My digital course sales have grown to $193,023 in the last 30 days.

That's an 11.7% improvement from the previous 30.

It's all from a simple monetization strategy.

Steal it for your business here: There are more than just monetary benefits to this:

1. It’s easier to focus.
2. It’s easier to create relevant content.
3. You’re sales will be way more natural.
4. You’ll show off your deep expertise.

Let's dive in ↓

Lots of people on X talk about side hustles, but nobody tells you how to start.

So, here's how you build a side hustle (while employed full-time):

1. Pick a topic you can talk about for 30 minutes unprepared
2. Create daily content sharing your knowledge 3. When people ask questions, DM & schedule calls.
4. Listen for common challenges during your calls.
5. Create a short video product to address those.
6. Send it to the folks you helped on those calls.

Today, my little one-person business crossed $7.5M in total revenue.

It took 1,712 days, I ran zero ads & operate at a ~91% margin.

Here are the 22 steps of my wild & strange journey:

Hope they are helpful to someone ↓ 1/ Created lots of noise

When I was just getting started, I looked at attention as my friend.

I wrote content every day before I even had a business, just to find my voice.

I started on LinkedIn.

I shared my thoughts & observations about building a SaaS unicorn as the CRO.

50 pieces of advice after 4.5 years as an entrepreneur:

1. Nobody is coming to save you. 2. Respect people's time.
3. Learn to teach yourself.
4. You learn 10x more trying than reading.
5. Learn to sell or you're going to struggle.
6. Thick skin is a requirement.
7. Support people, don't tear them down.
8. Someone will always hate you.
9. Price your offer for access.

15 lessons about solopreneurship that took me 4.5+ years to learn: 1/ Plan

When you're running 100 mph, things get chaotic.

Over the years, I started breaking my revenue goals down to the day.

Bite-sized goals are more approachable & help increase your likelihood of success.

I highly suggest backing into yours by month, week, and day.

The simple, 5-step social media funnel I've used to generate $6.74M+ in revenue: 1. Start at the end

What will you be selling?

- A service
- A product
- A community
- Whatever you sell

Choose your preferred outcome and we'll start with the end in mind.

Everyone should have a side project that earns $275+ per day.

Here are 4 simple examples that might help: 1. Build a service-based business

Why I like a service-based business:

Generally, easier and lower cost to get started.

Plus you can likely charge 3x to 5x what you make (hourly) at your 9 to 5 job.

Find people 2-3 years behind you in your expertise and help them.

At your job, you might get a 5% pay bump each year.

$40k salary this year. $45k next year.

That's a 96 cents an hour raise.

Here's a better option: 1. Solve a problem:

Find something you're genuinely curious about and do a deep dive into figuring it out.

Use YouTube, Google, ChatGPT, ask your friends, find people in the field, etc.

Teach yourself!

My little one-person business does ~$308k/mo in revenue.

It costs me $2,203/mo + 2.9% to run it.

Here are the 10 no-code tools that run my business:

↓ Courses, payments & coaching: Kajabi

Kajabi makes my life very easy.

It bundles my landing pages, forms, customer CRM, payments, coaching, and courses together.

It's truly my favorite tool for the cost.

More here:

Cost: $399/month saturdaysolopreneur.link/kajabi

Everyone should have a side project that earns $150+ per day.

Here are 4 simple examples that might help: 1. Build a service-based business

Why I like a service-based business:

Generally, easier and lower cost to get started.

Plus you can likely charge 3x to 5x what you make (hourly) at your 9 to 5 job.

Find people 2-3 years behind you in your expertise and help them.

15 lessons about solopreneurship that took me 4+ years to learn: 1/ Plan

When you're running 100 mph, things get chaotic.

Over the years, I started breaking my revenue goals down to the day.

Bite-sized goals are more approachable & help increase your likelihood of success.

I highly suggest backing into yours by month, week, and day.

You should consider quitting your job in 2024.

Here are 10 reasons why: The Internet:

There has never been a better time to start an Internet business.

You have access to 4.9B5 potential customers.

Break your current earnings into weekly chunks.

Can you find enough people to pay you each week for your knowledge or services? Likely yes.

How to make your first $1 on the internet: 1. Talk to people

You can't make a dollar without understanding people's problems.

Too many people skip this step.

Go talk to your prospective customers.

Find out what their top 2-3 most painful problems are.

Can you solve them? If so, then...

How to make your first $1 on the internet: 1. Talk to people

You can't make a dollar without understanding people's problems.

Too many people skip this step.

Go talk to your prospective customers.

Find out what their top 2-3 most painful problems are.

Can you solve them? If so, then...

Today, my little one-person business crossed $5M in revenue.

That was my big goal when I started on August 1st, 2019.

It took 1,548 days, I ran zero ads & operate at a 92% margin.

Here are the 20 steps of my wild & strange journey:

Hope they are helpful to someone ↓ 1/ Created lots of noise

When I was just getting started, I looked at attention as my friend.

I wrote content every day before I even had a business, just to find my voice.

I started on LinkedIn.

I shared my thoughts & observations about building a SaaS unicorn as the CRO.

Everyone should have a side project that earns $150+ per day.

Here are 4 simple examples that might help: 1. Build a service-based business

Why I like a service-based business:

Generally, easier and lower cost to get started.

Plus you can likely charge 3x to 5x what you make (hourly) at your 9 to 5 job.

Find people 2-3 years behind you in your expertise and help them.

Why you should consider quitting your job in 2024: The Internet:

There has never been a better time to start an internet business.

You have access to 4.9B potential customers.

Break your current earnings into weekly chunks.

Can you find enough people to pay you each week for your knowledge or services?

Likely yes.

Build a business where you can:

- Own your story
- Put other people first
- Volunteer on Tuesdays
- Live anywhere you want
- Forget what day & time it is
- Go out to lunch with your spouse
- Take your kids to school every day

Forget "scale" and "winning".

Live. If you work 60 hours per week to enjoy one vacation per year, are you living?

If you sacrifice time with your spouse & kids to make an extra $50k, are you living?

If you're irritated around your family every day, are you living?

If your answer is "no" then try Solopreneurship.

At your job, you might get a 5% pay bump each year.

$40k salary this year. $42k next year.

That's a 96 cents an hour raise.

Here's another option: Build income through curious, self-education:

Solve:

Find something you're genuinely curious about and do a deep dive into figuring it out.

Document:

Take notes about everything you tried, what worked, what didn't, learnings, best practices, and surprises.

Then?

The best 1% of Solopreneurs understand:

- Top-of-funnel metrics
- Middle-of-funnel metrics
- Botton-of-funnel metrics

Here's the difference (and why they matter): Top of funnel metrics:

- Likes
- Shares
- Comments
- Impressions
- New followers

These metrics show people are discovering you.

That's where it all starts.

But so many solopreneurs struggle to get people to the next step.

99% of people: How can I grow my business quickly?

1% of people: How can I set my business up for long-term success? The truth is, you probably won't grow quickly.

In fact, in the beginning you're just trying to stay alive.

Here's what to expect with Solopreneurship:

- Phase 1: Survival
- Phase 2: Process & systems
- Phase 3: Growth
- Phase 4: Defense
- Phase 5: Automation

Where are you?