Thread by @stockifiabhijit

You scroll more in a day than your ancestors walked in a week.

Every 24 hours, the average person scrolls the equivalent of four Mount Everests.

That's over 23,000 feet of content… every single day.

This is not just killing your attention span.

It’s rewriting the future of humanity.

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The mega-thread on Doomscrolling.

And why the algorithm is your new God.

In 2006, the average human attention span was 12 seconds.

By 2023, it dropped to just 7.4 seconds—shorter than a goldfish.

What caused it?

Not just short-form content.

But the weaponised, infinite scroll is engineered to hijack your dopamine

Let’s go back.

In 2009, Facebook added the News Feed algorithm.

In 2012, Instagram introduced the Explore page.

In 2016, TikTok launched with AI that learned your deepest desires in under 30 minutes.

And by 2020?

Your phone knew more about your fears than your parents ever did.

Here’s how it works

Step 1: Feed you content you like

Step 2: Slip in fear, hate, rage

Step 3: Reward you with a meme or a cute dog

Step 4: Loop again

Each swipe releases a microdose of dopamine

Each pause on a negative post teaches the system your brain loves pain.

The result?

A billion brains rewired to crave cortisol.

And it gets darker.

The algorithm doesn’t care if the news is real.

It only cares if it holds your attention.

So the world you scroll through?

It’s filtered, sharpened, emotionally charged.

Floods in Bihar. Wildfires in Canada. Riots in France. Protests in Delhi.

But never: a quiet morning, a kind gesture, or a child laughing in peace.

Here’s the stat that should terrify you:

In a recent survey, 71% of Indians reported feeling “mentally exhausted” after scrolling through news apps for just 20 minutes.

This is not information. It’s psychological warfare.

And you’re the casualty.

What Doomscrolling actually does to your body:

Raises cortisol

Lowers melatonin (kills sleep)

Increases anxiety and irritability

Reduces empathy

Shrinks the prefrontal cortex (decision making)

In short: you become more reactive, less rational, and permanently tired.

The system is not just harming you. It’s profiting from your panic.

Every viral tragedy = more clicks
Every political fight = more screen time
Every celebrity breakup = another 40 minutes stolen

Your sadness has become a subscription model.

And the scariest part? You signed up without reading the terms.

It’s not just mental.

Researchers now link heavy doomscrolling to:

Early onset dementia

Compulsive eating habits

Porn and gambling addictions

Relationship breakdowns

This isn’t “just scrolling.”
It’s a biochemical reprogramming of your primal instincts.

And nobody warned you.

Now zoom out.

Imagine a generation raised not on books, but on bursts.

Not on thinking, but reacting.

Not on ideas, but on outrage.

This isn’t just about attention anymore.

It’s about how society makes decisions, solves problems, and trusts the future.

The age of focus is ending.

The age of reaction has begun.

But here’s the twist:

The doom doesn’t come from outside.

It comes from within.

Your mind isn’t a battlefield. It’s the product.

Your eyeballs? Auctioned.

Your emotions? Scanned and tagged.

Your future? Scrolled away, while you were too busy reading about someone else’s.

So what now?

You can’t escape the internet.
But you can reclaim your brain.

Try this:

Install a grayscale filter on your phone

Turn off infinite scroll on apps (yes, you can)

Set a “doom cut-off” time (no news after 8 PM)

Replace morning scrolling with 10 minutes of silence

Tiny habits. Huge results.

Remember:

The algorithm was designed to outsmart you.

But you still have one edge:
You know it’s happening.

And once you see the machine behind the curtain…
You get to choose whether to keep feeding it.

Or to take your mind back.

In 2030, there will be two types of humans:

Those who scroll.

And those who shape what others scroll through.

Choose wisely.

If this thread made you think, pause, or breathe a little slower—

You just broke the cycle.

That’s how it starts.

You made it to the end. Most never do.
That’s your superpower now.

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