If I lost everything today and had to start from $0, here's what I'd do: Step 1: I'd Start a Community Before I Start a Company

Most founders build products then find customers.

I'd find customers then build products.

Community is the new moat.

Audience is the new currency.

I interviewed 10 founders making $75,000+ per month.

They all shared the same 7 dreams.

Dreams so vivid they kept them awake at night.

Dreams so real they could taste them.

Here’s what they told me: Dream 1: The One-Month Test

"I want to disappear for 30 days and return to find my business better than when I left."

This is the ultimate freedom test.

Right now, most founders can't take 3 days off without everything falling apart.

How to brand yourself in 30 days (without selling your soul): The Old Game Is Dead

I've spent $1.4M testing what doesn't work:

• Paid ads → 83% ROI decrease
• PR firms → $30K for zero sales
• Press features → 72-hour spikes
• Chasing algorithms → Endless pivots
• Networking events → Surface connections

2025 winners aren't buying media. They're becoming it.

Most founders stay broke because they get trapped by these 8 deadly patterns.

I was stuck in every single one of them for years.

Here's what's keeping you small: 1.  Procrastination → Do It Dirty

Perfect is the enemy of profit.

I used to spend 3 weeks perfecting a single post.

Meanwhile, my competitor launched 15 "messy" posts and made $30,000.

Done is better than perfect.

Launch the draft.

The great founder extinction is coming.

I've identified 3 types of founders.

Only one survives the AI revolution.

Here's the brutal truth about which one you are: The Ghost Founder (97% - Going Extinct)

These founders are invisible behind their companies.

No personal brand.

No systems.

No leverage.

When AI automates their core business functions, they have nothing left.

They built companies that could replace them.

Now AI will.

I'm going to tell you things that will make you uncomfortable.

Things that financial advisors won't say because they'd lose clients.

But after building a multi-million dollar portfolio, I've learned these truths the hard way: Focus On Making More, Not Saving More.

Cutting $5 lattes won't make you rich.

Adding $5,000 monthly income will.

I went from broke to millionaire by obsessing over revenue, not reducing expenses.

I retired at 34 with $13.8M in annual revenue.

But I could have retired at 25 if I'd started these habits earlier.

Here's what separates future millionaires from everyone else: Stop Working Jobs Sooner

After one year, a 9-5 holds you back:

• Creativity gets crushed
• Risk of layoffs increases
• Income caps at salary limits
• Learning stops after 90 days

Get a job to learn skills, then use those skills to build equity.

I spent 3 years in corporate learning systems.

Then I applied those systems to build my own companies.

Employment is education, not a destination.

Four years ago, I discovered the habit that changed everything.

Not meditation. Not exercise. Not networking.

Journaling.

But not the way you think.

I've tested 1,000+ prompts and journaled 1,460 days straight.

Here are the 5 prompts that built a $13.8M business: One day, a random valet at a hotel in LA changed my life forever.

I was walking to my usual cafe when I stopped to chat with this guy about my sobriety journey.

He'd been sober for 30 years.

Looked me dead in the eye and said: "You need to read The Artist's Way."

That book introduced me to morning pages.

Three pages of unfiltered writing every morning.

Nine weeks later, I discovered thoughts I didn't even know I had.

Realized I was masking my unhappiness with work that looked successful but felt soul-sucking.

That morning routine became the foundation of everything that followed.

The best founders do one thing brilliantly, build systems: The Wake-Up Call

I'll never forget the moment it hit me.

I was in New Zealand, supposedly on vacation, taking calls at 3 AM because my team couldn't make decisions without me.

My girlfriend looked at me and said: "You don't own a business. Your business owns you."

She was right.

I'd built a successful company but forgot to build myself out of it.

If you want to 10x your income in 2025 (working 4 hours a day), read this: Most entrepreneurs build prisons instead of businesses.

They grind 14 hours a day, sacrifice health, and still struggle to scale.

I've built a portfolio of internet companies doing $13.8M/year, working just 4 hours daily.

Here's the blueprint to true freedom while scaling your income:

Everyone with a laptop should earn $1,000,000 per year.

Sadly, most people don’t know where to start.

Here’s the playbook to build a 7-figure offer stack in the next 60 days: Your offer stack starts with the Value Ladder.

This system increases customer lifetime value by giving them multiple ways to work with you.

Think of it as a journey from first purchase to long-term partnership.

Each step builds more trust and value.

I generate $264,000 per month from content.

Not luck. Not grinding 80-hour weeks. Not spending millions on ads.

A proven system that converts attention into cash.

Here's exactly how: Most founders are throwing money away.

I spent $487,000 testing content strategies over 3 years.

Here's what doesn't work:

• Posting whenever you "feel creative"
• Random "inspiration" posts with no strategic direction
• Chasing followers, likes, and comments while your bank account stays empty

Content without direction isn't just noise, it's expensive waste.

How I manage my energy like a Fortune 500 CEO: Most founders manage their time.

I manage my energy.

Here's why energy beats time management:

How to build a 4-person team that creates 200+ pieces of content per month: Most founders try to do content alone.

They burn out, get inconsistent, and give up.

Here's how I built a media machine:

How to work 4 hours a day (and remove yourself from operations): Most founders are trapped in their own businesses.

I was checking Slack at 6 AM, answering emails at midnight, and attending 47 meetings per week.

Making $375,000 per month but feeling like I owned a job, not a business.

How to scale smart (without hiring a big team or agency): The Big Team Trap

Most founders fall into this pattern:

Problems arise → hire more people

Revenue grows → hire more people

Complexity increases → hire even more people

Soon you're managing 50 people instead of building a business.

You become a full-time manager, not a creator.

How to monetize your expertise (without selling your soul): The Expertise Paradox

Most experts are broke.

They have incredible knowledge but no system to monetize it.

Meanwhile, mediocre people with systems make millions.

Knowledge without systems is just expensive hobbies.

How I replaced 15 employees with AI (and increased revenue 200%): The Great Reset Is Here

Traditional jobs are disappearing faster than new ones are being created.

But AI isn't your enemy.

It's your greatest opportunity.

The founders who win are the ones who use AI to build, not fear it.

How to build a profitable personal brand (in just 30 days): The Old Game Is Dead

Stop playing by outdated rules:

• Paying for ads → Diminishing returns
• Chasing algorithms → Constant anxiety
• Hiring PR firms → Speaking someone else's words
• Press features → Temporary spikes
• Networking events → Surface-level connections

The new game: Become the media company.

I make $1.1M per month while taking 4-day weekends.

Here's how to build a business that runs without you: Systems > Hustle

Most founders are stuck working IN their business instead of ON it.

They chase growth through brute force when they should be building systems.

The simple truth:

• You don't need to work harder
• You don't need more hours
• You don't need more motivation

You need systems that run without you.

The difference between a job and a business is whether it works when you don't.

How to sell (without feeling salesy): Why Most Founders Hate Selling

After studying 300+ founder sales processes, I discovered why most hate selling:

• They use manipulative tactics that leave them feeling like they need a shower
• They focus on transactions (getting the sale) instead of transformations (changing lives)
• They separate valuable content from offers, creating a jarring disconnect
• They apologize for asking for money
• They treat selling as necessary evil instead of natural conclusion of helping

Your discomfort with selling isn't just costing you sleep, it's costing you millions.