Daily Mail's inflammatory article with the BBC's reporting of the same shocking story: bbc.co.uk/news/world-asi…
Read 7 tweets
Stop Funding Hate Profile picture
Aug 15
Today's Daily Mail advertisers include @SkyUK @VodafoneGroup ( @VodafoneUK ) @BootsUK @Asda @_SofaSofa @ImagineCruising @ROLCruiseLtd & @Screwfix Daily Mail headline article asking "What's the differen
Following the appalling violent attack on author Salman Rushdie, today's Daily Mail asks "What's the difference between an Islamist fundamentalist and a trans rights extremist?", suggesting that "Where crushing free speech is concerned, they are very much on the same page" Daily Mail headline article asking "What's the differen
How does the Daily Mail define "trans rights extremist"? Well, they have previously aired suggestions that Europe's largest LGBT campaign organisation, Stonewall, whose methods are entirely peaceful and legal - is a "trans extremist" group archive.ph/gZsxP
Read 7 tweets
Stop Funding Hate Profile picture
Apr 10
The year that #StopFundingHate launched in 2016, there were over 100 anti-migrant front pages across UK newspapers - most especially in the Sun, Daily Mail and Express. 1/
Together we've shown that when enough of us speak out, advertisers will respond - and it can make a real difference. In recent years, there's been a marked reduction in anti-migrant UK front pages. #StopFundingHate works: thedrum.com/news/2019/08/0… /2
But now the Daily Mail & other UK media have shifted towards a new target. They are repeatedly running toxic & inflammatory "clickbait" stories about trans people, and the problem is escalating. /3 pinknews.co.uk/2022/01/25/cou…
Read 13 tweets
Stop Funding Hate Profile picture
Apr 9
Today's Daily Mail advertisers include @CoopUK @Google @MarksandSpencer @Morrisons @LidlUK @TheAA_UK @abrdnInv_UK @ImagineCruising @FredOlsenCruise & @SkiptonBS
The Daily Mail does not speak for Britain - pass it on...
Some newspapers like to claim that they represent the views of Britain, so we commissioned a poll to find out what people really think: ==> stopfundinghate.info/2017/12/18/you… & d25d2506sfb94s.cloudfront.net/cumulus_upload…
Read 8 tweets

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