Some misinformation in today's US presidential debate about who bears the cost of tariffs. So let's talk about how tariffs affect what you pay for a suit. 🧵
Note, the following model is very stylized since I can't capture all the nuance in a Twitter thread. But the info was given to me by the Senior VP of a major US suit factory, who also happens to serve as the president of a trade organization for clothing designers and executives.
There are three ways to make a suit: fully fused, half canvassed, and fully canvassed (in ascending order of quality). Let's assuming for this model that the suit is designed in the United States and manufactured in China, then imported into the US for sale.
So, how much does it cost to make a fully fused suit in China? We can estimate the costs to be:
— Labor: $10
— Fabric: $105
— Trims: $30
This is what it costs the factory ($145). The factory needs to make a profit, and in this industry, they typically operate on a 40% gross margin. Which means they markup the garment by 66.67%.
So they sell the suit to the US brand for $242. Once paid, it goes on a ship.
When the ship arrives in the US, the government sees there there's a suit arriving from China. Consequently, they impose a 25% tariff (this is the actual number). The entity who pays this cost is the US brand. On a $242 suit, that means paying $61 in taxes to the US government.
Now the US brand's total cost (manufacturing + import duty) is $303. Of course, they also need to make a profit. Brands commonly have a 60% gross margin, which means they markup the suit by 150%. The import tax is then passed onto the consumer.
That means you, the consumer, pay $758 for a fully fused suit made in China.
But what if the US government didn't impose any tariff? Well, then the brand would only pay $242, and the retail price would be $605. Hence, the consumer saves $153.
Let's quickly run through the other types of suits. For a half-canvassed suit, a factory will typically pay:
— Labor: $20
— Fabric: $105
— Trims: $30
The factory's manufacturing cost is $155, which means they sell it to the US brand for $258. The brand then pays $65 for import duty, and the resulting retail price is $809.
If there were no tariff, the retail price would be $645, so a savings of $164 to the consumer.
And what about the highest end? A fully canvassed suit? Well, a Chinese factory can expect to pay:
— Labor: $94
— Fabric: $105
— Trims: $30
Again, the factory's manufacturing cost is $229, which means they sell it to the US brand for $382. The brand then pays $96 for import duty, and the resulting retail price is $1,195
If there were no tariff, the retail price would be $955, so a savings of $240 to the consumer.
Of course, the point of these import duties is to make it more expensive for US brands to manufacture abroad. As JD Vance noted in an interview, people who impose these taxes are hoping to discourage US brands from using overseas factories, and thus hire Americans.
There's a lot of debate over whether this works. US suit manufacturing is undeniably a shell of its former self. And it's notable that the people who work in these factories are typically first-generation immigrants from Latin, Asian, and Afro-Caribbean countries.
There's a very simple reason for this: native born Americans often think garment manufacturing jobs are beneath them. And in any case, many don't even know how to sew. Immigrants often arrive here with sewing skills they learned back home.
I personally don't care where things are made, as I am not a nationalist. I only care that workers are treated fairly (e.g., labor protections, fair pay, etc).
However, I do question whether people are honestly willing to pay what it costs to make clothes in the US.
When Bikers for Trump went around searching for someone to make their pro-Trump t-shirts, they said paying just $8 more for a US-made t-shirt would be too much. They have good reason to believe this: most consumers are very price sensitive when it comes to clothing.
It was also recently discovered that Rudy Giuliani buys $10 polyester ties off Amazon, even though he could have bought a made-in-USA tie from Brooks Brothers for about $100. These were made in Queens, where he was once mayor. (I believe the factory is now closed)
Whether you think tariffs will bring back jobs or not, there are two undeniable facts: US brands pay the cost, and they typically pass the cost to consumers. With retail markups, the difference for a suit can be in the hundreds of dollars.
If you think inflation is bad now, tariffs will certainly make it worse.
Secondly, the end goal—to make consumers buy American—is available now. Clothes are still made in the US. You simply have to be willing to pay what it costs. Ask yourself: will you?
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Here is a guide breaking down what goes into quality men's footwear. This is focused on men's shoes, as women's shoes, depending on the style, will have different construction techniques and thus standards. 🧵
First, let's set a standard. What does it mean for a pair of shoes to be "good quality?" In this thread, I define that standard to be two things:
— Do the shoes age well?
— Can they be easily repaired?
In short, you should want and be able to wear the shoes for a long time.
We'll start with the part most people see: the uppers.
Quality uppers are made from full grain leather, which shows the natural grain of the hide (pic 1). Low quality uppers will be made from corrected grain, where bad leather has been sanded and given a chemical coating (pic 2)
When I was on a menswear forum, one of my most controversial opinions was that certain coats look better when they're worn open, while others look better when they're closed.
For instance, which of these two outfits look better to you? 🧵
If you shop for an overcoat today, there's a good chance you'll land on a single breasted. As suits and sport coats have receded from daily life, the types of outerwear that men historically wore with them have also slowly disappeared.
If you look at the past, men had all sorts of designs to wear over their tailored clothing: polos, Ulsters, Balmacaans, Chesterfields, paletots, wrap coats, etc. They were offered in a wider range of materials: gabardine, camelhair, covert, heavy tweeds, etc.
The reason why this looks off is bc the coat is built from many layers of material — haircloth, canvas, and padding — which sits on top of another jacket with similar structure. This can make you look a bit like a linebacker. If you find this to be the case, switch to a raglan 🧵
A raglan is defined by its sleeve construction. Most coats have a set-in sleeve, which is to say the sleeve attached to a vertical armhole, much like a shirt. A raglan, by contrast, has a diagonal seam running from the neck to armpit. Historically, this was put on raincoats.
A raglan construction is a bit more waterproof that its set-in sleeve counterpart because there's not vertical seam in which water can sit and eventually penetrate. But most importantly, it's completely devoid of padding. This results in a softer, rounder shoulder line. Compare:
If you mainly wear suits and sport coats, then you will want a simple dress watch on a leather strap. Remember that the spirit here is elegance, so the watch should also be elegant. Certain dress chronos can also work, such as the Vacheron Constantin 4072 in pic 4
If your wardrobe leans a bit more rugged — bombers, boots, raw denim — then you'll want a similarly rugged tool watch. Something like a dive watch or G-Shock. These larger watches will look more at home with your visually heavy clothes. Although small military watches also work
Within the part of the menswear industry that I operate in, Roopa Knitting Mills is widely regarded as one of the best hoodie manufacturers. Founded in 1991 by an Indian immigrant named Nat Thakkar, they do every production step after yarn spinning in Ontario, Canada.
That means knitting, dyeing, cutting, sewing, embellishing, and finishing. They knit fabrics on high-end German machines at 22 revolutions per minute, whereas fast fashion brands may use materials knitted at 30 revolutions per minute (or more).
Not true. Both Joe Biden and Gavin Newsom wear ready-to-wear or factor-made clothes produced on a block pattern.
I'll show you how I know. 🧵
First, what do you notice about this jacket?
For me, the glaring issue is how far the sleeve comes down.
In a 1966 essay titled "The Secret Vice," Tom Wolfe wrote about men obsessed with custom tailoring. He talked about "marginal differences" such as working buttonholes.