derek guy Profile picture
Aug 25, 2023 17 tweets 5 min read Read on X
WHY ARE SUITS SO EXPENSIVE?

Whenever I post a link to a suit or sport coat, many people respond in shock bc of the price. Let's break down why tailored clothing costs so much money. 🧵 Image
For this, I'm going to assume that the suit was made in the United States, largely because I'm relying on information given to me by a friend who works at a high level in the US suit manufacturing industry. These are simplified numbers but are generally reflective of reality.
The first thing to understand is that suits and sport coats are not made like casualwear. They are built up from many layers of haircloth, canvassing, and padding, which are carefully sewn together using either specialized machines or human hands (needle and thread) Image
Let's break down the cost of making a suit.

A garment worker at a US suit factory makes about $15/hr. The total number of minutes spent on making that suit (in terms of actual operations) will be about 260 mins. Image
The factory also has to pay for worker benefits, which, spread across the total production, adds about $23 per suit. And then there's the cost of overhead (e.g., warehousing, administration, etc.). That adds an additional $26 per suit.

So now we have spent $114.
There is also the cost of materials. A factory may spend about $30/meter for fabric. They need 3.5 meters to make a suit, which brings the price per suit to $105. Now add $30 worth of trims (haircloth, padding, canvas, buttons, and such).

So now we have a total cost of $249. Image
$249 is how much it costs the factory to make a suit. To make a profit, they do a gross margin markup of 40%. That means they sell it to a brand for $415. The brand has to pay for a bunch of other expenses (e.g., marketing, administration, etc). Image
The brand also has to make a profit. So they sell the suit to a store at a gross margin markup of 60%. (This store, too, has its own expenses, such as sales staff, warehousing, marketing, etc.).

Now, we have a retail price of $1,037. Image
The above is a rough sketch of what it would cost to make a fully machine-made, fully canvassed suit in the United States. The price could go up on a host of factors. The factory could spend more on nicer fabric. Or they can include some hand-tailoring details. Image
Alternatively, the price can go down. The suit could be made in China, where the avg garment worker in a suit factory makes just under $4/hr. They could buy cheaper fabric. Or they can do a fully fused or half-canvassed construction, which may be less durable or not hang as well.
One of the ways to cut costs is in the patternmaking stage. Remember, a suit is made from many layers of material. Each of these layers has to be cut according to a pattern, which is a term for the architectural blueprint for the garment.
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If a factory is taking the time and care to make a good suit, they will draft the pattern a little larger than what they need, then lay those internal pieces—haircloth, canvas, padding—on and carefully stitch. Then, they trim away the excess material—trim, adjust, trim, adjust. Image
However, if they're trying to cut costs, the components of the suit are cut exactly as they're supposed to be, laid on top of each other, and just sewn. There is no trimming or basting, you just sew everything together and hope for the best.
The problem is, cloth moves and linings shift. So things, sometimes, these lower-end garments don't come out quite right. Everyone along the stage is trying to maximize money, so the garment goes out to the sales floor as-is, and you hope a customer doesn't notice.
However, even at the lowest level—garment made in China, cheaper fabrics (but still natural fibers), fully fused or half-canvassed construction, no trimming or adjusting during the manufacturing process, etc.—you are looking at a retail price of about $500.
So, the answer to the original question: Why are suits expensive? They are more complicated to make than casualwear. They often require more expensive fabrics. If they are made in the UK, Italy, or the US, there are wage and labor laws.
There are many ways to look good; you don't have to buy tailored clothing. But tailoring is a beautiful thing, and the price paid goes towards supporting workers who are skilled in a special area of manufacturing. You can also end up with a garment you love and look good in. Image

