James Knight 🚒 Profile picture
Nov 10 β€’ 11 tweets β€’ 2 min read
Want to be a successful founder in 2023?

Try being dumber.

Disagree? Bring that big brain and follow along. πŸ‘‡πŸ‘‡πŸ‘‡
We all know them: that friend that's super successful.

Absolutely killing it. Constantly improving.

There's just one problem:

They're dumb as rocks.
"How do they do it?" we ask ourselves. "I'm so much smarter than them!"

But what if they're not successful despite their intelligence, but because of it?
Startup culture is obsessed with intelligence.

Big-name founders like Musk, Zuckerberg, and Page have based their entire personal brands around their Nerd credentials.

But raw intelligence isn't what made them successful.
The truth is, being smart can hurt as much as it can help.

We assume that the more processing power we have up there, the more we can accomplish.

But that's not true.
IQ only correlates with success if we're capable of directing all those neurons at the tasks in front of us.

And that's where most of us fail miserably.
Smart people tend to overthink things.

We tend to obsess over minute details, and often miss the forest for the trees.

We don't just want to know that a business tactic works.

We want to know why it works.
That big-brained obsession with details can lead to incredible insight.

It can also cause us to spend weeks deliberating on what should be a quick decision.
In one of myΒ #ship30for30Β sessions the other day, one of my shipmates was commiserating about how hard it was for her to write every day.

"I just feel like I'm not smart enough," she said.

But you know who never thinks that?

Dumb people.
While we geniuses obsess over our intelligence, your average person is just executing.

They're not researching, analyzing, or synthesizing.

They're just doing.
So next time you see that person whose killing it with half your IQ, don't lament that your success doesn't match your brain power.

Just be dumber.

πŸ™ If you want to see daily examples of just how dumb a person can really be, follow me here :P πŸ™

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More from @NoNerdsNoProb

Nov 10
I don't sign NDAs.

You shouldn't either.

🧡Here are 4 reasons why πŸ‘‡

#ship30for30
Here comes a compelling partner.

The company looks solid. The founders are strong. Their existing product looks great.

But then come those 5 little words.

"Will you sign an NDA?"

At this stage, the answer is always "no".

Here's why:
1/ 🀫 You shouldn't be sharing confidential information this early. 🀫

It's just too early in our relationship for us to be sharing business secrets.

You don't open a first date with a non-disparagement agreement.

You chat about your interests and see if there's a match.
Read 14 tweets
Nov 9
I've built and launched 50+ MVPs.

Here are 4 things an MVP is NOT.

...and the only thing it actually is.

🧡 below πŸ‘‡
Founders, I'm begging you. Stop using the word MVP.

Or at least learn how to use it the right way.
The word MVP gets tossed around startup circles like a hacky sack at a Grateful Dead concert.

Since its debut in Eric Ries's 2011 book "Lean Startup", the word has taken on myriad meanings.

And almost none of them are accurate.
Read 18 tweets
Nov 8
Have you ever heard of an unsuccessful diet?

Why successful founders love their systemsβ€”and not for the reasons you'd expect.

🧡 Thread πŸ‘‡
Ever read about productivity systems that don't work?

Or mindfulness practices that made a person feel less mindful?

No?
It's because they don't exist.

And they don't exist for one simple reason: they're systems.

And systems work.
Read 10 tweets
Nov 6
Nobody likes an armchair quarterback.

Can you participate in public discourse without looking like an asshole?

🧡🧡🧡 A thread πŸ‘‡πŸ‘‡πŸ‘‡
Nobody likes an armchair quarterback.

But the internet is full of them.

And Elon's acquisition of Twitter has brought them out in full force.
Maybe it's a natural impulse, that desire to participate in the news.

To add your voice to the stream of public discourse.

To feel like you're a part of history.

But too often it seems like an opportunity to pick apart someone's success to make ourselves feel better.
Read 12 tweets
Oct 31
The best products make themselves obsolete.

When most people think of "good" products, they think of products that deliver value.Β 

But the best products cure.
Lead generation services increase leads.

Accounting tools automate bookkeeping.

Project management apps make it easy to coordinate across teams.

Customers buy these things for the value they deliver, right?
But products aren't valuable because of what they do.

They're valuable because of what they enableΒ your customersΒ to do.
Read 10 tweets
Oct 29
In 2011, I blew my first chance at being a founder.

That summer, my friend Peter had come back from out of state with an idea to build an iPhone robot as a side project.

We named our prototype Steve.
But Steve grew up.

Peter's friend Phu saw opportunity in our little robot's future.

Steve became "Romo", and the two of them applied to Techstars.

They were accepted and invited me to come with them.

I declined.
Why?

At the time, I didn't know anything about startups.

I had never heard of Techstars.

I didn't even know that venture funding existed.
Read 11 tweets

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