Thread by @matt_gray_

If you don’t know how to create systems, you will never achieve true freedom as an entrepreneur.

Here is the exact process I used to build systems that make me $12,800,000 (while working 4 hours a day and traveling the world):

Systems are the secret weapon of entrepreneurs like Elon Musk and Jeff Bezos.

Systems allow you to:

• Eliminate unnecessary work
• Automate repetitive tasks like email marketing
• Delegate so you can focus on high-impact work

A good system shortens the road to the goal.

My 5 Rules for creating a successful system:

Rule 1: No morning meetings

• Consolidate all meetings to 1 day per week
• Use async video tools like Loom to record updates instead of meetings

Protect your peak creative hours for deep work.

Meetings are a creativity killer.

Rule 2: 4 hours of deep work per day

• Use the Eisenhower Matrix to prioritize important over urgent
• Focus the first 4 hours on critical tasks that drive 80% of growth

Quality deep work trumps quantity of shallow work.

Example:

My deep work time is sacred. From 6 am to 10 am, I focus solely on content creation and product development.

No meetings, no calls, no distractions.

This 4-hour block is when I do my most impactful, needle-moving work.

Everything else can wait.

Rule 3: Automate, Eliminate, Delegate

• Automate repetitive tasks
• Eliminate unnecessary tasks that don't drive growth
• Delegate low-value activities to team members

As an entrepreneur, focus ONLY on high-impact tasks that cannot be automated, eliminated, or delegated.

Example:

• I fully automated social media posting using Hypefury and Taplio
• I delegated email management to my assistant
• I eliminate weekly team meetings using Loom

This frees up 20+ hours/week to reinvest in growth.

Rule 4: Apply the 80/20 principle

• Identify the 20% of activities/clients driving 80% of results
• Double down on those and eliminate or delegate the rest
• Always ask yourself: "What's the most important thing I can do now?"

Focus on the vital few, not the trivial many.

Rule 5: Architect scalable systems

Systemize content creation, distribution, and monetization.

• My content assembly line allows me to produce weekly content in 2 hours
• My distribution is systematized through auto-posting
• My self-serve sponsorship systems helps monetize

My personal routines are also systemized:

• Morning journaling to gain clarity
• Evening reflection to optimize the next day
• Daily movement to energize body and mind

By making these non-negotiable habits, my days run on autopilot for maximum productivity and performance.

Start implementing systems today:

• Write down all your recurring tasks and responsibilities
• Break them into documented step-by-step processes
• Use automation tools to eliminate manual work
• Delegate remaining tasks to team members
• Continuously optimize for efficiency

By committing to these 5 Rules and adopting a systems mindset, you will architect an Automated Empire that prints money while you sleep.

One that empowers you to live life on your terms and experience true freedom.

So start systemizing to automate today!

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