👁🗨 - DISCLAIMER -
I entered this ecosystem just about a month ago.
I have no affiliation with @RTFKT or @Nike.
This is an informative post about what I find to be the strong points of this brand and is in no way endorsed or sponsored. All opinions are personal.
NFA and DYOR.💜
I entered this ecosystem just about a month ago.
I have no affiliation with @RTFKT or @Nike.
This is an informative post about what I find to be the strong points of this brand and is in no way endorsed or sponsored. All opinions are personal.
NFA and DYOR.💜
🔹 RTFKT - NIKE
▫ In October 2021, NIKE acquired RTFKT Studio, with the goal of incorporating their expertise in digital design and creativity into NIKE's own products.
▫ This fundamental backing of the company gives it a high standing and credibility in the WEB3 space.
▫ In October 2021, NIKE acquired RTFKT Studio, with the goal of incorporating their expertise in digital design and creativity into NIKE's own products.
▫ This fundamental backing of the company gives it a high standing and credibility in the WEB3 space.
🔹FOUNDERS
▫ Benoit Pagotto - CTO of RTFKT Studio: Technology and Development Efforts.
▫ Chris Le - Creative Director of RTFKT Studio: Digital Designs and Products.
▫ Steven Vasilev - CEO of RTFKT Studio: Company Strategy and Vision.
▫ Benoit Pagotto - CTO of RTFKT Studio: Technology and Development Efforts.
▫ Chris Le - Creative Director of RTFKT Studio: Digital Designs and Products.
▫ Steven Vasilev - CEO of RTFKT Studio: Company Strategy and Vision.
▫ The founders have a cohesive fit, with complementary backgrounds covering gaming, fashion and streetwear.
▫ These align with the market position and proposition of RTFKT as a next-gen fashion brand and studio, implementing the latest in game engines, blockchain and ARVR.
▫ These align with the market position and proposition of RTFKT as a next-gen fashion brand and studio, implementing the latest in game engines, blockchain and ARVR.
🔹ECOSYSTEM
▫ @RTFKT 's ecosystem is one of its strongest points. 🌐
▫ The team has branched into fashion, ARVR experiences, IRL events, collectibles, short-movies and WEB2 entertainment like streaming/gaming tournaments.
▫ There's an expansive world to dive into. 🧬
▫ @RTFKT 's ecosystem is one of its strongest points. 🌐
▫ The team has branched into fashion, ARVR experiences, IRL events, collectibles, short-movies and WEB2 entertainment like streaming/gaming tournaments.
▫ There's an expansive world to dive into. 🧬
🔹TAKASHI MURAKAMI
▫ Murakami is the creator of iconic works which have inspired generations across the globe, through collaborations with artists like Kanye, Pharrell Williams, and Drake.
▫ His incredible track record definitely adds to the identity of #CloneX.
▫ Murakami is the creator of iconic works which have inspired generations across the globe, through collaborations with artists like Kanye, Pharrell Williams, and Drake.
▫ His incredible track record definitely adds to the identity of #CloneX.
🔹BRANDING
RTFKT has created a clear message. A simple - identifiable entity that bases itself on these principles:
▫ Fashion
▫ Creativity
▫ Innovation
▫ Technology
▫ Collaborations
▫ Consistent Aesthetics
▫ Strong Community Engagement
RTFKT has created a clear message. A simple - identifiable entity that bases itself on these principles:
▫ Fashion
▫ Creativity
▫ Innovation
▫ Technology
▫ Collaborations
▫ Consistent Aesthetics
▫ Strong Community Engagement
🔹CREATIVES
▫ The creative community is consisted of a diverse group of individuals who share a passion for digital fashion, art, and collectibles.
▫ @RTFKTcreators is a dedicated account created by @BOObotcher dedicated to highlighting the best work from the community.
▫ The creative community is consisted of a diverse group of individuals who share a passion for digital fashion, art, and collectibles.
▫ @RTFKTcreators is a dedicated account created by @BOObotcher dedicated to highlighting the best work from the community.
🔹NETWORKING
▫ In WEB3, the #CloneX community stay active on Twitter and Discord, dominating the creative scene
▫ In WEB2, @RTFKT hosts events in almost every major conference allowing Clones to connect with each other and participate in exclusive events and experiences. ⚡
▫ In WEB3, the #CloneX community stay active on Twitter and Discord, dominating the creative scene
▫ In WEB2, @RTFKT hosts events in almost every major conference allowing Clones to connect with each other and participate in exclusive events and experiences. ⚡
🔹PERKS
#CloneX NFT Holders enjoy exclusive benefits of:
▫ Airdrops
▫ Collborations
▫ Creator Assets / 3D Files / Filters
▫ Discord Community
▫ Engagement
▫ Exclusive Content
▫ Event VIP Access
▫ Spotlights
#CloneX NFT Holders enjoy exclusive benefits of:
▫ Airdrops
▫ Collborations
▫ Creator Assets / 3D Files / Filters
▫ Discord Community
▫ Engagement
▫ Exclusive Content
▫ Event VIP Access
▫ Spotlights
🔹AMBASSADORS
▫ @RTFKT consistently choses to represent themselves in the best way possible, through handpicking passionate ambassadors and content creators.
▫ Recently, @OGFaZeCLipZ took the 1st Place for #CloneX in the @valhalla Fortnite Tournament. 🥇
▫ @RTFKT consistently choses to represent themselves in the best way possible, through handpicking passionate ambassadors and content creators.
