derek guy Profile picture
Nov 30, 2024 14 tweets 8 min read Read on X
I'm happy to explain why that sweater is $500. 🧵
I should note that I know not everyone can afford a $500 sweater. That's why my Black Friday post includes things such as this $80 J. Crew sweater. In the past, I've also written guides on how to to get top-of-the-line vintage Scottish cashmere knits on eBay for ~$50. Image
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But since I appreciate craft and wish to see craftspeople be able to earn a living, I'm also happy to promote things that I think help keep these traditions alive.

So, why is this Chamula sweater $500? It's because of how it was made. Image
Most sweaters are made on flat bed or circular knitting machines. If the manufacturer is good, they'll hand-link the panels together so the finished product doesn't have a bumpy seam. When shopping, look for something called a "fully fashioned" sweater. It's a sign of quality. Image
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The amount of industrial technology in this process allows you to buy a pretty good sweater for $200 or less. But there are also companies that produce sweaters the old fashioned way: by hand.

Chamula is one of those companies. Here is the brand's founder, Yuki Matsuda Image
Chamula uses Merino yarns sourced from pure bred sheep grazing on mountains in Mexico. These fibers are then hand-spun on spinning wheels and then hand-dyed into rich colors. The resulting yarns are given to indigenous Mexican knitters who hand-knit them into sweaters. Image
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Does the amount of handwork make for a better sweater? Well, it depends on what you mean by "better."

Depending on the design, hand-knitting a sweater can sometimes produce intricate stitches not possible on a machine. Depending on the process, you can also get customization. Image
Flamborough Marine is one of my favorite producers for handknit sweaters. They make in a fisherman style known as the guernsey (sometimes spelled gansey), which has identical panels from front-to-back and features a high neck collar and dropped shoulder seams. Image
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Daniel Day-Lewis once had a sweater made here. He said it was inspired by a fisherman knit once owned by his late father, Cecil Day-Lewis, and had a similar design made through Flamborough Marine. Rajiv Surendra also owns a sweater from the company. Image
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These knits are itchy, dense, and wonderful. They function like windproof outerwear. Since each sweater is fully handmade and knitted upon order, you can ask for anything you want. When delivered, the sweater comes with a little card signed by your knitter.

Cost? About $625. Image
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Chamula's sweaters are ready-made, not custom, and they're not as dense or windproof as Flamborough Marine's guernseys. Instead, the yarns are extremely plush and spongey; the low gauge means you get a slightly looser, more open knit. Image
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I treat mine a little more delicately than I would, say, a standard machine-knit Shetland. But I love the unique texture they bring to an outfit. I also love that these were made by hand from start to finish by indigenous Mexican knitters carrying a craft tradition forward. Image
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The $500 price reflects the time and skill that goes into these garments. Is hand-knitting better? Not necessarily, but if you fall in love with the process, perhaps you'll love and treat the knit with more care. And be more likely to repair and wear the sweater for a long time. Image
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That said, I think you can appreciate something without wanting to own or purchase it. The price alone should not be reason for ridicule. Workers deserve fair pay, and even if you can't afford to buy something, you can appreciate that someone is laboring to keep a craft alive. Image
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More from @dieworkwear

Feb 15
Not true. I'll give you some examples of when styles crossed over from womenswear to menswear, and how men have worn straight-up womenswear or just feminine styles in cool ways. 🧵
We should first recognize that gender codes are socially constructed. Clothing is not inherently masculine or feminine—codes are contextual and can change over time. Aristocratic men once wore bright red heels. Then they became womenswear until that notion was challenged again. Image
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Plenty of things started on the womenswear side of the aisle before crossing over into men's. Prior to the 20th century, men carried pocket watches and only women wore wristwatches. The humble t-shirt began as the top of union suits, which was once considered women's underwear. Image
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Read 20 tweets
Feb 14
Actually, the US government has been involved with clothing in a few ways. The results have been glorious. Let me show you. 🧵
During the early 20th century, when labor was more divided by gender, the US Dept. of Agriculture organized youth clubs orientated around developing certain skills. Chief among them were clothing clubs, which taught young girls how to cut, mend, and sew clothing. Image
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In her book The Lost Art of Dress, historian Linda Przybyszewski estimates that more than 324,000 girls participated in clothing clubs (cooking clubs were a distant second with half as many members). The US gov also funded home economics education, which taught similar skills. Image
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Read 16 tweets
Feb 10
I don't know anything about womenswear, but I've noticed that women's tailoring is typically free of the problems I commonly see on men. I had dinner with a bespoke tailor last night who explained why this may be so. A thread for those interested. 🧵 Image
Disclosure: I don't know how the patterns were drafted for the clothes featured in this thread. That would make a big difference in how they should be judged. But for the purpose of this thread, I'll assume they're ready-to-wear or designer (i.e., adjusted off a block pattern). Image
One thing I notice is that women's tailoring typically features a high armhole. For instance, at last year's DNC, every politician who made a speech raised their hand at some point. On men, this typically resulted in their jacket lifting. But not so on women. Image
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Read 16 tweets
Feb 8
Here is a guide on how to dress like this. Image
First, some basics. It's easier to dress like this if you involve some kind of activity. I suggest going out to a nice restaurant or bar. Or going to a party or an evening show. You can also dress like this just to have fun in the city (e.g., going to the museum). Image
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Another thing: there are elements in this outfit that may be harder to pull off, such as the hair-on-hide coat. Can you try? Yes, of course, but it's more of a statement piece. Needs the right haircut/ personal vibe.

The rest, however, is pretty easy. Let's start. Image
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Read 20 tweets
Feb 7
It's interesting to see how gender in aesthetics is constantly a moving target. Will explain how four outfits from today's Todd Snyder FW25 show were once considered very masculine, but now may not because men perform disinterest in clothes. 🧵
The first is straightforward: single-breasted, notch lapel suit made from grey herringbone tweed. My guess is that this model is wearing a size up for styling purposes (gives him some swagger). The cut you'll try in-store will probably be a little slimmer. Image
Of course, tweed is that prickly woolen that British men once wore while playing sport in the countryside. It used to be that men's wardrobes were strictly divided between town (London) and country, but such rules broke down over time. Hence the phrase "tweed in the city." Image
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Read 23 tweets
Feb 4
I can. In fact, the Canadian version is so great, I can't think of an American equivalent. 🧵
Before Europeans landed in North America, the Pacific Northwest was populated by the Coast Salish people, who had been here for thousands of years. During the 19th century, many made a living by selling woven blankets to traders. The blankets typically featured geometric designs. Image
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Business dried up in the late 19th century as the market was flooded with Hudson Bay Point blankets, so Coast Salish people picked up knitting needles. This was the birth of the Cowichan sweater, which combined old Coast Salish weaving practices with European knitting techniques. Image
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Read 18 tweets

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