We've evolved our look and feel, but remain the same beloved Joe at heart 💜
The Trader Joe brand revitalization captured its essence while creating space for growth, welcoming the Web3 community while staying true to its roots.
With Joe, what you see is what you get.
The Mission 🎯
Trader Joe is here to make DeFi easy and accessible for the average Joe, by providing simple solutions, great experiences, and a welcoming environment.
Why revitalize the brand? 🤔
We’re moving beyond the digital realm of web3, and to achieve this goal, we are working on creating a consistent brand identity that works well across all mediums.
A Very Warm Welcome 🏡
Evolving from a digital-first aesthetic to an approachable brush-style, Trader Joe aims to appeal to an ever-expanding web3 community.
Enjoy easy-to-use DeFi tools and accessible solutions in the most warming and welcoming of communities.
A Web3 GameFi & SocialFi App combining the fun of Pokémon GO with AR and LBS technology. Future plans include SocialFi mode & AR tech, making it a must-play game.
"Walk & Collect & Earn" gameplay available on AppStore & Google Play.
The world's first social fitness DApp created by runners for runners. Converts Web 2 & Web 3 users into "Grittizens" through gamification, community building, & social elements.
Earn rewards for physical activities through Gritti's social functions.