Cole Harmonson Profile picture
Dec 13, 2022 12 tweets 8 min read Read on X
When everything topples, some retreat and grumble like passive victims.

And our choices are not passive...and the #herosjourney shows us why.

At Dare Capital, we think the oldest story of all time syncs perfectly with the #entrepreneur's path.

Here’s how:

1/12 Image
STEP ONE

You’re stuck in the ordinary world.

You’ve got your dream: moving, starting a company or even a family.

You think about getting in the water and paddling out. But it’s a lot safer here on shore.

Then one day…

#Herosjourney

2/12

darebizcapital.com/2021/12/30/res…
STEP TWO

You get the call.

A Jedi relative lands on Tattooie with two droids. An old associate offers you a job no one else can do.

You hem and haw…but deep down, you know normal life is over.

Danger awaits.

#Herosjourney

3/12

darebizcapital.com/2021/03/29/for…
STEP THREE

You cross a threshold.

Like Lucy in the Chronicles of Narnia, you pass through a portal. The ordinary world fades behind you and the extraordinary one grows real.

Sound familiar?

The #Herosjourney is closer than you think.

4/12

darebizcapital.com/2021/08/02/eve…
STEP FOUR

You find allies and make enemies.

This new world / venture / commitment is thrilling and dangerous. Nothing is what it seems.

You’re not in Kansas anymore…and you might as well be in Fallujah.

Still, you keep going. #Herosjourney

5/12

darebizcapital.com/2021/05/01/all…
STEP FIVE

You come to the mouth of a dark, foul cave.

Thrashed by fear and doubt, you claw at escape.

Any way but this.

But if you’re wise, you know this is it; the only way out is through.

#Herosjourney

6/12

darebizcapital.com/2021/05/27/the…
STEP SIX

You wrestle with the monster.

You learn your humdrum brother-in-law is really Heisenberg.

You starve in the desert while the devil hammers you.

The stakes are life, death (and if you win), transformation.

No tap outs. #Herosjourney

7/12

darebizcapital.com/2021/07/01/ris…
STEP SEVEN

All is lost.

The bad guys close in, the lawsuits pile up, and the forces surrounding you flex their muscles.

Monsters laugh.

But just when death looks certain, the #herosjourney shows up.

8/12

darebizcapital.com/2022/05/27/how…
STEP EIGHT

Faced with ruin, you have an epiphany.

The truth you’ve long ignored comes out at last…and in a moment of humility, you find the strength to rally.

Caught off guard, the villain topples…and a rare treasure awaits.
#herosjourney

9/11

darebizcapital.com/2022/06/24/why…
STEP NINE

You race home with treasure… and maybe you fight off a few Tie fighters.

As home gets closer, you’d rather not return. It’s ordinary, unexciting… and yet everyone’s waiting.

In the #herosjourney, it’s also necessary.

10/12

darebizcapital.com/2022/09/02/why…
STEP TEN

You're home.

Like Frodo Baggins, you’re back at the Shire… and you’re not the Hobbit you were when you left.

Starting the family, or that fledgling company has changed you forever.

The #herosjourney is complete…for now.

11/12

darebizcapital.com/2021/10/29/whe…
If you think the #herosjourney is only for the movies, think again.

You’re probably living it.

Entrepreneurs and business owners are the stuff of legend...and as far as guides with working capital go, we’re not too shabby.

#darecapital, #lending

darebizcapital.com/2021/12/01/the…

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More from @ColeDoesCapital

Aug 4, 2020
Kicking off #darecapitaldialogs a bit late with @keystonebankng’s fearless leader, Jeff Wilkinson. We’re talking about community banks’ role in #covid19 recovery - come join on the livestream

My notes below.....⬇️
Customers want to work with a local bank, but they want the heavyweight expertise. @keystonebankng excels at punching above their weight class 🤜🏻 #darecapitaldialogs
Good bank culture is about openness - what can we do to solve customers’ problems? Positive mindset key. All ideas welcome. @keystonebankng #darecapitaldialogs
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