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Jun 21 8 tweets 5 min read Twitter logo Read on Twitter
Why AI was used for the “Secret Invasion” Intro & why this decision is destructive.

A thread 🧵 Image
On Wednesday, June 21st, #SecretInvasion premiered its first episode on Disney+.

The opening credits were entirely rendered through AI, marking the first time a show of this publicity and scope has utilized technology as opposed to artists. ImageImageImageImage
The synopsis of the show is as follows:
Credit: IMDB Image
Due to the show being a spy thriller involving shapeshifting aliens, the AI may have been utilized to depict the theme of deception—

The art in the intro appears to be real but was instead rendered by AI; technology masquerading as artistry. Image
However, the use of AI itself is a concerning decision— one that may start a domino effect of real artists being replaced with more affordable and time efficient technology. Image
Hopefully, what began as a creative choice to tie into the themes of the show will not start the beginning of the AI takeover so many creatives in the film industry, as well as other industries, fear. Image
What do you think about the opening credits? Image

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