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Jan 17 • 11 tweets • 5 min read
One of the most powerful skills you can learn:

Copywriting.

But most people don’t know where to look.

Here’re 7 free websites you’d wish you knew sooner:
LoseTheVery

The best way to remove “very” from your vocabulary forever:

• Very good = excellent
• Very necessary = vital
• Very interesting = fascinating

Simple promise, fascinating results.
Quicksprout

A treasure trove of copywriting resources:

• Complete guide to copywriting
• 19 strategies to persuade your readers
• 38 tips to become a master copywriter
Copywriting Prompts

Improve your copywriting by getting a practice prompt in your inbox every day for an entire year.
Marketing Examples

You get a killer library of proven ads.

You can even filter by audience, type and style of copy.

And each ad contains a core copywriting lesson, so you learn quickly.
Swiped

Build your swipe file in minutes.

Swiped has 100s of proven ads and sales pages for you.

Bonus: they even analyze great promos, so you can study great copy at work.
Gary Bencivenga's bullets

Gary’s a copywriting titan.

And his bullet archive is available online for free.

29 bullets covering:

• Techniques
• Tips for hooks
• Copywriting lessons
The Persuasive Page

If you want to learn how to sell with storytelling, subscribe to Daniel Throssell’s newsletter.

I’m subscribed to over 20 email marketers.

Trust me: it doesn’t get better (crazier) than this.
7 free copywriting websites you’d wish you knew sooner:

• swiped.co
• persuasivepage.com
• losethevery.com
• marketingbullets.com/archive
• copywritingprompts.com
• quicksprout.com/copywriting
• marketingexamples.com/inspiration
Thanks for reading!

I wasted a year of writing online without learning copy.

So I'm making amends and sharing everything I learn. Follow along: @adityatheverma

And share the first tweet if you liked this thread:
Interested in leveling up your writing?

Join 910 people reading my weekly newsletter for free.

See you on the inside: adiverma.substack.com

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More from @adityatheverma

Adi Verma Profile picture
Jan 14
I’ve spent over 1000 hours and $1000s learning to write well.

Here’re the 10 best writing secrets I’ve found:
Spice up your vocab.

Use vigorous adjectives to add depth to your writing:
Vary sentence length.

We don’t see what we read, we hear it.

Same length sentences start to sound boring.

If you want to make your writing sing, read this:
Read 13 tweets
Adi Verma Profile picture
Jan 12
Agora Financial has made over $1,000,000,000 with one skill:

Copywriting.

Ryan Mcgrath is their copy chief and uses ONE formula to write kick-ass copy that sells.

Here’s the breakdown of his “PUMPP” framework:
Problem

Start by highlighting your reader’s biggest problem:

• Trigger emotion
• Agitate to get attention
• Then speak to their desires

If you want people to pay attention, talk about their problems. Image
Urgency

People hate spending money.

So we postpone buying decision till the “time is right”.

Nudge your reader by:

• Limiting time
• Limiting available units
• Reminding them of the consequences of inaction

People won’t take action unless you give them a reason to. Image
Read 10 tweets
Adi Verma Profile picture
Jan 10
If you want to write but struggle with writer's block, here’re 15 quick prompts so you never wrestle with a blank page again:

// THREAD //
1/ Write about your personal story - where you started, where you are now and how you got there.
2/ Write your 1 biggest piece of advice to yourself from 2 years ago.
Read 17 tweets
Adi Verma Profile picture
Jan 7
One of the greatest modern day copywriters:

Craig Clemens.

He’s sold over $3,000,000,000 in products.

I’ve listened to over 30 hours of his interviews to discover his secrets.

Here’re 5 great episodes (and what you can learn):
Write your reader’s autobiography

Join the conversation they’re having in their head.

What are their:

• Fears
• Hopes
• Desires
• Dreams
• Frustrations

If you describe someone's problem better than they can describe it themselves, they’ll trust you to have the solution.
Help your reader imagine a better story

Everyone is looking for the story they want for themselves.

It’s your job as a copywriter to give it to them:

• 6 pack abs
• Beach house
• Happier relationships

Work out what your reader wants, the tailor your copy to reflect it.
Read 9 tweets
Adi Verma Profile picture
Jan 3
I quit my 9-5 in November 2021 to become a full-time writer.

Since then I’ve written over 1000 tweets and threads.

These were my top 10 best performers (and what you can learn from them):
Harsh life lessons from a depressed banker who got better, then quit the rat race to write online:
3 simple ways you can generate endless viral stories (even if you think you have none to share):
Read 14 tweets
Adi Verma Profile picture
Dec 29, 2022
If you use it right, Twitter is the most powerful platform in the world.

But the truth is most people suck at it.

Here’re 7 advanced tips that you probably don’t know (that will 10x your results in 2023):
Delete the app.

Let’s start with some controversy.

The best Twitter experience is on a desktop (I’ll tell you why below).

Plus, the app is meant to keep you hooked. So you’re much less productive.

On the website, you’re in full control.

Here’s how:
Create lists.

Instead of making a mess of your timeline, build curated mini-timelines instead.

• Pick 1 topic
• Include all your favorite creators
• Browse your lists instead of the timeline

Bring order to the chaos.
Read 11 tweets

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