Nicolas Cole 🚢 Profile picture
Dec 9 8 tweets 2 min read Twitter logo Read on Twitter
Ghostwriting Money-Making Formula:

• Solve ONE specific problem
• For ONE specific type of person
• In ONE specific way

Here's a quick guide on how you can position yourself within your niche and hit $10,000+/month:
Step 1: Pick A Problem

In Ship 30 for 30, we teach a framework called The 2-Year Test.

Here’s how it works:

• List all the jobs/careers you’ve had
• List all the interests you’ve had

From this list, you can select an industry you're qualified to ghostwrite in.
Step 2: Name Your Target Customer

Who needs a ghostwriter?

𝘼𝙣𝙮𝙤𝙣𝙚 𝙬𝙞𝙩𝙝 𝙚𝙭𝙥𝙚𝙧𝙩𝙞𝙨𝙚!

• VPs
• CEOs
• Coaches
• Sales people

Your job is to help these people get their ideas out into the world.

Choose 1.
Step 3: Choose A (Lucrative) Service

The more specific you are, the more money you'll make.

Good vehicles:

• Twitter/LinkedIn Ghostwriter
• Educational Email Courses
• eBooks & PDF Downloads

Bad vehicles:

• Books
• Speeches
• Landing Pages

Pick one and master it.
Step 4: Name & Claim Your Niche

You’re trying to get down to 1 very specific sentence:

“𝙄 𝙜𝙝𝙤𝙨𝙩𝙬𝙧𝙞𝙩𝙚 {𝙨𝙚𝙧𝙫𝙞𝙘𝙚} 𝙞𝙣 {𝙞𝙣𝙙𝙪𝙨𝙩𝙧𝙮} 𝙛𝙤𝙧 {𝙥𝙚𝙧𝙨𝙤𝙣}.”

This whole exercise shouldn’t take more than 30 minutes.

Don't overcomplicate it.
That's a wrap!

Here's the 4 Steps to Positioning Yourself for More $$$:

1. Pick A Problem
2. Name Your Target Customer
3. Choose A (Lucrative) Service
4. Name & Claim Your Niche

Focus on these steps, and you’ll become unstoppable.
Shout out @realcolegordon, who I believe is the one who coined the framework:

1 Specific Problem
1 Specific Person
1 Specific Way

He uses this for sales. I like applying it to ghostwriting.

PS - I paid $68,000 to be in his mastermind:
@realcolegordon Want to reposition yourself as a Premium Ghostwriter?

Ready to start landing $5,000 clients?

Here's a (free) crash course on:

• How ghostwriting works
• How to create an Irresistible Offer
• How to price your services ($$$)

premiumghostwritingblueprint.com

• • •

Missing some Tweet in this thread? You can try to force a refresh
 

Keep Current with Nicolas Cole 🚢

Nicolas Cole 🚢 Profile picture

Stay in touch and get notified when new unrolls are available from this author!

Read all threads

This Thread may be Removed Anytime!

PDF

Twitter may remove this content at anytime! Save it as PDF for later use!

Try unrolling a thread yourself!

how to unroll video
  1. Follow @ThreadReaderApp to mention us!

  2. From a Twitter thread mention us with a keyword "unroll"
@threadreaderapp unroll

Practice here first or read more on our help page!

More from @Nicolascole77

Dec 2
People constantly ask me how to optimize their X profile to get more followers.

To do that, you need to understand:

• The different types of bios
• Why they work the way they do
• All of the things you *shouldn’t* do

Here's how to easily write the PERFECT bio: Image
Think of your bio on X as a "mini sales pitch" to your readers.

• This is who I am
• This is what I do
• This is what you can expect to hear from me

If you don't give the reader this information, the likelihood of them wanting to follow you falls off a cliff.
Mistake #1: Only listing "what you do."

Don’t be the person who lists every single thing they do.

• CEO *companyname*
• Board Member *companyname*
• Investor *companyname*, *companyname*

Credibility alone doesn't answer the question, "Why should I pay attention to you?"
Read 9 tweets
Nov 4
I started writing threads on Twitter in 2019.

Since then, I've written more than 200 threads and accumulated over 50,000,000 views on Twitter alone.