▫ Recently, @OGFaZeCLipZ took the 1st Place for #CloneX in the @valhalla Fortnite Tournament. 🥇
🔹FASHION
▫ RTFKT 's focus on fashion is one of the key factors that sets them apart from other NFT and digital collectibles platforms. 🔥
They do this by emphasizing on:
▫ High-Quality Design
▫ Fashion Collaborations
▫ Limited Edition Drops
▫ Virtual Fashion Shows
▫ RTFKT 's focus on fashion is one of the key factors that sets them apart from other NFT and digital collectibles platforms. 🔥
They do this by emphasizing on:
▫ High-Quality Design
▫ Fashion Collaborations
▫ Limited Edition Drops
▫ Virtual Fashion Shows
🔹TECHNOLOGY
RTFKT focuses heavily on technology and innovation by leveraging:
▫ Cutting-edge technologies like 3D Printing and AR.
▫ NFTs allowing digital ownership.
▫ AR Filters
▫ Virtual Experiences
The community is also a big part in this:
RTFKT focuses heavily on technology and innovation by leveraging:
▫ Cutting-edge technologies like 3D Printing and AR.
▫ NFTs allowing digital ownership.
▫ AR Filters
▫ Virtual Experiences
The community is also a big part in this:
https://twitter.com/VegaGenesisTM/status/1625315346302509056?s=20
🔹INCLUSIVITY
▫ RTFKT recently introduced the .SWOOSH passes, where you could register your own SWOOSH ID and claim your customized pass.
▫ This is a new community experience, designed to give you the opportunity to co-create the future of Nike.
▫ RTFKT recently introduced the .SWOOSH passes, where you could register your own SWOOSH ID and claim your customized pass.
▫ This is a new community experience, designed to give you the opportunity to co-create the future of Nike.
🔹COLLABORATIONS
▫ RTFKT collaborated with a number of high-profile brands and individuals, including Nike, Warner Bros, and musician Deadmau5. 🫂
▫ These collaborations help to raise the profile of the company and reach new audiences.
▫ RTFKT collaborated with a number of high-profile brands and individuals, including Nike, Warner Bros, and musician Deadmau5. 🫂
▫ These collaborations help to raise the profile of the company and reach new audiences.
🔹ENTRY POINT
▫ At the time of writing, the #CloneX Collection, sits at a mere 4 $ETH floor price. 🔻
▫ Considering that being the best entry point into the ecosystem, I find this to be a big opportunity to enter the @RTFKT ecosystem.
Personal opinion, NFA‼
▫ At the time of writing, the #CloneX Collection, sits at a mere 4 $ETH floor price. 🔻
▫ Considering that being the best entry point into the ecosystem, I find this to be a big opportunity to enter the @RTFKT ecosystem.
Personal opinion, NFA‼
🔹METAVERSE
▫ @RTFKT are partnered with @oncyber.
▫ CloneX holders were airdropped a Loot Pod, giving them access to an OnCyber space for them to build and furnish.
▫ Recently, with the development of the Exodus story, Loot Pods can be burned in exchange for a Space Pod.
▫ @RTFKT are partnered with @oncyber.
▫ CloneX holders were airdropped a Loot Pod, giving them access to an OnCyber space for them to build and furnish.
▫ Recently, with the development of the Exodus story, Loot Pods can be burned in exchange for a Space Pod.
🔸COMMUNICATION
▫ One common criticism on @RTFKT 's way of doing things; their often sparse communication.
▫ Occassionally, some self-deprecating humor helps with the copium. 💀
▫ One common criticism on @RTFKT 's way of doing things; their often sparse communication.
▫ Occassionally, some self-deprecating humor helps with the copium. 💀
https://twitter.com/RTFKT/status/1634276043182817282?s=20
🔸COMPLEXITY
▫ Another drawback for newcomers to the space, is the complexity of project, as well as dispersed documentation.
▫ To aid with this, I can recommend the two informative articles below:
mirror.xyz/beetlesweet.et…
ancient8.gg/research/en/ar…
▫ Another drawback for newcomers to the space, is the complexity of project, as well as dispersed documentation.
▫ To aid with this, I can recommend the two informative articles below:
mirror.xyz/beetlesweet.et…
ancient8.gg/research/en/ar…
🔸MONETIZATION
Lastly, some have also criticized the brand for neglecting certain secondary collections and for over-monetizing their own community through physical merch.
Lastly, some have also criticized the brand for neglecting certain secondary collections and for over-monetizing their own community through physical merch.
🔺 KEY TAKEAWAYS:
▫ @RTFKT has a powerful brand, large backing, a commited community and a strong vision.
▫ There is a promising future ahead with Animus and Exodus on the horizon.
▫ This is historically one of the greatest windows of opportunity to enter.
▫ @RTFKT has a powerful brand, large backing, a commited community and a strong vision.
▫ There is a promising future ahead with Animus and Exodus on the horizon.
▫ This is historically one of the greatest windows of opportunity to enter.
That's my deep dive into @RTFKT's core points, and my honest opinion about the project.
Big thank you to all members that helped me compose this thread and gather information. 🙏
Shoutout to:
@eyeless_NFT ,@ZeusLFG , @anyhagarcia, @Vinnydirt , YogiBeer and GachaGhost
Big thank you to all members that helped me compose this thread and gather information. 🙏
Shoutout to:
@eyeless_NFT ,@ZeusLFG , @anyhagarcia, @Vinnydirt , YogiBeer and GachaGhost
If you enjoyed this informative thread:
- RT and Like 🔁❤
- Let me know what you think in the comments 💭
- Follow for more ⚡
- RT and Like 🔁❤
- Let me know what you think in the comments 💭
- Follow for more ⚡
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