Justin Welsh Profile picture
Jul 26 22 tweets 4 min read Read on X
I'm a 43-year-old entrepreneur.

If you're still in your 20's, read this:
1. The biggest difference between success & failure is getting started.

The majority of people I know fantasize about things that actually can be accomplished.

They just never get started.
2. The 2nd biggest difference between success & failure is persistence.

Most people give up in the "I suck at this" phase without considering the journey from a 30k ft view.

Successful friends & peers of mine have almost always been doing their "thing" for decades.
3. 99% of people are out for themselves, even if it doesn't appear that way.

Most people might find this pessimistic, but I just find it realistic.

Curious about someone's motivation?

Look at how they are incentivized.
4. Comparing yourself to others is the easiest way to get distracted.

You can only control how successful you are, not how successful someone else is.

Be the best version of yourself, not a better version of someone else.
5. It's difficult to build a work ethic without the right environment.

Everyone talks about "hard work" and "outworking the competition".

It's tough to force this behavior.

Curate your environment and the behavior is a more likely outcome.
6. The most important skill to learn is how to learn on your own.

Mentors are great, but they are overrated.

Mentors work well when you've reached a ceiling of teaching yourself everything possible.

Learn to learn and you're unstoppable.
7. Your 10-year plan should be flimsy.

When I look at the people in my network who are on top, most have embraced pivots, chance, and randomness.

They had a plan. They had milestones.

They changed them when data and feedback suggested doing so.
8. Getting 1% better at something means leaping millions.

1% of the total internet-connected population is 49M people.

Continue to get 1% better each month, quarter, or year, and you're making significant strides in the overall ecosystem.
9. Everyone has knowledge that other people will pay for.

The idea that you have to be an "expert" or have a certificate to teach or sell something is false.

You can make a living helping those 2-3 steps earlier in the journey than you.
10. There is absolutely nothing wrong with being selfish.

Can you be selfish to a fault? Of course.

If you always put the needs of others over yours (and your family's), life will be more difficult.

Give and take. Or get taken advantage of.
11. 10% of people will hate what you do no matter what.

There is a group of people that will always dislike you and your mission. No matter what.

Focus on the 90%.
Not the 10%.
12. If you can't teach yourself, you're a liability.

If people have to spend their time teaching you simple things that you can learn on the internet, you'll always be considered a liability.

Being auto-didactic is a differentiator.
13. Don't spend time with people who don't reciprocate.

My therapist put it best when she told me this:

"Reciprocity is an indicator that someone is invested in the relationship."
14. You won't do anything special without a little risk.

Winners nearly always took some risk.

- Risky idea.
- Risky execution.
- Risky go-to-market.

Don't be catastrophic. But take chances.
15. Divorce from anyone who drains you.

Your environment is critical to success.

People either add to your energy or subtract from it.

You'll spend 10x more time dealing with the subtractors. Cut early.
16. Time is the single greatest asset.

It's a cliche for a reason.

Of all of the things I wish for, having more time is number one by a long shot.

I wish I would have appreciated time at a much younger age.
17. Money is not the root of all evil.

Money is simply the key to unlocking who you are as a person.

Get some money so you can be the best version of yourself.

Help other good people get theirs too.
Bad people with money are what's evil.
18. You can't say yes to everyone.

I've learned that saying yes to everyone means saying no to yourself and the people you care the most about.

A 15-minute brain pick with a stranger or 15-minutes more with your spouse?

It should be that easy of a choice.
19. Consistency wins.

There are lots of skills you can learn.

But as a pure trait? Consistency is tough to beat.

Do your thing every single day and reap the rewards downstream.
20. Nearly everyone is winging it.

Are some people light-years ahead when it comes to their thing? Of course.

But most people who you admire are still figuring it out.

Every day, just plugging along. As nervous as you are.
Well...that's a wrap. I hope you got some benefit from this. If you enjoyed this thread:

1. Give me a follow (@thejustinwelsh)
for content on all things Solopreneurship.

2. Reshare it with your audience.

Have a great Friday.

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More from @thejustinwelsh

Jul 11
Today I turn 43.

Here's every unique lesson someone taught me in my 21-year career:

1. Don't f*ck around in your 20s.
2. Build meaningful & modern skills ASAP
3. Travel internationally before you're 25.
4. Don't burn bridges at any job.
5. When you're successful, lose your ego.
6. If you party hard, work harder.
7. Date people you have a future with.
8. Don't take roles you have no interest in.
9. If given an opportunity, do your best.
10. Build boundaries with your boss.
11. Never lash out at work.
12. No angry emails. Talk in person.
13. Never sh*t-talk your colleagues.
14. When you need help, ask for it.
15. Take small risks early in your career.
16. Assume positive intent.
17. Most mistakes? Ignorance not malice.
Read 8 tweets
Jul 8
50 pieces of advice after 5 years as an entrepreneur:

1. Nobody is coming to save you.
2. Be on time for important things.
3. Go to therapy and be honest.
4. Drink less alcohol.
5. Learn to sell or you're going to struggle.
6. Thick skin is a requirement.
7. Support people, don't tear them down.
8. Someone will always hate you.
9. Price your offer for access.
10. Learn to teach yourself.
11. You learn 10x by trying than reading.
12. Start figuring stuff out on your own.
13. If people root against you, remove 'em.
14. Always over-communicate.
15. You can learn from everyone.
16. Everyone you talk to is also full of it.
17. Your business heroes are normal.
Read 12 tweets
Jul 5
Working 60 hours per week for 45 years is a tough pill to swallow.

Instead, think about your life using these 5 rules:
1. Scale Yourself:

It's important to find a way to move from earning 33% of the day (9 to 5) to earning 100% of the day.

Think 1x, publish 10x.

"You can create software and media that works for you while you sleep." - Naval
2. Diversify Yourself:

Don't put all your eggs in one basket. Diversify how you earn.

- Coaching
- Courses
- Community
- Sponsors
- And more...
Read 7 tweets
Jun 5
How to build a $1,300/month side business for $19.

Here's the entire 16-step business plan for you:

1. Clean up your X profile to reflect what you do for people.
2. Create daily content that talks about one specific challenge you solve.

3. When people ask questions about your content, send them a DM.

4. Ask them if they'd like to talk for free, to see if you can help.
5. Do 15-20 calls to better understand how to solve their problem.

6. Create a process you can walk people through in 60 minutes.

7. Then go to Carrd and build a simple personal website for $19.
Read 8 tweets
May 26
10 thoughts on the mindset required to be a solopreneur 🧵
1. You can't be a victim

The moment you believe the deck is stacked against you, you've already given yourself an excuse to fail.
2. You can't have thin skin

No matter how hard you try, somebody or a group of somebody's will dislike you, your brand, what you stand for, and everything you build. Who cares?
Read 13 tweets
Apr 24
My digital course sales have grown to $193,023 in the last 30 days.

That's an 11.7% improvement from the previous 30.

It's all from a simple monetization strategy.

Steal it for your business here: Image
There are more than just monetary benefits to this:

1. It’s easier to focus.
2. It’s easier to create relevant content.
3. You’re sales will be way more natural.
4. You’ll show off your deep expertise.

Let's dive in ↓
1. Create a Hub piece of long-form content:

We’re going to start with a 'hub' piece of long-form content like a:

- Newsletter
- Podcast
- Video

Mine is my weekly newsletter, The Saturday Solopreneur.

In January, I wrote this issue about optimizing your LinkedIn for 2024. Image
Read 13 tweets

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