Want to know a secret?

I (pretty much) use the same 7 thread templates every time.

🧵👇
Template #1: The Framework Thread

The best frameworks all follow this same recipe:

• To solve X [well-known & difficult] problem
• I do Y [unconventional] thing
• To achieve Z [highly desirable] outcome
Template #2: The Curation Thread

Recipe: "I did all this work—so you don't have to."

But the secret w/ curation threads is to niche down HARD.

"Biz books to read on investing" > "Best biz books" > "Best books"
Read 11 tweets
Oct 31
The average X user makes 2 huge mistakes:

#1: They only consume from the ‘For You’ feed
#2: They follow people from hundreds of different niches

Lots of dopamine, not much retention.

There’s a better way to use X. Here’s how:
Wouldn’t it be nice if you could log in to X and use it with intention?

• No ads, no suggested tweets, no doomscrolling
• Viewing tweets by topic instead of all in one feed
• See only high-quality tweets from people you follow

We just need 3 easy steps to get us there 👇
Step 1: Create a List

• Choose your topic
​• Name the List
• Make it private
• Add people
• Repeat

The goal here is to intentionally fill your Lists with people you want to learn from.

The only problem here is X displays them a little weird.

So let's fix that ⬇️
Read 8 tweets
Oct 30
Most email subject line writers make the same mistakes:

• Formal tone
• Ineffective hooks
• Long subject lines
• Ignoring the preview-text

Clean these up and easily double your open rates (using ChatGPT):
Step 1: Train ChatGPT On Email & Preview-Text

First, we'll ask our AI intern to:

• Leverage the 4 proven types of hooks
• “Whisper” in the preview-text
• Avoid the most common mistakes outlined above.

Lastly, this prompt offers examples to help illustrate our ideal output.
Step 2: Feed ChatGPT Your Content/Outline

Give ChatGPT the:

• Topic
• Outline
• Target audience

This context will ensure the subject lines it writes are in line with your niche.
Read 8 tweets
Oct 25
Digital Writing 101

You’re playing a game.

It’s called Catch Their Attention.

Here are 7 fundamental rules you should live by if you want to be a successful Digital Writer:
Rule #1: Don’t Start A Blog

The game of Digital Writing, in a nutshell:

• Write where readers already are (social media, etc.)
• Publish often
• See what sticks
​• Own a niche

The biggest mistake you can make is starting a blog, because nobody knows your blog exists.
Rule #2: Start Before You’re Ready

Everyone wants to wait until they know where they’re headed before they set sail.

• You “assume” you know what you wanna write about
• You “assume” you know what the reader wants to read about from you

News flash: You don't.
Read 11 tweets
Oct 23
Struggling with copywriting?

Use ChatGPT to leverage the 5 Stages of Customer Awareness (and you can create any offer, for any customer, and make $$$$$):
In 1966, Eugene Schwartz created the "5 Stages of Customer Awareness."

• Unaware: “Life’s good!”
• Problem Aware: “Something’s off.”
• Solution Aware: “So many choices.”
• Product Aware: “I like you!”
• Most Aware: “Buy now!”

But how do you know where the customer is now?
Step 1: Ask ChatGPT to assume your target audience’s identity

• Targeting single mom’s? Tell ChatGPT to act like a single mom.
• Targeting DIY renovators? Tell ChatGPT to act like DIY renovators.

Then tell it how your business helps the target audience. 👇 Image
Read 9 tweets

Did Thread Reader help you today?

Support us! We are indie developers!


This site is made by just two indie developers on a laptop doing marketing, support and development! Read more about the story.

Become a Premium Member ($3/month or $30/year) and get exclusive features!

Become Premium

Don't want to be a Premium member but still want to support us?

Make a small donation by buying us coffee ($5) or help with server cost ($10)

Donate via Paypal

Or Donate anonymously using crypto!

Ethereum

0xfe58350B80634f60Fa6Dc149a72b4DFbc17D341E copy

Bitcoin

3ATGMxNzCUFzxpMCHL5sWSt4DVtS8UqXpi copy

Thank you for your support!

Follow Us on Twitter!

:(