Pekka Kallioniemi Profile picture
Apr 1, 2023 22 tweets 10 min read Read on X
In today's #vatniksoup, I'll introduce an opportunist, grifter and YouTuber Gonzalo Lira (@GonzaloLira1968). He's best-known for appearing as an expert and making money from controversial topics, such as the "Red Pill" movement, economics and of course the war in Ukraine.

1/21
Gonzalo has tried all sorts of careers to make an easy buck. In the 90's, he wrote corny spy-action books with characters such as "Duncan Idaho, the Langley roadrunner who skirts the line between brilliantly daring and foolishly reckless" in his hardly-a-bestseller, Acrobat.
2/21
He's also co-written,produced & directed a campy action film Secuestro in 2005.After his failure as both an author & as a filmmaker,Lira disappeared from the public sphere,only to re-appear in 2010 as an "economic expert", forecasting hyperinflation threatening the US dollar.3/21
His predictions were published on a prestigious "He Wall Street" website. He was also contributing to Business Insider, a website known for publishing fake news and for allowing the use of anonymous sources "at any time for any reason".

4/21
He's also written articles for the far-right, libertarian blog ZeroHedge. Steve Keen, an Australian economist, described Gonzalo as an "over-promiser" and as an "under-deliverer". He also described him as a "sleaze" who refashions himself as an expert on any chosen topic.

5/21
Then around 2017, during the peak of the so called "Red Pill Movement" on Reddit, Lira found a new opportunity in "guiding" young men in life and became known as the "CoachRedPill". At this point he was almost 50-year-old geezer spreading ideas such as "women over...

6/21
...30 are ruined", "all women only truly desire money", and "the degenerate Western culture pushes them to chase only the hottest 15 % guys for meaningless sex".

At the same time he's selling digital seminars with topics ranging from dating to relationship advice.

7/21
He was relatively popular in the "manosphere", and his Patreon still has almost 800 patrons, making him anything between 4000 and 8000 USD a month. His other Patreon makes him another 5500 USD a month.

8/21
The idea of the "decadent West" of course comes from Russian-spread propaganda, and at some point had made its way into the Red Pill community. Due to its contrarian views, the "manosphere" was also great breeding ground for conspiratorial and pro-Russian sentiment.

9/21
Lira was spreading COVID-19 conspiracy theories, while calling himself a "PureBlood" - someone who hasn't taken the COVID-19 jabs. He's also suggested that trying to start a family with anyone who's had the vaccine is pointless since they are already infertile.

10/21
Around 2021 Reddit and other social media sites started censoring all "manosphere" related content, which naturally made Lira to move on to other things. He became a doomsayer, preaching about a "great war against China", telling people to move to "poor and ...

11/21
... under-developed countries" since they "can't afford to impose any totalitarian policies". He'd allegedly been living in Kharkiv, Ukraine for some years before the war started. Lira's wife is allegedly Ukrainian/Russian.

12/21
Around mid-February 2022, he was still confident that Russia wasn't going to invade Ukraine and that it's all just Western propaganda. He later insisted that he saw the invasion coming way before it happened.

13/21
When the full-scale invasion in Feb 2022 started, Gonzalo immediately became a professional analyst on the matter. During the first days, he said that "the commentary and analysis I post is without picking sides," right after he'd picked the side of a genocidal maniac.

14/21
On 27 Feb 2022, he published a video defending Russia's actions and plans for a regime change, and blaming the US for any destruction in Ukraine. His motivations for praising Russia are unknown, but it could be due to his need to feed his big ego and due to his need ...

15/21
..to be in the spotlight. Since the full-scale invasion, he's basically just parroted the Russian propaganda on the war, for example saying that the Russians are "careful in not hitting civilian targets", "Zelenskyy is a cokehead" and that the Bucha massacre was actually...
16/21
..conducted by the Ukrainian State Secret Service, SBU. He's also blamed Victoria Nuland for having "orchestrated the Euromaidan". Lira was eventually detained by the SBU after he was taking pictures around Kharkiv. He allegedly gave up five other pro-Russian collaborators..17/21
...in exchange for house arrest or deportation. He eventually chose deportation, was escorted to Poland,and allegedly moved to the Netherlands.There were also some rumors that he was decapitated by the SBU, which made his fellow propagandist, iEarlGrey, very upset.

