Thread by @matt_gray_

Most people struggle to create content consistently.

But if you use The Content Waterfall System, I guarantee you won't:

This system has allowed me to grow to:

• 496k followers on IG
• 110k followers on TikTok
• 205k followers on Twitter
• 240k followers on LinkedIn
• 10k YouTube subscribers

In less than a year.

Here’s the step-by-step breakdown for you to steal:

Distribution

First-time founders focus on tech.

Second-time founders focus on distribution.

Post regularly and often to be omnipresent online.

Being everywhere at all times builds massive trust.

Optimize your growth on all platforms to maximize your surface area of luck.

Repurposing

Here’s the secret:

Omnipresence doesn’t mean writing new content for every platform.

The secret lies in smart repurposing.

Here’s a simple yet effective strategy that will amplify your content distribution:

Most people create different:

• Tweets
• Threads
• LinkedIn posts
• Instagram posts
• YouTube videos

This is a terrible approach.

With The Content Waterfall System, a single thread becomes a powerful content creation machine.

Let's break it down:

By repurposing ideas, a single Twitter thread can become:

• 5 Tweets
• 2 TikTok videos
• 2 YouTube Shorts
• 2 Instagram Reels
• 1 LinkedIn Carousel
• 1 Instagram Carousel
• 1 Newsletter in 6 weeks

That's 14 pieces of content.

With this system, you're:

• Leveraging 1 piece of content
• Breaking it down
• Molding it to suit multiple platforms

In the process, you create over 28 pieces of content in just 1 hour from 2 threads.

This is content repurposing at its finest.

With it, you:

• Save time
• Maximize output
• Maintain a strong online presence

Use resources efficiently to create a wealth of content.

Remember, the internet is vast.

Your audience is scattered across various platforms.

• Adapt your content for different mediums
• Reach a bigger audience
• Grow your brand

That's the recipe for using The Content Waterfall System.

Want to go deeper?

I run a (free) Workshop on The Smartest Route To $100k Per Month Using LinkedIn & Twitter today (a few hours away).

I'll be giving away my $100k Roadmap + Offer Creation Playbook FREE (worth $249).

I'd love to see you there 👇

mattgray.xyz/registration-p…