In today’s #vatniksoup, I’ll introduce an Estonian politician and propagandist, Aivo Peterson. He’s best-known for travelling to Donbas and Mariupol to produce pro-Kremlin propaganda, and for trying to create a pro-Russia separatist movement in Estonia.
1/16
Peterson is what I call a “decoy vatnik” - someone who’s so overtly pro-Kremlin that their activities draw a lot of attention (think Johan Bäckman in Finland), and the Putin bootlickers who work through business and politics can operate in peace.
2/16
Aivo hails from Ida-Viru, a region populated mostly by Russians. His father was Russian — his birthname was Krylov, but he later took his mother’s surname Peterson. Before becoming a full-time Kremlin propagandist, he worked as a border guard, masseur & real estate agent.
3/16
Peterson was dismissed from his job as a border guard due to health reasons in 2004 & he had already joined politics in 2002.
Aivo had no real success in politics for around 20 years, but his popularity rose quickly after Russia’s full-scale invasion of Ukraine in 2022.
4/16
A few months after Russia’s attack, Aivo joined forces with a crypto-businessman, Oleg Ivanov, and together they launched a “peace movement” called Koos (Вместе, “Together”). The launch was accompanied with typical Kremlin bullshit, like calling the Bucha…
5/16
…massacre a “staged provocation”, blaming the West and the US for starting a “proxy war” and “using Ukraine, the Baltics and Poland as vassal states” to wage war against Russia. All this was mostly promoted to Estonia’s Russian-speaking population, and most Estonians…
6/16
…weren’t even aware of this active campaigning, probably administrated by the more tech-savvy Mr. Ivanov. Peterson also organized several dramatic demonstrations, like taking down pro-Ukraine memorabilia that were brought as a protest to the Russian embassy in Tallinn.
7/16
It’s worth noting that when people like Peterson talk about “peace”, they only call for stopping the military aid to Ukraine (and basically a capitulation), and neatly forget the aggressor and the fact that Putin has shown very little interest in any kind of peace talks.
8/16
In Feb 2023, Peterson also traveled to Donbas in Eastern Ukraine, also visiting Mariupol. According to the Estonian prosecutor, the trip was organized by the Russian intelligence agencies. He also appeared on Solovyov’s propaganda show.
9/16
As Koos failed to register their candidates before the deadline for the 2023 parliament elections, they joined forces with Vasakliit, a direct descendant party of the soviet-occupation communist party. The union earned a record high 2.4% votes, qualifying for state funding.
10/16
Peterson was arrested in Mar 2023, on suspicion of creating a pro-Kremlin “civilian defense unit” in Estonia, allegedly recruiting people with gun permits and “anti-Estonian attitudes”. He was arrested before he had the chance to launch the organization.
11/16
Peterson is accused of treason for “knowingly and systematically assisting Russia based on directives from the Russian Federation,” for which he could face a prison sentence ranging from 6 to 20 years or even life imprisonment.
12/16
Despite imprisonment, Peterson ran for the European Parliament in 2024 as the sole Koos party candidate. He released a campaign video from prison, urging voters to support his cause and demand his release. For the elections, he received a total of 11 507 votes.
13/16
Since his arrest, Aivo has changed some of his statements — for example, he stated that “Russia is the aggressor” and that he “only wants peace”.
The cynical among us could think that Peterson knows he’s done as a Russian asset and now fights for a shorter sentence.
14/16
I think we can safely say that Aivo’s and other pro-Kremlin candidates’ success in Estonian elections indicate that Estonia has a very strong “fifth column” that has no problem in supporting Russia’s brutal war and whitewashing their war crimes.
This may come as a surprise to many, as Estonia as a country has been one of the biggest donors (% of total GDP) to Ukraine. But it also shows us how Russian propaganda can brainwash a Russian-speaking fifth column outside of Russia, too.
16/16
You can now pre-order the 2nd edition of "Vatnik Soup - The Ultimate Guide to Russian Disinformation"! This updated version, featuring pre-order extras, will be released at the end of February 2025.
In today’s Vatnik Soup REBREW, I’ll introduce a Russian ultra-nationalist propagandist and “philosopher”, Aleksandr Dugin. He’s best-known for his blueprint on Russia’s geopolitical strategy and for his genocidal rhetoric towards Ukrainians.
1/17
In my first Dugin Soup, I covered the man’s 1997 book Foundations of Geopolitics — a manual for dismantling the West, breaking up NATO, and building a Russian-led empire. In it, he makes eerie “predictions” that seem to be playing out today.
2/17
Dugin called for destabilizing the US by exacerbating internal divisions. Fast forward to today: culture wars, conspiracy theories, far-right lunatics, and social media algorithms doing half the work for him.
In today’s Vatnik Soup, I’ll introduce Russian propagandist Sergei Tsaulin. He’s best-known for spreading pro-Kremlin narratives in Estonia, fleeing to Russia after breaking several laws in Estonia, and almost getting blown up by a bomb in St. Petersburg.
1/17
For years, Tsaulin was known for organizing marches and events glorifying the Soviet Union. Under the excuse of “remembering history,” these events were nothing more than Kremlin propaganda, wrapped in a red flag with a hammer and sickle.
2/17
One of his most infamous events was the “Immortal Regiment” march, held every 9th of May, where people carried portraits of Soviet soldiers. These marches are used by Russia to push the idea that the Baltics owe their existence to the Soviets.
In today’s Vatnik Soup, I’ll introduce a podcaster and conspiracy theorist, Joe Rogan (@joerogan). He’s best-known for launching the biggest podcast in the world, promoting various conspiracy theories, his support for Donald Trump and his anti-Ukraine rhetoric.
1/22
Joe Rogan started as a stand-up comedian in the 1980s, found fame on NewsRadio, and became a household name with Fear Factor. But his biggest impact came in 2009 when he launched The Joe Rogan Experience (JRE), one of the first major podcasts.
2/22
JRE started as casual but deep conversations, often covering countercultural topics like psychedelics, MMA & hunting. Joe’s podcasting style is largely non-confrontational, often allowing his guests to share their views without significant pushback or critical questioning.
In today’s Vatnik Soup, I’ll introduce KOOS party leader and Estonian crypto businessman Oleg Ivanov. He’s best known for running shady businesses, spreading Russian false narratives in Estonia, and participating in the pro-Kremlin political party KOOS.
1/18
As a talented youngster, Oleg learned Estonian almost flawlessly, was a promising karate athlete, and landed a job at a law firm at just 20. He caught the eye of Estonian fuel entrepreneur Endel Siff, who quickly took him under his wing.
2/18
Oleg’s father, Vladimir Ivanov, was a longtime politician from the Russian-funded United People’s Party of Estonia. His career at the town hall ended abruptly when he was caught drunk at work. After that, he went into business with his son, Oleg.
In today’s Vatnik Soup, I’ll talk about the takeover of social media by illiberal, populist influencers. For the last ten years, social media has been dominated by these voices and it is one of the main reasons for the political rise of people like Trump and Orban.
1/25
“Illiberal populists” like Trump reject democratic norms while claiming to speak for “the people.” They centralize power, attack institutions, and push nationalism over rights. Elections exist, but checks & balances erode. This is democracy in name, autocracy in action.
2/25
The media landscape has changed drastically over the past two decades. The Internet and social media have changed how we interact online & how we consume media,but it has also become our main source of news. In many ways,social media companies have control over information.