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Auron MacIntyre Profile picture
@AuronMacintyre
May 29 • 3 tweets • 1 min read Twitter logo Read on Twitter
National Review needs to be a little more subtle about turning the ratchet
Seriously get a staff meeting together even the Sean Hannity crowd can tell

Controlled opposition used to have some level of competency
Maybe he’s trolling? If so well done, but given NR’s trajectory it’s difficult to tell

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More from @AuronMacintyre

Auron MacIntyre Profile picture
May 31
To understand why your board game is now about climate change and social justice we need to talk about the German cat 🧵/1
In the early 1930s there was a Jewish journalist living in Germany. The journalist loved cats so he had a subscription to a cat magazine. At first the magazine had articles about grooming your cat, toys for your cat, what you would expect in a magazine dedicated to cats. /2
But as the 30s went on the journalist started noticing articles appearing in the magazine about the German cat. How the nature of German cats were superior. How essential the loyalty of German cats were. Slowly some variant of this message made it into every article. /3
Read 11 tweets
Auron MacIntyre Profile picture
May 24
For a long time progressives made great strides by transferring conflicts of moral vision out of the realm of the sacred and into the realm of the scientific

By making things cold, clinical, rational, and secular the left were able to deconstruct load bearing social norms 1/🧵 Image
It's hard to sell the redefinition of marriage in a religious context, but if you can shift the discussion of sexuality to the realm of biological determinism then it becomes easy to advance your political ideology 2/
It doesn't matter if the left immediately abandons that biological determinism the minute it makes contact with any other social issue, they never really cared about the science

They just cared about the political victory it could deliver 3/
Read 11 tweets
Auron MacIntyre Profile picture
May 24
Hilariously Target is trying to avoid a Bud Light backlash by adopting the same middle of the road strategy 1/🧵
They’re trying to pull a head fake, giving one minor concession hoping conservatives will be satisfied

Meanwhile they turn to the LGBTQ mob and woke investors with a vague accusation of “violence” which allows them to pretend they are doing this for safety reasons 2/
As I explained previously these companies still need red America for their bottom line but they simultaneously need to appeal to the new elite religion

They can’t be seen directly concerning to the plebs 3/
Read 9 tweets
Auron MacIntyre Profile picture
May 20
Hard not to laugh at the very particular hell Anheuser put itself in

Let’s look at how the execs painted
themselves into this corner 1/🧵 Image
Bud Light appeals to red America, it bills itself as the beer of the working man

There’s a reason it’s called out by name in several country songs, this is the demographic Anheuser specifically targeted up until recently 2/
But red America is quickly becoming an unacceptable audience to appeal to, especially the white working class

It’s filled with wrong kind of people, you know, the ones who might not want to trans their kids 3/
Read 20 tweets
Auron MacIntyre Profile picture
May 13
It's pretty simple

DeSantis is your guy if you think a more buttoned down executive with serious policy execution can right the ship

Trump is your guy if you think that the most valuable thing that can be done is to discredit the entire system itself
I respect both positions though I lean heavily toward the latter

This isn't complicated and I don't understand why people are having exhausting proxies of this conversation when this is the real issue
We'll I guess I do understand it

Establishment guys and policy wonks need it to be DeSantis because otherwise their role is kind of meaningless

MAGA Inc insurgent types need it to be the latter because they are largely frozen out of the institutions
Read 5 tweets
Auron MacIntyre Profile picture
Apr 5
For some the hope is that if you travel far enough up the chain of elites you eventually run into a competent set that don't believe the madness that has gripped the west

Sure they would be evil, but at least they would have a plan 1/🧵
It we be easier for us to believe that clown world was manufactured by rational actors with specific ends in mind, even if those ends were plainly evil, then to admit that rationality does not rule us the way we pretend it does 2/
We would rather see our reality as shaped by cool calculating forces, no matter how malevolent they might be, than admit that something beyond our control is acting on us as individuals and a wider culture 3/
Read 9 tweets

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