18/21
Gonzalo is also a big fan of the worst combat analyst, Douglas Macgregor, whose out-of-this-world predictions he shares on almost daily basis. He's also been interviewed by another pro-Kremlin propagandist, George Galloway.

19/21
To conclude: Lira is a grifter and an opportunist who's always looking for a new ways to earn more money. He has an enormous and fragile ego, he's extremely thin-skinned and gets upset when his shitty takes on Ukraine (or on anything) are challenged.

20/21
Like Jackson "Z" Hinkle, Lira's a "Merchant of Rage", making money from outrage and from contrarian views, which is why people should just ignore him.

Block, and move on.

21/21

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More from @P_Kallioniemi

Apr 4
In today’s Vatnik Soup REBREW, I’ll introduce a Russian ultra-nationalist propagandist and “philosopher”, Aleksandr Dugin. He’s best-known for his blueprint on Russia’s geopolitical strategy and for his genocidal rhetoric towards Ukrainians.

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In my first Dugin Soup, I covered the man’s 1997 book Foundations of Geopolitics — a manual for dismantling the West, breaking up NATO, and building a Russian-led empire. In it, he makes eerie “predictions” that seem to be playing out today.

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Dugin called for destabilizing the US by exacerbating internal divisions. Fast forward to today: culture wars, conspiracy theories, far-right lunatics, and social media algorithms doing half the work for him.

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Apr 3
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Apr 1
In today’s Vatnik Soup, I’ll introduce Russian propagandist Sergei Tsaulin. He’s best-known for spreading pro-Kremlin narratives in Estonia, fleeing to Russia after breaking several laws in Estonia, and almost getting blown up by a bomb in St. Petersburg.

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For years, Tsaulin was known for organizing marches and events glorifying the Soviet Union. Under the excuse of “remembering history,” these events were nothing more than Kremlin propaganda, wrapped in a red flag with a hammer and sickle.

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One of his most infamous events was the “Immortal Regiment” march, held every 9th of May, where people carried portraits of Soviet soldiers. These marches are used by Russia to push the idea that the Baltics owe their existence to the Soviets.

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Mar 28
In today’s Vatnik Soup, I’ll introduce a podcaster and conspiracy theorist, Joe Rogan (@joerogan). He’s best-known for launching the biggest podcast in the world, promoting various conspiracy theories, his support for Donald Trump and his anti-Ukraine rhetoric.

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Joe Rogan started as a stand-up comedian in the 1980s, found fame on NewsRadio, and became a household name with Fear Factor. But his biggest impact came in 2009 when he launched The Joe Rogan Experience (JRE), one of the first major podcasts.

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JRE started as casual but deep conversations, often covering countercultural topics like psychedelics, MMA & hunting. Joe’s podcasting style is largely non-confrontational, often allowing his guests to share their views without significant pushback or critical questioning.

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Mar 27
In today’s Vatnik Soup, I’ll introduce KOOS party leader and Estonian crypto businessman Oleg Ivanov. He’s best known for running shady businesses, spreading Russian false narratives in Estonia, and participating in the pro-Kremlin political party KOOS.

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As a talented youngster, Oleg learned Estonian almost flawlessly, was a promising karate athlete, and landed a job at a law firm at just 20. He caught the eye of Estonian fuel entrepreneur Endel Siff, who quickly took him under his wing.

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Oleg’s father, Vladimir Ivanov, was a longtime politician from the Russian-funded United People’s Party of Estonia. His career at the town hall ended abruptly when he was caught drunk at work. After that, he went into business with his son, Oleg.

3/18 Image
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Mar 26
In today’s Vatnik Soup, I’ll talk about the takeover of social media by illiberal, populist influencers. For the last ten years, social media has been dominated by these voices and it is one of the main reasons for the political rise of people like Trump and Orban.

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“Illiberal populists” like Trump reject democratic norms while claiming to speak for “the people.” They centralize power, attack institutions, and push nationalism over rights. Elections exist, but checks & balances erode. This is democracy in name, autocracy in action.

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The media landscape has changed drastically over the past two decades. The Internet and social media have changed how we interact online & how we consume media,but it has also become our main source of news. In many ways,social media companies have control over information.

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