My post was sort of tongue-in-cheek, but I do feel that if you're a jeans and hoodie guy, you can just find versions of what you love. Identify the qualities you like and find better versions of that thing. Will give an example. 🧵
In 2019, I interviewed @andrew3sixteen, who co-founded @3sixteen (one of my favorite denim brands). He's a busy dude, a family man, and a father to two young boys. I remember him telling me that, except for outerwear, he only buys clothes that can be thrown into the wash.
He doesn't even engage in the kind of meticulous shoe-care techniques that are often talked about online (leather conditioning, polishing, etc). These are his Viberg work boots (new vs old). He prefers things that are easy to care for and get better with age.
3sixteen has been around for over 20 years now. It started as a streetwear brand and then moved to cut-and-sew at some point. I asked Andrew how his style has changed over the years, and he said, "Not much." He still wears hoodies, t-shirts, jeans, and flannels.
"Things just fit better," he told me. He also identified what he likes and found better versions of those things. For example, he realized that he likes heavier flannel shirts, especially ones with coarser, visible weaves. And t-shirts that don't sag after a few washes.
He gave some tips on how to build a wardrobe: focus, learn, try stuff out, ask for help, and have fun. It's not ground-breaking stuff, but it's reasonable and actually how good wardrobes are built.
Some of the stuff I like about his wardrobe:
1. The clothes are made from materials that only get better with age. So the flannel shirts, jeans, and boots actually look *better* when they're beat-up. This way, he never feels he has to replace things. He cherishes what he owns.
2. On top of what are stylistically really basic pieces—jeans, flannels, sweats—he also splurges on cool outerwear. A good jacket can really make an outfit. In the winter, he wears things like deck jackets and a Schott B-3; in the warmer months, he switches to trucker jackets.
3. I also like the way he accessorizes. He wears a lot of jewelry, such as chunky rings, bracelets, and necklaces. The size, styling, and materials suit his aesthetic and add visual interest to what are somewhat simple (but quality) outfits.
Your wardrobe is a pretty personal thing. There's no singular "right" way to build one, and everyone has different goals. Some guys just want to avoid looking "wrong" at the office or at social functions; others want to dress to attract a mate. These are all legitimate goals!
My perspective is very much from the viewpoint of a hobbyist/ enthusiast. I think many solutions approach the process of building a wardrobe as a "minimize time/ maximize output" problem. Like ticking a checkbox from your to-do list. This is from that article about $500 stylists:
Those sorts of approaches feel cold to me. I'm not convinced that guys end up loving what they wear and thus keeping what they buy. But perhaps they do! My feeling is that you should explore what's available and find joy in clothes, but I realize this is not everyone's bag.
Many people have commented on how both of these outfits look boring. But if they express what the guy wants to express, it may be better for him to go down that route and figure out what is a better version of something that *works for him.*
Many of the suggestions I've seen seem to impose someone's vision of style onto that person. But that's like shoving words in someone's mouth. What do they want to express? What language do they like? What makes them happy? IMO, it would be better for him to explore.
So I would reframe it: price is not that important outside of giving you more options. I would not encourage him to replace everything he owns with "more expensive" versions. I would encourage him to explore, like the process of finding your favorite album or restaurant.
If people can't believe that you paid a bunch of money to wear hoodies, but those make you feel good, who cares? Your style does not have to please everyone. Links:
Let's start with an experiment. Here are two men wearing tailored jackets with jeans.
Which do you think looks better?
If you choose the outfit on the right, then we have the same taste. But why does he look better?
The answer stems fro a basic rule of classic tailoring: the jacket needs to have a certain relationship with the trousers so as to form a harmonious whole.
On April 30th, Josh Smith of Montana Knife Company said you won't have to worry about tariffs if you buy American.
Last week, he realized his costs are going up bc he imports equipment and steel. And so do his suppliers.
IMO many people aren't aware of how much they import.
Genuinely not posting this to gloat, but hoping that people reevaluate how much of their life is connected to an international supply chain. Many small businesses, including artisans, will see their businesses shutter because of these tariffs, regardless of how they voted
Extremely long, but if you want to hear it, Josh breaks down the challenges he's facing. I hear similar stories in menswear (e.g., 3sixteen needing to import the best denim, which comes from Japan). All this now faces tariffs.
Glad I bought a Sebenza in MagnaCut before all this.
In this thread, I will tell you, definitively, whether Sydney Sweeney has great jeans.
This way, you will be more informed when shopping for your wardrobe . 🧵
I should state two things at the outset.
First, I never comment on womenswear because I don't know anything about it. This thread isn't actually about Sweeney's jeans (sorry, I lied). But in the last few days, I've seen grown men buying American Eagle jeans and I can't abide.
Second, while clothing quality matters, it's more important to develop a sense of taste. Buying clothes isn't like shopping for electronics — you don't "max out" specs. It's more like buying coffee — you sample around and identify what notes you like. Develop taste.
Sometimes I think about the closure of G. Lorenzi, a Milanese gentleman's shop that had been around for almost 100 years until their closure in 2014. The shop was special because it carried so many one-of-a-kind items from artisans — total handmade craft production, not factory.
At the time of their closure, they still carried over 20,000 items of 3,000 models, including speciality knives, picnic sets, and nutcrackers. They had over 100 styles of nail clippers and 300 different hairbrushes alone. Proprietor Aldo Lorenzi scoured the world for artisans.
There's nothing wrong with factory production. But as more of our lives get taken over by machines — including art and writing — this sort of production feels special.
Trailer for "A Knife Life," a documentary about the store by my friend Gianluca Migliarotti, available on Vimeo
I spent 15 yrs on a menswear forum. The longest argument I had was over a tiny detail that can be seen in this photo. For 6 months, I argued with the same five guys non-stop every day. The argument got so heated the forum owner banned one guy for life.
As I've mentioned before, there's a lot of coded language in menswear. Navy suits can be worn with black oxfords because this was the uniform of London businessmen. Brown tweeds go with brogues because these clothes were worn in the country. In this way, we get formal vs. casual.
The same is true for shoes. Tiny details come together to communicate something, much like how words form a sentence. Black is more formal than brown; calfskin more formal than suede or pebble grain; plain design is more formal than broguing. All of this stems from history.
The year is 2024 and you're browsing for a new shirt online. You come across a store selling shirts from Portuguese Flannel. You do your research and find they make quality garments: clean single-needle stitching, flat felled seams, quality fabrics, MOP buttons, classic designs
So you go ahead and purchase one. The shop charges 139 Euros and throws in free shipping. Given the exchange rate in 2024, that means you paid $163.19.