Mike Madrid Profile picture
Oct 28 6 tweets 2 min read Read on X
The racial slurs at Trumps rally in Madison Square Garden could cost him the election. Why?

First, even if it just moves Pennsylvania marginally its game over and it’s likely to move Latino’s and Republicans there.

Puerto Ricans are the largest Latino plurality in PA and
Harris is doing best in PA with Latinos of all the swing states.

PA had huge Latino rightward shifts in 2020 & 2022 meaning there was a lot of Democratic crossovers to Republicans. That existing registration history suggests they can also be brought back.
450K Puerto Rican voters in PA (33,500 in Allentown alone)

Just a few points return of these voters could be a disaster for Trump and Bad Bunny, Marc Anthony, Jennifer Lopez, Residente and Geraldo Rivera weighing in can move 1-3 points.

Moreover…
This rally was a disaster for disaffected Republicans struggling with leaving Trumps GOP. They were reminded in the starkest terms why they hate what’s going on in their party.

Guess which swing state had the highest rate of GOP defections to Biden: Pennsylvania
Latinos are also late deciding voters who overwhelmingly vote on Election Day. This racist circus decided to pitch its tent right when Latinos are paying attention.

¡Disastre!

But there’s one more big reason this story is likely to have long legs…
It’s because it wasn’t Trump that dropped the race bomb. If it were Trump we’d have rolled our eyes and moved on by now but it wasn’t & Republicans are already denouncing it.

That matters. A lot. I explain more why here open.substack.com/pub/greattrans…Image

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More from @madrid_mike

Oct 8
There are three issues proven to move Republican voters past ‘The Bannon Line’ from 2020.

January 6
The Big Lie
Dobbs

Focus on these three issues and you win the race. Harris can pass the Bannon line and get a record number of Republican votes.
You do not need a permission structure to defend your body or your country.

I’m deeply honored & grateful for those Republicans who have the courage to step forward against Trump. Everything helps at this moment.

But let’s be clear - we’re way past a ‘permission structure’
We’re not selling toothpaste folks.

The threat to our country and our rights is existential and that’s why 17-20% of Republicans were peeling off Trump - before Nikki Haley, before Liz Cheney, before the convention.

Republican defections will win this race for Harris but…
Read 6 tweets
Sep 29
So what’s going on with the Latino vote?

Another credible poll comes out showing Trump gaining ground.

It’s not a methodology problem. No it’s not a sample size problem.

It’s really. So what gives?
Here’s the latest poll that came out today.

No doubt there’s gonna be some panic and the talking heads are gonna start telling us the polls bad for whatever reasons they can conjur up. nbcnews.com/politics/2024-…
But folks this comes just days after Pew Research put out a poll showing a problem also (Trump up to 39%) pewresearch.org/race-and-ethni…
Read 12 tweets
Aug 14
The biggest tell is the first paragraph “The very early polling on a Harris-Trump election suggests a reset in the fight over Latino voters. The Hispanic electorate now looks more in line with the other Trump-era elections of 2020 and 2022 than with a wide partisan realignment.”
The 2020 and 2022 campaigns were the ‘partisan realignment’…(not really sure what that means actually)

This isn’t a reset as much as it’s a return to a historically low range of a Democratic nominees support level at this point in the race.
A 37% support level for Trump is not good - no matter how it’s being spun.

As I’ve been saying, that’s the number to watch, it’s really what matters.

This polling matches what Biden’s pollsters put out last week in The New Republic so what does that mean?
Read 8 tweets
Aug 10
A PAC supporting Kamala Harris is up with a new ad focused on housing and homeownership - take a look and let’s discuss how this effects Latino voters shall we?
More than any other policy specific on the economy homeownership explains Latino men drifting to the GOP - homeownership is central to both the Latino economy and is a critical first step into the middle class.

The Biden years have been tough on Latinos here
Interest rates have tripled & inflation has chopped off 20% of the dollars value in recent years.

This has crushed the home building industry where 1 in 5 Latino men are employed in construction or related fields.

That’s a massive number.
Read 6 tweets
Aug 9
Oh boy. This is big. The Kamala Harris campaign is on the air with a new ad and it’s a banger - take a look at it and then let’s discuss, shall we?
I can’t explain how significant a shift this is for Democrats. It’s extraordinary and it is a complete reversal of basically everything they’ve been doing since 2012.

In fact, it’s basically a repudiation of that approach.

This is very good news.
This ad is sharp, direct, no nonsense and establishes Harris as a border hawk and tough on crime - essentially saying illegal immigration is criminal behavior.

Remarkable for a Democrat. Stunning.

This ad is effective, powerful and designed to protect from what’s coming
Read 10 tweets
Aug 8
Kamala Harris just dropped an ad targeting Latino voters. Here it is - take a look and then let’s discuss, shall we?
This is a biography ad seeking to introduce Harris to Latinos. Which Latinos? We’ve got some strong clues and that tells us a lot about how the campaign is looking at Latino voters

Good news is the ads are also in English (Thank God) so they’re making progress
Despite the chirping from Latino Democratic consultants yesterday saying that buying in Spanish is ALSO something they should be doing….yeah, no.

That’s wrong symbolically and substantively.

Again, good news is this ad shows they’re breaking out of that mindset
Read 10 tweets

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