13/ This was how I initially met a lot of investors - I put my Telegram handle on the page and a bunch of VC's reached out
Lesson: finding a gap in the market and solving it is one of the best ways to build a brand (even if that solve is a google sheet!)
14/ This led to my first unsuccessful attempt to break into crypto venture
Fall 2019 a16z was hiring for an investing role and I got a warm intro from a friend. They wouldn't even give me an interview
So I got back to work
15/ I had gotten to know @MikeZajko over bear market guinesses at Kell's on friday afternoons
Mike had seen some folks do well by organizing 'retreats' in the digital ads space (his prior life)
Crypto folks love nothing more than a boondoggle and he saw an opportunity
16/ Early 2020 we organized the first @gocryptopeaks
We invited everyone we knew and somehow got 50 people together in Tahoe for two days of skiing and crypto banter
17/ A crypto ski conference sounds a bit silly but it really helped accelerate our careers
I remember texting Mike when @KyleSamani signed up and was like holy shit maybe Crypto Peaks will work
12 months later Kyle was immensely helpful in getting Lattice off the ground..
18/ We now host ~100 top investors/founders every year at Crypto Peaks and it's become a mainstay event
Lesson: investors are humans who (mostly) like fun and hosting a dope event can be a good wedge into this business
19/ In early 2020 the market started to show signs of life
I wanted to up my investing game but still didn't have a ton of cash
I had seen a handful of folks I vaguely knew from AngelList - Niv Dror, Ryan Hoover - go out and raise small 'operator funds'
20/ I tested the waters a bit on whether I could raise a 1-2m operator fund and this was DOA
I didn't have the track record, didn't know many LP's, I wasn't a founder, just not much interest in this
Back to the drawing board...
21/ I started talking to a handful of other 'angel operators' I knew at the time about how we could operate more effectively and uplevel our investments
@crabbylions @WarcMeinstein @JoyceInNYC @ZhuoxunYin @reubenbrama @kermankohli @iamdonho fulvia cooper and a few others
22/ We launched Free Company in Q2/Q3 2020
It was a loose 'syndicate' of us basically just pooling our money deal by deal
The thesis was that the sum would be greater than the parts, we could size up check size and share dealflow
23/ Our timing was perfect and Free Company definitely outperformed most crypto VC funds from that era
We invested from mid 2020 to mid 2021 and there are some really awesome early checks in there - Hashflow, Audius, Rabbithole, YGG, Alethea, Ribbon, Axie
23a/ Lesson: Angel investing is almost always more lucrative than crypto venture
You need cash to start but if you can recycle some liquid gains/quick exits, you can do very well and don't need to worry about fund construction/admin
Crypto VC payback period is 5+ years!
24/ Once the bull market kicked into full gear, the structure just sorta stopped working
All the individual members had more cash to invest
Everyone's allocations started getting cut back so less of an incentive to bring in deals
25/ So winter 2021 I'm camped up in a cabin at Alpine Meadows and basically just working and skiing
I was doing some consulting/advisory work on gtm/network launch with a handful of projects and contributing to some DAO's
26/ I tried to figure out what my next move was - still wanted to go into crypto venture and pinged a dozen investors I knew well to get 'advice' on how to become an investor
None would hire me
Back to the drawing board
27/ Mike and I had been talking about doing something for awhile and we felt like there was an angle to launch Lattice
Some personal investments started to cook
Market was hot
And we felt like we had a market wedge with our experience on gtm/network launches
28/ Initial plan for Lattice was $5M part-time fund, but the market was hot and we ended up raising $20M and giving this a go
3/ We are literally recreating what has happened in VC/IPO markets where companies have been staying private longer, which means more upside stays 'private' (eg to VC funds) and is inaccessible to retail