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More from @dieworkwear

Mar 12
Meghan McCain's husband blocked me, so I can't retweet (also my mom got really excited once when I told her that Meghan McCain's husband tweeted about me). But this sort of attitude is why some people will never be stylish. Let's talk about Bernie Sanders's style. 🧵 Image
When most people think of Bernie Sanders, they think of images like this: a grumpy looking man with uncombed silver hair wearing a suit that looks like it might be a size too large. He looks like a fledgling that has somehow climbed into dark worsted suit. Image
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To them, it's absurd to suggest Bernie is stylish because they only think of style as the language of respectability: put together, middle class, successful, and so forth. As Ben put it, Bernie looks "homeless" (he does not, but the term is reveals Ben's myopia and ignorance). Image
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Mar 10
I'm not a historian, but I don't think the United States is based on European values. I think it's about American values. I will give my view on this video through the lens of ... [drum roll] ... menswear. 🧵
In 1893, a newly minted John Hopkins graduate named Frederick Jackson Turner presented "The Frontier in American History" to an audience at the Chicago World's Fair. He argued against the Germ Theory, an idea that political habits are innate racial characteristics. Image
Germ theorists believed that Americans formed their democratic institutions because they descended from Anglo Saxons, who came from ancient Teutons. Thus, the origins of US democracy can be genetically traced back to a Germanic forest, like Continental seeds blowing in the wind. Image
Read 23 tweets
Mar 8
Technically true, but this comment skates by a more complicated issue: how much does it cost to make something in the United States?

Let's run through a clothing example. 🧵 Image
Thomas buys t-shirts from Grunt Style, a veteran-owned company that sources blanks from abroad (also, thank you for your service 🫡). These t-shirts cost $30 for a one-color print (front + two sleeves).

The t-shirt is from Honduras. Image
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How much would it cost to make this same t-shirt in the US? As it happens, I recently did a podcast with Jacob, founder of American Trench, a company that produces real MiUSA clothes. We ran through this exact exercise, so I can breakdown the cost for you.

(podcast coming later)
Read 19 tweets
Mar 4
🇨🇦 CANADIAN SHOPPING GUIDE 🇨🇦

Want to support Canadian companies? Here are some Canadian businesses that sell high quality menswear. Some also carry womenswear. 🧵 Image
First, some caveats. What does it mean to "buy Canadian?" Does it mean buying things made in Canada? Or just from Canadian stores, which may carry imported goods? Something made in Canada will be more expensive, so price is a consideration. You decide what level is right for you. Image
Second, protectionism is bad bc it can hurt consumers. This is one of the probs with Trump's tariffs: consumers can end up paying *more* for *lower quality* goods. Just bc something is domestic doesn't mean it's quality.

As such, I'll focus on what I think are good companies. Image
Read 25 tweets
Mar 3
Not true. However, to understand the difference between Scottish and Italian cashmere, you have to know a little about how sweaters are made. Image
If you wanted a high-end cashmere sweater in the 1950s, you probably would have bought something made in Scotland. Dotted along the Scottish border were towns specializing in different parts of the textile and clothing trade—spinning, weaving, and, of course, knitting. Image
The town of Hawick specialized in the third: knitting. In the 1950s, there were about eighteen knitting mills here, each making cashmere sweaters of comparable quality. They bought the same yarns, used the same machines, and mostly paid the same wage, thanks to unions. Image
Read 25 tweets
Mar 3
It's hard to write an eBay guide because any serious coverage requires talking about the history of menswear. Which, of course, I can't adequately do on Twitter, let alone in a single thread. But I will give you some tips on how to shop for quality menswear on eBay. 🧵
As always, I *strongly* believe that you have to first develop a sense of taste. You can't just say "I want to dress nice." Nice like what? Classic tailoring? 1950s workwear? 1980s punk? 1990s streetwear? Avant-garde? Everything starts with knowing the look you want to create. Image
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Since this thread is about how to shop on eBay, it's beyond the scope to talk about how to develop a sense of taste. But before you go into this process, you need to have a sense of aesthetics, which requires cultural knowledge. Read this post:

dieworkwear.com/2022/08/26/how…
Read 21 tweets

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