Whenever I post a link to a suit or sport coat, many people respond in shock bc of the price. Let's break down why tailored clothing costs so much money. 🧵
For this, I'm going to assume that the suit was made in the United States, largely because I'm relying on information given to me by a friend who works at a high level in the US suit manufacturing industry. These are simplified numbers but are generally reflective of reality.
The first thing to understand is that suits and sport coats are not made like casualwear. They are built up from many layers of haircloth, canvassing, and padding, which are carefully sewn together using either specialized machines or human hands (needle and thread)
Let's break down the cost of making a suit.
A garment worker at a US suit factory makes about $15/hr. The total number of minutes spent on making that suit (in terms of actual operations) will be about 260 mins.
The factory also has to pay for worker benefits, which, spread across the total production, adds about $23 per suit. And then there's the cost of overhead (e.g., warehousing, administration, etc.). That adds an additional $26 per suit.
So now we have spent $114.
There is also the cost of materials. A factory may spend about $30/meter for fabric. They need 3.5 meters to make a suit, which brings the price per suit to $105. Now add $30 worth of trims (haircloth, padding, canvas, buttons, and such).
So now we have a total cost of $249.
$249 is how much it costs the factory to make a suit. To make a profit, they do a gross margin markup of 40%. That means they sell it to a brand for $415. The brand has to pay for a bunch of other expenses (e.g., marketing, administration, etc).
The brand also has to make a profit. So they sell the suit to a store at a gross margin markup of 60%. (This store, too, has its own expenses, such as sales staff, warehousing, marketing, etc.).
Now, we have a retail price of $1,037.
The above is a rough sketch of what it would cost to make a fully machine-made, fully canvassed suit in the United States. The price could go up on a host of factors. The factory could spend more on nicer fabric. Or they can include some hand-tailoring details.
Alternatively, the price can go down. The suit could be made in China, where the avg garment worker in a suit factory makes just under $4/hr. They could buy cheaper fabric. Or they can do a fully fused or half-canvassed construction, which may be less durable or not hang as well.
One of the ways to cut costs is in the patternmaking stage. Remember, a suit is made from many layers of material. Each of these layers has to be cut according to a pattern, which is a term for the architectural blueprint for the garment.
If a factory is taking the time and care to make a good suit, they will draft the pattern a little larger than what they need, then lay those internal pieces—haircloth, canvas, padding—on and carefully stitch. Then, they trim away the excess material—trim, adjust, trim, adjust.
However, if they're trying to cut costs, the components of the suit are cut exactly as they're supposed to be, laid on top of each other, and just sewn. There is no trimming or basting, you just sew everything together and hope for the best.
The problem is, cloth moves and linings shift. So things, sometimes, these lower-end garments don't come out quite right. Everyone along the stage is trying to maximize money, so the garment goes out to the sales floor as-is, and you hope a customer doesn't notice.
However, even at the lowest level—garment made in China, cheaper fabrics (but still natural fibers), fully fused or half-canvassed construction, no trimming or adjusting during the manufacturing process, etc.—you are looking at a retail price of about $500.
So, the answer to the original question: Why are suits expensive? They are more complicated to make than casualwear. They often require more expensive fabrics. If they are made in the UK, Italy, or the US, there are wage and labor laws.
There are many ways to look good; you don't have to buy tailored clothing. But tailoring is a beautiful thing, and the price paid goes towards supporting workers who are skilled in a special area of manufacturing. You can also end up with a garment you love and look good in.
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When British economist Alfred Marshall looked out of his window in the late-19th century, he saw a country full of clothing and textile production. In the Scottish Border towns up north, weavers and knitters were making tweeds and cashmere out of local and native wools.
In the London district known as Spitalfields, the descendants of French refugees toiled over looms to make some of the world’s finest silks. Once woven, these materials were often sent to Macclesfield, where they were printed by hand.
Style becomes a lot more interesting when you stop thinking of clothes as a way to look younger, hotter, or richer. Or as a way to gain status and advance your career.
Let me show you. 🧵
The internet is full of people who post photos like these and tell you where you can buy the clothes shown. Often, this requires subscribing to their Substack or clicking their affiliate link, so they earn some money on the backend.
This can be fine, but sometimes there's a not-so-subtle suggestion that you can transform your life by purchasing something. You can be happier, younger, richer, and more handsome by wearing a polo. In reality, you will continue being who you are and living your regular life.
For the purposes of this thread, I will assume you mean an alterations tailor, which is someone who alters clothes you bought from a store. I will not cover bespoke tailors, who are people that make clothes from scratch. That kind of discussion goes beyond what I can cover here.
Like any trade, the clothing business can involve a bit of insider baseball. To find a good tailor, call a few stores that sell high-end clothes. For men, these will be suits that retail for $3,000 and up. For women, it will be things like suits, eveningwear, and bridal gowns.
I should first emphasize this thread is not meant to body shame. I mean that sincerely. Few men are built like Adonis, so when shopping for clothes, most will have their own fit challenges, including muscular figures. This thread is only meant to highlight a tailoring issue.
Let's first do an experiment. Which suit do you think looks better?
But first, let's play a game. Here are two men wearing gray tailored jackets with blue pants. Which outfit looks better to you? Ignore physical attributes of the people underneath and focus on the outfits. Then reply with your answer.
If you said the right looks better, then we have the same taste. In this case, we can again go back to history to understand our views.
As I've said before, our notions in traditional men's tailoring largely derive from Britain, where suits and sport coats were invented.
If you're looking for fabrics that you can wear in the summer, it's useful to consider three things: weight, weave, and fiber. If you only pay attention to one of these dimensions (say, linen), you will miss the bigger picture.
If you're shopping for shirts, then some of the better summer materials include linen, seersucker, madras, and very lightweight, open weave cottons. In the photo below, you can see a swatch of voile, which is a featherweight 2/3oz cotton that's so open, it's almost sheer.
You can see here why most men don't wear it. Without a jacket, the material can almost be indecent (although it's more forgiving in non-white colors like light blue). For this reason, some tailors double up the front, like you see on the right, but this limits the breathability.