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Apr 19 6 tweets 3 min read Twitter logo Read on Twitter
What if customers could control how they share their data with brands, while maintaining privacy, AND receive rewards from a decentralized platform?

That’s the goal of @YoSnickerdoodle, who #ChoseAvalanche to build on.

Here’s how it works ⬇️ Image
Through its novel “consent layer”, powered by #Avalanche, Snickerdoodle Labs aims to provide brands with access to richer data troves while allowing consumers to control and benefit from their own data.
Users of Snickerdoodle are given this control via “consent contracts” deployed by the brands.

Through these contracts, users can decide whether or not to share their data, which has been anonymized, in exchange for incentives from the brands 🤝
The platform allows companies to learn more about their customers and distribute rewards while respecting data privacy standards.

Snickerdoodle Labs believes this represents a necessary upgrade from centralized and less private Web2 customer data sharing models.
“Brands need tools to engage and learn from their customers in a decentralized fashion. Avalanche’s speed, reliability, and cost efficiency make them the perfect solution to allow our business to scale.”
@JPadillaCA, CEO of Snickerdoodle Labs
The Snickerdoodle platform will be further showcased at #AvalancheSummit II coming up in 2 weeks.

Read more to find out how #Avalanche will power this new decentralized marketing platform 👇
avalancheavax.medium.com/snickerdoodle-…

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More from @avalancheavax

Apr 20
Chris Perkins (@perkinscr97) and Jeff Vier (@JeffreySherwood) recently joined @MorganKrupetsky and @_PatrickSutton on Money Moves to discuss the variety of ways asset tokenization can benefit traditional financial systems.

Here's some of what they got into during MM Ep. 2:🧵 Image
For those of you listening for the first time, Money Moves is a Spaces series that dives into all things “tokenization’’. The goal is to help people understand what tokenization means, why it matters, and how to participate in a market anticipated to grow to $20T+ by 2030.
Now President @coinfund_io, @perkinscr97 recapped his transition from the traditional world into blockchain, spurred by the introduction of Basel rules for crypto.

He's now focused on driving further adoption of blockchains as the next major evolution in ledger technology.
Read 10 tweets
Apr 18
Another Subnet has entered the game 🎮

Popular gaming DAO @MeritCircle_IO is launching @BuildOnBeam, an Avalanche Subnet designed specifically for Web3 gaming.

What will Beam offer? 🧵👇
Beam will be an independent, sovereign network catering to both gamers and game developers.

It will offer existing Merit Circle products, as well as new gaming-focused tooling, an NFT marketplace, and 3 new games to start:

🏍️ @TrialXtreme
🛸 @walkerworld_
🪐 @PlayHashRush
Trial Xtreme is a motorcycle racing game with 250M+ worldwide downloads already, while Walker World is a massive open-world adventure game. Hash Rush is a sci-fi/fantasy MMO real-time strategy game.
Read 6 tweets
Mar 29
Calling all Creatives!

Avalanche is launching Avaissance, an initiative designed to accelerate the careers of artists around the world and foster excitement around the #Avalanche NFT ecosystem.

Here are the program highlights👇
There are two pillars to Avaissance: an Artist in Residence program, and the Mona Lisa Initiative for digital art curation.
Over 50 artists will be selected to participate in the 6-month Artist in Residence program, with support from Avalanche and selected professional mentors.
Read 7 tweets
Mar 29
Trader Joe is one of the earliest projects on #Avalanche, and the DEX has processed over $90B of transactions to date.

Their new AMM design Liquidity Book, is another innovation TJ has brought to DeFi on Avalanche 🌊📘
Liquidity Book is built using concentrated liquidity which helps improve capital efficiency for LPs, simplified liquidity management, and the ability for LPs to create any type of liquidity structure they choose for a given market.
Improving capital efficiency can benefit both LPs and traders. This is due to LPs being able to set the bounds of pricing for their liquidity, and traders benefit by potentially getting more competitive pricing with less slippage.
Read 6 tweets
Mar 28
“Just because it’s on-chain doesn’t mean it’s complicated. Building on Avalanche was seamless."

Get to know one of the key builders on #Avalanche, @royconfino, Head of Strategy and Operations at @Lemonade_Inc. 🧵⬇️
avalancheavax.medium.com/builder-spotli…
Roy and the Lemonade Crypto Climate Coalition built a fully-automated crop insurance program on #Avalanche, to help farmers like Eunice Jesang, who are increasingly at risk due to the stronger, more erratic storms of climate change.
Eunice Jesang, a farmer in Kenya, insured her whole maize crop for $0.83 🤯

She relies on her harvest for income, and she was able secure insurance in the event of a climate-driven catastrophe, providing financial protection that wasn’t possible before!
Read 8 tweets
Mar 23
The Cortina Upgrade is coming! This latest version of AvalancheGo migrates the X-Chain to run Snowman++ consensus, making the X-Chain compatible with Avalanche Warp Messaging and making it easier for exchanges to support the X-Chain.

Cortina will activate on Fuji on March 30th.
The X-Chain migrating to Snowman++ means the entire network has moved to a single consensus engine. This reduces the size of the trusted computing base and increases the leverage of existing R&D efforts, which will enable faster development and more broadly-applicable innovation.
This unblocks the integration of Avalanche Warp Messaging (AWM) on the X-Chain and makes it much easier for exchanges to support the X-Chain, which will contain many of the staking tokens used on Elastic Subnets.
Read 9 tweets

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